Ecoer Logo

@cussen

25

A Freelance SEO Consultant living in Sydyney

steemit.com/@cussen
VOTING POWER100.00%
DOWNVOTE POWER100.00%
RESOURCE CREDITS100.00%
REPUTATION PROGRESS0.00%
Net Worth
25.656USD
STEEM
0.385STEEM
SBD
40.299SBD
Own SP
108.447SP

Detailed Balance

STEEM
balance
0.385STEEM
market_balance
0.000STEEM
savings_balance
0.000STEEM
reward_steem_balance
0.000STEEM
STEEM POWER
Own SP
108.447SP
Delegated Out
0.000SP
Delegation In
0.000SP
Effective Power
108.447SP
Reward SP (pending)
0.000SP
SBD
sbd_balance
40.299SBD
sbd_conversions
0.000SBD
sbd_market_balance
0.000SBD
savings_sbd_balance
0.000SBD
reward_sbd_balance
0.000SBD
{
  "balance": "0.385 STEEM",
  "savings_balance": "0.000 STEEM",
  "reward_steem_balance": "0.000 STEEM",
  "vesting_shares": "176387.945891 VESTS",
  "delegated_vesting_shares": "0.000000 VESTS",
  "received_vesting_shares": "0.000000 VESTS",
  "sbd_balance": "40.299 SBD",
  "savings_sbd_balance": "0.000 SBD",
  "reward_sbd_balance": "0.000 SBD",
  "conversions": []
}

Account Info

namecussen
id966473
rank16,830
reputation367911446
created2018-05-02T22:44:24
recovery_accountblocktrades
proxyNone
post_count5
comment_count0
lifetime_vote_count0
witnesses_voted_for0
last_post2019-02-14T02:21:09
last_root_post2019-02-14T02:21:09
last_vote_time2018-05-19T06:29:18
proxied_vsf_votes0, 0, 0, 0
can_vote1
voting_power0
delayed_votes0
balance0.385 STEEM
savings_balance0.000 STEEM
sbd_balance40.299 SBD
savings_sbd_balance0.000 SBD
vesting_shares176387.945891 VESTS
delegated_vesting_shares0.000000 VESTS
received_vesting_shares0.000000 VESTS
reward_vesting_balance0.000000 VESTS
vesting_balance0.000 STEEM
vesting_withdraw_rate0.000000 VESTS
next_vesting_withdrawal1969-12-31T23:59:59
withdrawn0
to_withdraw0
withdraw_routes0
savings_withdraw_requests0
last_account_recovery1970-01-01T00:00:00
reset_accountnull
last_owner_update1970-01-01T00:00:00
last_account_update2019-02-14T01:06:30
minedNo
sbd_seconds361,683,816
sbd_last_interest_payment2019-02-14T00:36:15
savings_sbd_last_interest_payment1970-01-01T00:00:00
{
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  "balance": "0.385 STEEM",
  "can_vote": true,
  "comment_count": 0,
  "created": "2018-05-02T22:44:24",
  "curation_rewards": 0,
  "delegated_vesting_shares": "0.000000 VESTS",
  "downvote_manabar": {
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    "last_update_time": 1525301064
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  "guest_bloggers": [],
  "id": 966473,
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  "last_account_update": "2019-02-14T01:06:30",
  "last_owner_update": "1970-01-01T00:00:00",
  "last_post": "2019-02-14T02:21:09",
  "last_root_post": "2019-02-14T02:21:09",
  "last_vote_time": "2018-05-19T06:29:18",
  "lifetime_vote_count": 0,
  "market_history": [],
  "memo_key": "STM6aJ5JnYKNSJk5NEJmgB6DcPf3HmaVEk9SVJAeU4SNE7hW3S335",
  "mined": false,
  "name": "cussen",
  "next_vesting_withdrawal": "1969-12-31T23:59:59",
  "other_history": [],
  "owner": {
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    "weight_threshold": 1
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  "pending_claimed_accounts": 0,
  "post_bandwidth": 0,
  "post_count": 5,
  "post_history": [],
  "posting": {
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  "posting_rewards": 18,
  "proxied_vsf_votes": [
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  "proxy": "",
  "received_vesting_shares": "0.000000 VESTS",
  "recovery_account": "blocktrades",
  "reputation": 367911446,
  "reset_account": "null",
  "reward_sbd_balance": "0.000 SBD",
  "reward_steem_balance": "0.000 STEEM",
  "reward_vesting_balance": "0.000000 VESTS",
  "reward_vesting_steem": "0.000 STEEM",
  "savings_balance": "0.000 STEEM",
  "savings_sbd_balance": "0.000 SBD",
  "savings_sbd_last_interest_payment": "1970-01-01T00:00:00",
  "savings_sbd_seconds": "0",
  "savings_sbd_seconds_last_update": "1970-01-01T00:00:00",
  "savings_withdraw_requests": 0,
  "sbd_balance": "40.299 SBD",
  "sbd_last_interest_payment": "2019-02-14T00:36:15",
  "sbd_seconds": "361683816",
  "sbd_seconds_last_update": "2019-02-14T02:22:39",
  "tags_usage": [],
  "to_withdraw": 0,
  "transfer_history": [],
  "vesting_balance": "0.000 STEEM",
  "vesting_shares": "176387.945891 VESTS",
  "vesting_withdraw_rate": "0.000000 VESTS",
  "vote_history": [],
  "voting_manabar": {
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    "last_update_time": 1550105331
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  "voting_power": 0,
  "withdraw_routes": 0,
  "withdrawn": 0,
  "witness_votes": [],
  "witnesses_voted_for": 0,
  "rank": 16830
}

Withdraw Routes

IncomingOutgoing
Empty
Empty
{
  "incoming": [],
  "outgoing": []
}
From Date
To Date
2019/05/02 23:25:24
authorsteemitboard
bodyCongratulations @cussen! You received a personal award! <table><tr><td>https://steemitimages.com/70x70/http://steemitboard.com/@cussen/birthday1.png</td><td>Happy Birthday! - You are on the Steem blockchain for 1 year!</td></tr></table> <sub>_You can view [your badges on your Steem Board](https://steemitboard.com/@cussen) and compare to others on the [Steem Ranking](http://steemitboard.com/ranking/index.php?name=cussen)_</sub> ###### [Vote for @Steemitboard as a witness](https://v2.steemconnect.com/sign/account-witness-vote?witness=steemitboard&approve=1) to get one more award and increased upvotes!
json metadata{"image":["https://steemitboard.com/img/notify.png"]}
parent authorcussen
parent permlink3dpgvn-top-10-most-important-seo-tips-for-2019
permlinksteemitboard-notify-cussen-20190502t232524000z
title
Transaction InfoBlock #32567866/Trx 04dec86ca105359cc5a869d99261e7d23f80b935
View Raw JSON Data
{
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  "op": [
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      "author": "steemitboard",
      "body": "Congratulations @cussen! You received a personal award!\n\n<table><tr><td>https://steemitimages.com/70x70/http://steemitboard.com/@cussen/birthday1.png</td><td>Happy Birthday! - You are on the Steem blockchain for 1 year!</td></tr></table>\n\n<sub>_You can view [your badges on your Steem Board](https://steemitboard.com/@cussen) and compare to others on the [Steem Ranking](http://steemitboard.com/ranking/index.php?name=cussen)_</sub>\n\n\n###### [Vote for @Steemitboard as a witness](https://v2.steemconnect.com/sign/account-witness-vote?witness=steemitboard&approve=1) to get one more award and increased upvotes!",
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2019/02/26 06:24:18
authorpartiko
bodyHello @cussen! This is a friendly reminder that you have 3000 Partiko Points unclaimed in your Partiko account! Partiko is a fast and beautiful mobile app for Steem, and it’s the most popular Steem mobile app out there! Download Partiko using the link below and login using SteemConnect to claim your 3000 Partiko points! You can easily convert them into Steem token! https://partiko.app/referral/partiko
json metadata{"app":"partiko"}
parent authorcussen
parent permlink3dpgvn-top-10-most-important-seo-tips-for-2019
permlinkpartiko-re-cussen-3dpgvn-top-10-most-important-seo-tips-for-2019-20190226t062418062z
title
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      "author": "partiko",
      "body": "Hello @cussen! This is a friendly reminder that you have 3000 Partiko Points unclaimed in your Partiko account!\n\nPartiko is a fast and beautiful mobile app for Steem, and it’s the most popular Steem mobile app out there! Download Partiko using the link below and login using SteemConnect to claim your 3000 Partiko points! You can easily convert them into Steem token!\n\nhttps://partiko.app/referral/partiko",
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2019/02/19 17:31:33
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
votercryptojustifyme
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2019/02/19 09:59:21
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
voteraalagenesis
weight10000 (100.00%)
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2019/02/18 23:18:09
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
voterratticus
weight1000 (10.00%)
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2019/02/18 23:14:33
authorcussen
body<html> <p>[Empty]</p> </html>
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parent author
parent permlinkseo
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
title[Deleted]
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2019/02/18 03:36:21
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
voterrobertchr
weight700 (7.00%)
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2019/02/17 03:56:45
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
voterbitcoinmee
weight10000 (100.00%)
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2019/02/15 08:12:03
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
votergeorgefakorellis
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cussenunfollowed @alaali
2019/02/14 22:49:30
idfollow
json["follow",{"follower":"cussen","following":"alaali","what":[]}]
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2019/02/14 22:42:33
authorsmartresteem
bodyHi There, Send anywhere between 1 SBD and 10 SBD to @smartresteem to get more upvotes and return on investment via getting high visibility to your post with resteem to whales and minnows!
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parent authorcussen
parent permlink3dpgvn-top-10-most-important-seo-tips-for-2019
permlinkre-cussen-3dpgvn-top-10-most-important-seo-tips-for-2019-20190214t224234488z
title
Transaction InfoBlock #30352410/Trx 52f409b649eff8929ed9ae619709f693d771b356
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cussenunfollowed @adsactly
2019/02/14 20:40:57
idfollow
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2019/02/14 16:26:39
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
votermeganmccarthy
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2019/02/14 14:50:48
authorcussen
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
voterjohanna1253
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2019/02/14 05:47:42
authorsmartresteem
bodyHi There, Send anywhere between 1 SBD and 10 SBD to @smartresteem to get more upvotes and return on investment via getting high visibility to your post with resteem to whales and minnows!
json metadata{"tags":["seo"],"users":["smartresteem"],"app":"steemit/0.1"}
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2019/02/14 04:27:09
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body<html> <p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p> <p>A new year brings new challenges for the SEO Industry and Google have released their <a href="https://backlinko.com/google-rankbrain-seo">RankBrain Algorithm</a> which is their latest algorithm.</p> <p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p> <p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p> <p>Ok let's go:</p> <h2>1. Link to HIGH Authority websites in your industry.</h2> <p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p> <blockquote>Outbound links most definitely matter for SEO</blockquote> <p>says <a href="https://yoast.com/outbound-links/">Michiel Heijmans</a>, COO at Yoast SEO.</p> <p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p> <p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p> <blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote> <p>According to <a href="https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p> <p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p> <blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote> <p>says Niel Patel, <a href="https://neilpatel.com">world-renowned SEO Guru</a>.</p> <h2>2. Website Speed Optimisation is key in 2019</h2> <p><br></p> <p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href="https://perfecthire.com.au">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p> <p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p> <p>According to Mark Spera, Head of Marketing at PlushCare</p> <p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p> <p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p> <p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p> <p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p> <p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p> <p>Server Resources</p> <p>Size or complexity of the website</p> <p>Number of pages on the website</p> <p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p> <p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p> <p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p> <h3><a href="https://wp-rocket.me/">1. WP Rocket - WordPress Performance Plugin</a></h3> <p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p> <h3><a href="https://getwpo.com">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3> <p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p> <h2>3. High Authority inbound links are still important</h2> <p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p> <p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p> <p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p> <p>So how exactly do you do that?&nbsp;</p> <p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p> <p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p> <p>Here are some of the ones I use:</p> <p>SEO "guest post"</p> <p>SEO Agency "guest post"</p> <p>SEO Consultant "guest post"</p> <p>You can also you variations like "guest blogger" or "write for us". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p> <p>Firstly, I do the search. Then I click Search Settings</p> <p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p> <p>I then go down to where it says Results per page and slide that over to 100</p> <p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p> <p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p> <p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p> <p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p> <p>Once you have this tool installed to run your search query example. SEO "guest post" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p> <p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p> <p>Now is use this Custom XPath Code in the selector "//div[@class="srg"]/div/div/div/div/a/@href"</p> <p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p> <p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p> <p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p> <p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p> <p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p> <h2>4. Content is king of SEO in 2019</h2> <p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p> <p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p> <p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p> <p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p> <p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p> <p>So how do you find out topics that people are searching for?&nbsp;</p> <p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p> <h3><a href="https://ads.google.com/intl/en_au/home/tools/keyword-planner/">1. Google Keywords Planner</a></h3> <p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p> <p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p> <h3><a href="https://ahrefs.com/keywords-explorer">2. Ahref's Keyword Explorer</a></h3> <p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p> <p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p> <p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p> <p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p> <p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p> <h3>1. Solid Research</h3> <p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p> <h3>2. Images</h3> <p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p> <p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p> <p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p> <h3>3. Video</h3> <p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p> <h3>4. External Links</h3> <p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p> <h3>5. Fix all On-site SEO issues</h3> <p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p> <p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p> <p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p> <p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p> <p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p> <h2>6. Analytics &amp; Tracking is very important</h2> <p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p> <p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p> <h3>1. Set up a Google Account</h3> <p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p> <h3>2. Signup to Google Analytics</h3> <p>Once you have created your Google account or signed into your current one, you will need to <a href="https://marketingplatform.google.com/about/analytics/"><strong>signup for Google Analytics</strong></a>.</p> <p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p> <p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p> <p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p> <p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p> <p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p> <p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p> <p>You will then be presented with the <strong>Terms of Service</strong>.</p> <p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p> <p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p> <h3>3. Start tracking your website</h3> <p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p> <p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p> <p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p> <p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p> <p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p> <p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p> <p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p> <p>Then click <strong>Update File</strong>.</p> <p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p> <p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p> <h3>4. Setting up Goals in Google Analytics</h3> <p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p> <p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p> <p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p> <p>https://i.postimg.cc/QxBWL7MS/custom.png</p> <p>Now you will be presented with more options:</p> <p><strong>Name:</strong> the name of the Goal eg. Contact Form</p> <p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p> <p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p> <p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p> <p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p> <p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p> <p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p> <p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p> <h2>7. Create unique content consistently</h2> <p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p> <p>https://i.postimg.cc/76Fc97th/fresh.gif</p> <p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>"The Old Content Strategy"</strong>.</p> <p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p> <p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p> <h2>8. Update and republish old Content.</h2> <p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p> <p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p> <p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p> <p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p> <blockquote>relaunching old content works great</blockquote> <p>According to <a href="https://backlinko.com/content-relaunch">SEO Expert</a> Brian Dean.</p> <h2>9. Share your post on social media</h2> <p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p> <p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p> <p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href="https://techcrunch.com/2018/06/20/instagram-1-billion-users/"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p> <p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p> <h2>10. Write for Humans, not Search Engines</h2> <p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p> <p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p> <p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p> <p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p> <h2>Conclusion</h2> <p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p> <p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p> <p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p> <p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p> <p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p> <p>Now in the words of the great <strong>Bill Murray</strong>.</p> <p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p> </html>
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titleTop 10 Most important SEO Tips for (2019)
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      "body": "<html>\n<p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p>\n<p>A new year brings new challenges for the SEO Industry and Google have released their <a href=\"https://backlinko.com/google-rankbrain-seo\">RankBrain Algorithm</a> which is their latest algorithm.</p>\n<p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p>\n<p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p>\n<p>Ok let's go:</p>\n<h2>1. Link to HIGH Authority websites in your industry.</h2>\n<p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p>\n<blockquote>Outbound links most definitely matter for SEO</blockquote>\n<p>says <a href=\"https://yoast.com/outbound-links/\">Michiel Heijmans</a>, COO at Yoast SEO.</p>\n<p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p>\n<p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p>\n<blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote>\n<p>According to <a href=\"https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/\">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p>\n<p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p>\n<blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote>\n<p>says Niel Patel, <a href=\"https://neilpatel.com\">world-renowned SEO Guru</a>.</p>\n<h2>2. Website Speed Optimisation is key in 2019</h2>\n<p><br></p>\n<p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href=\"https://perfecthire.com.au\">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p>\n<p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p>\n<p>According to Mark Spera, Head of Marketing at PlushCare</p>\n<p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p>\n<p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p>\n<p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p>\n<p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p>\n<p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p>\n<p>Server Resources</p>\n<p>Size or complexity of the website</p>\n<p>Number of pages on the website</p>\n<p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p>\n<p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p>\n<p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p>\n<h3><a href=\"https://wp-rocket.me/\">1. WP Rocket - WordPress Performance Plugin</a></h3>\n<p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p>\n<h3><a href=\"https://getwpo.com\">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3>\n<p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p>\n<h2>3. High Authority inbound links are still important</h2>\n<p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p>\n<p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p>\n<p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p>\n<p>So how exactly do you do that?&nbsp;</p>\n<p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p>\n<p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p>\n<p>Here are some of the ones I use:</p>\n<p>SEO \"guest post\"</p>\n<p>SEO Agency \"guest post\"</p>\n<p>SEO Consultant \"guest post\"</p>\n<p>You can also you variations like \"guest blogger\" or \"write for us\". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p>\n<p>Firstly, I do the search. Then I click Search Settings</p>\n<p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p>\n<p>I then go down to where it says Results per page and slide that over to 100</p>\n<p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p>\n<p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p>\n<p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p>\n<p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p>\n<p>Once you have this tool installed to run your search query example. SEO \"guest post\" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p>\n<p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p>\n<p>Now is use this Custom XPath Code in the selector \"//div[@class=\"srg\"]/div/div/div/div/a/@href\"</p>\n<p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p>\n<p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p>\n<p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p>\n<p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p>\n<p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p>\n<h2>4. Content is king of SEO in 2019</h2>\n<p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p>\n<p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p>\n<p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p>\n<p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p>\n<p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p>\n<p>So how do you find out topics that people are searching for?&nbsp;</p>\n<p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p>\n<h3><a href=\"https://ads.google.com/intl/en_au/home/tools/keyword-planner/\">1. Google Keywords Planner</a></h3>\n<p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p>\n<p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p>\n<h3><a href=\"https://ahrefs.com/keywords-explorer\">2. Ahref's Keyword Explorer</a></h3>\n<p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p>\n<p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p>\n<p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p>\n<p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p>\n<p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p>\n<h3>1. Solid Research</h3>\n<p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p>\n<h3>2. Images</h3>\n<p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p>\n<p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p>\n<p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p>\n<h3>3. Video</h3>\n<p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p>\n<h3>4. External Links</h3>\n<p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p>\n<h3>5. Fix all On-site SEO issues</h3>\n<p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p>\n<p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p>\n<p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p>\n<p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p>\n<p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p>\n<h2>6. Analytics &amp; Tracking is very important</h2>\n<p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p>\n<p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p>\n<h3>1. Set up a Google Account</h3>\n<p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p>\n<h3>2. Signup to Google Analytics</h3>\n<p>Once you have created your Google account or signed into your current one, you will need to <a href=\"https://marketingplatform.google.com/about/analytics/\"><strong>signup for Google Analytics</strong></a>.</p>\n<p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p>\n<p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p>\n<p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p>\n<p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p>\n<p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p>\n<p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p>\n<p>You will then be presented with the <strong>Terms of Service</strong>.</p>\n<p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p>\n<p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p>\n<h3>3. Start tracking your website</h3>\n<p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p>\n<p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p>\n<p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p>\n<p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p>\n<p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p>\n<p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p>\n<p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p>\n<p>Then click <strong>Update File</strong>.</p>\n<p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p>\n<p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p>\n<h3>4. Setting up Goals in Google Analytics</h3>\n<p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p>\n<p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p>\n<p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p>\n<p>https://i.postimg.cc/QxBWL7MS/custom.png</p>\n<p>Now you will be presented with more options:</p>\n<p><strong>Name:</strong> the name of the Goal eg. Contact Form</p>\n<p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p>\n<p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p>\n<p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p>\n<p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p>\n<p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p>\n<p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p>\n<p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p>\n<h2>7. Create unique content consistently</h2>\n<p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p>\n<p>https://i.postimg.cc/76Fc97th/fresh.gif</p>\n<p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>\"The Old Content Strategy\"</strong>.</p>\n<p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p>\n<p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p>\n<h2>8. Update and republish old Content.</h2>\n<p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p>\n<p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p>\n<p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p>\n<p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p>\n<blockquote>relaunching old content works great</blockquote>\n<p>According to <a href=\"https://backlinko.com/content-relaunch\">SEO Expert</a> Brian Dean.</p>\n<h2>9. Share your post on social media</h2>\n<p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p>\n<p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p>\n<p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href=\"https://techcrunch.com/2018/06/20/instagram-1-billion-users/\"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p>\n<p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p>\n<h2>10. Write for Humans, not Search Engines</h2>\n<p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p>\n<p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p>\n<p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p>\n<p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p>\n<h2>Conclusion</h2>\n<p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p>\n<p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p>\n<p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p>\n<p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p>\n<p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p>\n<p>Now in the words of the great <strong>Bill Murray</strong>.</p>\n<p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p>\n</html>",
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body<html> <p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p> <p>A new year brings new challenges for the SEO Industry and Google have released their <a href="https://backlinko.com/google-rankbrain-seo">RankBrain Algorithm</a> which is their latest algorithm.</p> <p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p> <p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p> <p>Ok let's go:</p> <h2>1. Link to HIGH Authority websites in your industry.</h2> <p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p> <blockquote>Outbound links most definitely matter for SEO</blockquote> <p>says <a href="https://yoast.com/outbound-links/">Michiel Heijmans</a>, COO at Yoast SEO.</p> <p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p> <p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p> <blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote> <p>According to <a href="https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p> <p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p> <blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote> <p>says Niel Patel, <a href="https://neilpatel.com">world-renowned SEO Guru</a>.</p> <h2>2. Website Speed Optimisation is key in 2019</h2> <p><br></p> <p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href="https://perfecthire.com.au">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p> <p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p> <p>According to Mark Spera, Head of Marketing at PlushCare</p> <p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p> <p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p> <p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p> <p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p> <p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p> <p>Server Resources</p> <p>Size or complexity of the website</p> <p>Number of pages on the website</p> <p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p> <p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p> <p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p> <h3><a href="https://wp-rocket.me/">1. WP Rocket - WordPress Performance Plugin</a></h3> <p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p> <h3><a href="https://getwpo.com">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3> <p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p> <h2>3. High Authority inbound links are still important</h2> <p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p> <p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p> <p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p> <p>So how exactly do you do that?&nbsp;</p> <p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p> <p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p> <p>Here are some of the ones I use:</p> <p>SEO "guest post"</p> <p>SEO Agency "guest post"</p> <p>SEO Consultant "guest post"</p> <p>You can also you variations like "guest blogger" or "write for us". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p> <p>Firstly, I do the search. Then I click Search Settings</p> <p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p> <p>I then go down to where it says Results per page and slide that over to 100</p> <p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p> <p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p> <p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p> <p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p> <p>Once you have this tool installed to run your search query example. SEO "guest post" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p> <p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p> <p>Now is use this Custom XPath Code in the selector "//div[@class="srg"]/div/div/div/div/a/@href"</p> <p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p> <p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p> <p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p> <p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p> <p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p> <h2>4. Content is king of SEO in 2019</h2> <p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p> <p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p> <p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p> <p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p> <p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p> <p>So how do you find out topics that people are searching for?&nbsp;</p> <p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p> <h3><a href="https://ads.google.com/intl/en_au/home/tools/keyword-planner/">1. Google Keywords Planner</a></h3> <p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p> <p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p> <h3><a href="https://ahrefs.com/keywords-explorer">2. Ahref's Keyword Explorer</a></h3> <p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p> <p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p> <p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p> <p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p> <p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p> <h3>1. Solid Research</h3> <p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p> <h3>2. Images</h3> <p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p> <p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p> <p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p> <h3>3. Video</h3> <p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p> <h3>4. External Links</h3> <p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p> <h3>5. Fix all On-site SEO issues</h3> <p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p> <p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p> <p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p> <p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p> <p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p> <h2>6. Analytics &amp; Tracking is very important</h2> <p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p> <p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p> <h3>1. Set up a Google Account</h3> <p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p> <h3>2. Signup to Google Analytics</h3> <p>Once you have created your Google account or signed into your current one, you will need to <a href="https://marketingplatform.google.com/about/analytics/"><strong>signup for Google Analytics</strong></a>.</p> <p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p> <p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p> <p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p> <p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p> <p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p> <p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p> <p>You will then be presented with the <strong>Terms of Service</strong>.</p> <p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p> <p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p> <h3>3. Start tracking your website</h3> <p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p> <p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p> <p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p> <p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p> <p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p> <p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p> <p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p> <p>Then click <strong>Update File</strong>.</p> <p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p> <p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p> <h3>4. Setting up Goals in Google Analytics</h3> <p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p> <p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p> <p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p> <p>https://i.postimg.cc/QxBWL7MS/custom.png</p> <p>Now you will be presented with more options:</p> <p><strong>Name:</strong> the name of the Goal eg. Contact Form</p> <p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p> <p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p> <p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p> <p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p> <p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p> <p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p> <p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p> <h2>7. Create unique content consistently</h2> <p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p> <p>https://i.postimg.cc/76Fc97th/fresh.gif</p> <p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>"The Old Content Strategy"</strong>.</p> <p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p> <p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p> <h2>8. Update and republish old Content.</h2> <p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p> <p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p> <p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p> <p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p> <blockquote>relaunching old content works great</blockquote> <p>According to <a href="https://backlinko.com/content-relaunch">SEO Expert</a> Brian Dean.</p> <h2>9. Share your post on social media</h2> <p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p> <p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p> <p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href="https://techcrunch.com/2018/06/20/instagram-1-billion-users/"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p> <p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p> <h2>10. Write for Humans, not Search Engines</h2> <p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p> <p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p> <p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p> <p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p> <h2>Conclusion</h2> <p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p> <p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p> <p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p> <p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p> <p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p> <p>Now in the words of the great <strong>Bill Murray</strong>.</p> <p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p> </html>
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permlink3dpgvn-top-10-most-important-seo-tips-for-2019
titleTop 10 Most important SEO Tips for (2019)
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      "body": "<html>\n<p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p>\n<p>A new year brings new challenges for the SEO Industry and Google have released their <a href=\"https://backlinko.com/google-rankbrain-seo\">RankBrain Algorithm</a> which is their latest algorithm.</p>\n<p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p>\n<p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p>\n<p>Ok let's go:</p>\n<h2>1. Link to HIGH Authority websites in your industry.</h2>\n<p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p>\n<blockquote>Outbound links most definitely matter for SEO</blockquote>\n<p>says <a href=\"https://yoast.com/outbound-links/\">Michiel Heijmans</a>, COO at Yoast SEO.</p>\n<p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p>\n<p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p>\n<blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote>\n<p>According to <a href=\"https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/\">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p>\n<p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p>\n<blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote>\n<p>says Niel Patel, <a href=\"https://neilpatel.com\">world-renowned SEO Guru</a>.</p>\n<h2>2. Website Speed Optimisation is key in 2019</h2>\n<p><br></p>\n<p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href=\"https://perfecthire.com.au\">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p>\n<p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p>\n<p>According to Mark Spera, Head of Marketing at PlushCare</p>\n<p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p>\n<p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p>\n<p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p>\n<p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p>\n<p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p>\n<p>Server Resources</p>\n<p>Size or complexity of the website</p>\n<p>Number of pages on the website</p>\n<p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p>\n<p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p>\n<p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p>\n<h3><a href=\"https://wp-rocket.me/\">1. WP Rocket - WordPress Performance Plugin</a></h3>\n<p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p>\n<h3><a href=\"https://getwpo.com\">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3>\n<p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p>\n<h2>3. High Authority inbound links are still important</h2>\n<p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p>\n<p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p>\n<p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p>\n<p>So how exactly do you do that?&nbsp;</p>\n<p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p>\n<p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p>\n<p>Here are some of the ones I use:</p>\n<p>SEO \"guest post\"</p>\n<p>SEO Agency \"guest post\"</p>\n<p>SEO Consultant \"guest post\"</p>\n<p>You can also you variations like \"guest blogger\" or \"write for us\". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p>\n<p>Firstly, I do the search. Then I click Search Settings</p>\n<p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p>\n<p>I then go down to where it says Results per page and slide that over to 100</p>\n<p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p>\n<p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p>\n<p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p>\n<p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p>\n<p>Once you have this tool installed to run your search query example. SEO \"guest post\" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p>\n<p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p>\n<p>Now is use this Custom XPath Code in the selector \"//div[@class=\"srg\"]/div/div/div/div/a/@href\"</p>\n<p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p>\n<p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p>\n<p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p>\n<p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p>\n<p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p>\n<h2>4. Content is king of SEO in 2019</h2>\n<p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p>\n<p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p>\n<p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p>\n<p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p>\n<p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p>\n<p>So how do you find out topics that people are searching for?&nbsp;</p>\n<p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p>\n<h3><a href=\"https://ads.google.com/intl/en_au/home/tools/keyword-planner/\">1. Google Keywords Planner</a></h3>\n<p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p>\n<p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p>\n<h3><a href=\"https://ahrefs.com/keywords-explorer\">2. Ahref's Keyword Explorer</a></h3>\n<p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p>\n<p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p>\n<p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p>\n<p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p>\n<p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p>\n<h3>1. Solid Research</h3>\n<p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p>\n<h3>2. Images</h3>\n<p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p>\n<p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p>\n<p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p>\n<h3>3. Video</h3>\n<p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p>\n<h3>4. External Links</h3>\n<p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p>\n<h3>5. Fix all On-site SEO issues</h3>\n<p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p>\n<p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p>\n<p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p>\n<p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p>\n<p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p>\n<h2>6. Analytics &amp; Tracking is very important</h2>\n<p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p>\n<p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p>\n<h3>1. Set up a Google Account</h3>\n<p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p>\n<h3>2. Signup to Google Analytics</h3>\n<p>Once you have created your Google account or signed into your current one, you will need to <a href=\"https://marketingplatform.google.com/about/analytics/\"><strong>signup for Google Analytics</strong></a>.</p>\n<p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p>\n<p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p>\n<p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p>\n<p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p>\n<p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p>\n<p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p>\n<p>You will then be presented with the <strong>Terms of Service</strong>.</p>\n<p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p>\n<p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p>\n<h3>3. Start tracking your website</h3>\n<p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p>\n<p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p>\n<p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p>\n<p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p>\n<p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p>\n<p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p>\n<p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p>\n<p>Then click <strong>Update File</strong>.</p>\n<p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p>\n<p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p>\n<h3>4. Setting up Goals in Google Analytics</h3>\n<p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p>\n<p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p>\n<p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p>\n<p>https://i.postimg.cc/QxBWL7MS/custom.png</p>\n<p>Now you will be presented with more options:</p>\n<p><strong>Name:</strong> the name of the Goal eg. Contact Form</p>\n<p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p>\n<p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p>\n<p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p>\n<p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p>\n<p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p>\n<p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p>\n<p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p>\n<h2>7. Create unique content consistently</h2>\n<p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p>\n<p>https://i.postimg.cc/76Fc97th/fresh.gif</p>\n<p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>\"The Old Content Strategy\"</strong>.</p>\n<p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p>\n<p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p>\n<h2>8. Update and republish old Content.</h2>\n<p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p>\n<p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p>\n<p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p>\n<p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p>\n<blockquote>relaunching old content works great</blockquote>\n<p>According to <a href=\"https://backlinko.com/content-relaunch\">SEO Expert</a> Brian Dean.</p>\n<h2>9. Share your post on social media</h2>\n<p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p>\n<p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p>\n<p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href=\"https://techcrunch.com/2018/06/20/instagram-1-billion-users/\"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p>\n<p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p>\n<h2>10. Write for Humans, not Search Engines</h2>\n<p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p>\n<p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p>\n<p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p>\n<p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p>\n<h2>Conclusion</h2>\n<p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p>\n<p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p>\n<p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p>\n<p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p>\n<p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p>\n<p>Now in the words of the great <strong>Bill Murray</strong>.</p>\n<p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p>\n</html>",
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2019/02/14 02:22:24
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W @@ -2630,73 +2630,29 @@ 2019 -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt;br&gt;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E%3Cbr%3E%3C/p%3E%0A%3Cp%3E Sinc @@ -2738,20 +2738,17 @@ , one a -&lt; +%3C a href=%22 @@ -2774,20 +2774,17 @@ .com.au%22 -&gt; +%3E labour h @@ -2804,26 +2804,20 @@ n Sydney -&lt;/a&gt; +%3C/a%3E were dr @@ -2982,35 +2982,16 @@ ged. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Cont @@ -3084,35 +3084,16 @@ tly. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Acco @@ -3147,35 +3147,16 @@ Care -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E In 2 @@ -3230,20 +3230,16 @@ actor. & -amp; nbsp;A r @@ -3439,35 +3439,16 @@ ite. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -3498,35 +3498,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Usin @@ -3652,44 +3652,21 @@ an.& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -3743,35 +3743,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Idea @@ -3899,78 +3899,40 @@ ike: -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;Server Resources&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3EServer Resources%3C/p%3E%0A%3Cp%3E Size @@ -3964,35 +3964,16 @@ site -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Numb @@ -4002,35 +4002,16 @@ site -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Luck @@ -4162,44 +4162,21 @@ nk.& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Here @@ -4268,35 +4268,16 @@ tes: -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -4326,40 +4326,18 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt; +%3C/p%3E%0A%3Ch3%3E%3C a hr @@ -4362,20 +4362,17 @@ ket.me/%22 -&gt; +%3E 1. WP Ro @@ -4410,46 +4410,21 @@ ugin -&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/a%3E%3C/h3%3E%0A%3Cp%3E WP R @@ -4800,40 +4800,18 @@ end. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt; +%3C/p%3E%0A%3Ch3%3E%3C a hr @@ -4833,20 +4833,17 @@ wpo.com%22 -&gt; +%3E 2. WP-Op @@ -4880,20 +4880,16 @@ st &amp; -amp; Efficie @@ -4894,46 +4894,21 @@ ient -&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/a%3E%3C/h3%3E%0A%3Cp%3E I ha @@ -5340,36 +5340,17 @@ ite. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt; +%3C/p%3E%0A%3Ch2%3E 3. H @@ -5400,36 +5400,17 @@ tant -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E From @@ -5586,63 +5586,45 @@ on -&lt; +%3C strong -&gt; +%3E QUALITY -&lt; +%3C /strong -&gt; +%3E and -&lt; +%3C strong -&gt; +%3E NOT @@ -5631,31 +5631,25 @@ QUANTITY -&lt; +%3C /strong -&gt; +%3E . Recent @@ -5750,45 +5750,33 @@ nks -&lt; +%3C strong -&gt; +%3E OUT RANK -&lt; +%3C /strong -&gt; +%3E web @@ -5833,35 +5833,16 @@ ars. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -5896,35 +5896,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E I fo @@ -6047,35 +6047,16 @@ ing. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E So h @@ -6086,44 +6086,21 @@ at?& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Well @@ -6245,35 +6245,16 @@ ain. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Firs @@ -6409,35 +6409,16 @@ you. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Here @@ -6449,182 +6449,106 @@ use: -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;SEO %22guest post%22&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;SEO Agency %22guest post%22&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;SEO Consultant %22guest post%22&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3ESEO %22guest post%22%3C/p%3E%0A%3Cp%3ESEO Agency %22guest post%22%3C/p%3E%0A%3Cp%3ESEO Consultant %22guest post%22%3C/p%3E%0A%3Cp%3E You @@ -6709,44 +6709,21 @@ ow?& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Firs @@ -6776,35 +6776,16 @@ ings -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -6840,35 +6840,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E I th @@ -6923,35 +6923,16 @@ 100 -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -6988,35 +6988,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E This @@ -7107,35 +7107,16 @@ try. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now @@ -7225,35 +7225,16 @@ ore. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -7279,35 +7279,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Once @@ -7478,35 +7478,16 @@ ilar -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -7534,35 +7534,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now @@ -7637,35 +7637,16 @@ ref%22 -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -7691,35 +7691,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now @@ -7882,35 +7882,16 @@ n't. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -7941,35 +7941,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now @@ -8045,35 +8045,16 @@ sts. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E The @@ -8234,36 +8234,17 @@ ent. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt; +%3C/p%3E%0A%3Ch2%3E 4. C @@ -8276,36 +8276,17 @@ 2019 -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E Now, @@ -8516,35 +8516,16 @@ rds. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -8578,35 +8578,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Toda @@ -8686,30 +8686,24 @@ ll them -&lt; +%3C strong -&gt; +%3E UBER POS @@ -8704,31 +8704,25 @@ ER POSTS -&lt; +%3C /strong -&gt; +%3E . So wha @@ -8726,30 +8726,24 @@ what is -&lt; +%3C strong -&gt; +%3E SkyScrap @@ -8744,31 +8744,25 @@ yScraper -&lt; +%3C /strong -&gt; +%3E content @@ -8764,30 +8764,24 @@ ntent or -&lt; +%3C strong -&gt; +%3E UBER PO @@ -8783,31 +8783,25 @@ ER POSTS -&lt; +%3C /strong -&gt; +%3E ? Well, @@ -9066,35 +9066,16 @@ pic. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Easy @@ -9207,35 +9207,16 @@ ent. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Ok, @@ -9436,35 +9436,16 @@ in. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E So h @@ -9505,44 +9505,21 @@ or?& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E I us @@ -9590,49 +9590,23 @@ le.& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt; +%3C/p%3E%0A%3Ch3%3E%3C a hr @@ -9671,20 +9671,17 @@ lanner/%22 -&gt; +%3E 1. Googl @@ -9702,46 +9702,21 @@ nner -&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/a%3E%3C/h3%3E%0A%3Cp%3E This @@ -9813,20 +9813,16 @@ lumes. & -amp; nbsp;Now @@ -9942,35 +9942,16 @@ ves? -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E That @@ -10075,40 +10075,18 @@ tle. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt; +%3C/p%3E%0A%3Ch3%3E%3C a hr @@ -10126,20 +10126,17 @@ xplorer%22 -&gt; +%3E 2. Ahref @@ -10158,46 +10158,21 @@ orer -&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/a%3E%3C/h3%3E%0A%3Cp%3E I ha @@ -10551,35 +10551,16 @@ ter. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Ok, @@ -10678,35 +10678,16 @@ ght? -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Well @@ -10951,30 +10951,24 @@ mber is -&lt; +%3C strong -&gt; +%3E QUALITY @@ -10983,51 +10983,26 @@ TITY -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E When @@ -11348,35 +11348,16 @@ ing. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E I al @@ -11477,81 +11477,43 @@ ime: -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;1. Solid Research&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Ch3%3E1. Solid Research%3C/h3%3E%0A%3Cp%3E I ma @@ -11654,73 +11654,35 @@ pic. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;2. Images&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Ch3%3E2. Images%3C/h3%3E%0A%3Cp%3E Goog @@ -11821,35 +11821,16 @@ text -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Acco @@ -11891,35 +11891,16 @@ SEO -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Goog @@ -12355,72 +12355,34 @@ at) -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;3. Video&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Ch3%3E3. Video%3C/h3%3E%0A%3Cp%3E 2018 @@ -13127,81 +13127,43 @@ and. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;4. External Links&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Ch3%3E4. External Links%3C/h3%3E%0A%3Cp%3E I fi @@ -13593,36 +13593,17 @@ rks. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt; +%3C/p%3E%0A%3Ch3%3E 5. F @@ -13631,36 +13631,17 @@ sues -&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h3%3E%0A%3Cp%3E With @@ -13972,35 +13972,16 @@ it. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -14024,35 +14024,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E The @@ -14583,35 +14583,16 @@ out. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -14641,35 +14641,16 @@ .gif -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E It i @@ -14936,36 +14936,17 @@ you. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt; +%3C/p%3E%0A%3Ch2%3E 6. A @@ -14959,20 +14959,16 @@ cs &amp; -amp; Trackin @@ -14990,36 +14990,17 @@ tant -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E I me @@ -15244,35 +15244,16 @@ ity. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E So, @@ -15447,90 +15447,52 @@ ort. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;1. Set up a Google Account&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Ch3%3E1. Set up a Google Account%3C/h3%3E%0A%3Cp%3E Firs @@ -15606,45 +15606,22 @@ is.& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt; +%3C/p%3E%0A%3Ch3%3E 2. S @@ -15649,36 +15649,17 @@ tics -&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h3%3E%0A%3Cp%3E Once @@ -15742,28 +15742,25 @@ ill need to -&lt; +%3C a href=%22http @@ -15809,34 +15809,25 @@ lytics/%22 -&gt;&lt; +%3E%3C strong -&gt; +%3E signup f @@ -15849,61 +15849,30 @@ tics -&lt; +%3C /strong -&gt;&lt;/a&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E%3C/a%3E.%3C/p%3E%0A%3Cp%3E http @@ -15921,35 +15921,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Simp @@ -15945,30 +15945,24 @@ on the -&lt; +%3C strong -&gt; +%3E Start fo @@ -15971,41 +15971,29 @@ free -&lt; +%3C /strong -&gt; or &lt; +%3E or %3C strong -&gt; +%3E Sign @@ -16008,31 +16008,25 @@ nalytics -&lt; +%3C /strong -&gt; +%3E if you @@ -16059,35 +16059,16 @@ unt. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -16131,35 +16131,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E On t @@ -16278,35 +16278,16 @@ in. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -16344,35 +16344,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E On t @@ -16440,30 +16440,24 @@ he glue -&lt; +%3C strong -&gt; +%3E Get Trac @@ -16467,58 +16467,33 @@ g ID -&lt; +%3C /strong -&gt; +%3E button. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E You @@ -16524,30 +16524,24 @@ ith the -&lt; +%3C strong -&gt; +%3E Terms of @@ -16552,51 +16552,26 @@ vice -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E http @@ -16626,35 +16626,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Read @@ -16694,20 +16694,16 @@ 's &amp; -amp; C's hah @@ -16753,38 +16753,32 @@ ted to your -&lt; +%3C strong -&gt; +%3E Google Analy @@ -16793,52 +16793,27 @@ ount -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt; +%3E.%3C/p%3E%0A%3Ch3%3E 3. S @@ -16842,36 +16842,17 @@ site -&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h3%3E%0A%3Cp%3E Ok s @@ -17072,30 +17072,24 @@ ee your -&lt; +%3C strong -&gt; +%3E Tracking @@ -17091,31 +17091,25 @@ cking ID -&lt; +%3C /strong -&gt; +%3E and you @@ -17106,38 +17106,32 @@ g%3E and your -&lt; +%3C strong -&gt; +%3E Google Analy @@ -17148,31 +17148,25 @@ ing Code -&lt; +%3C /strong -&gt; +%3E . If you @@ -17205,33 +17205,23 @@ to -&lt; +%3C strong -&gt; +%3E Admin & -amp; gt; @@ -17230,20 +17230,16 @@ operty & -amp; gt; Trac @@ -17251,51 +17251,26 @@ Info -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E http @@ -17326,35 +17326,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E If y @@ -17484,35 +17484,16 @@ ack. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Howe @@ -17621,30 +17621,24 @@ gate to -&lt; +%3C strong -&gt; +%3E Appearan @@ -17641,20 +17641,16 @@ arance & -amp; gt; Edit @@ -17651,31 +17651,25 @@ ; Editor -&lt; +%3C /strong -&gt; +%3E . Now cl @@ -17676,30 +17676,24 @@ ick the -&lt; +%3C strong -&gt; +%3E header.p @@ -17694,31 +17694,25 @@ ader.php -&lt; +%3C /strong -&gt; +%3E file on @@ -17764,35 +17764,16 @@ ion. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -17819,35 +17819,16 @@ .jpg -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now, @@ -17918,90 +17918,51 @@ the -&lt; +%3C strong -&gt;&amp;lt;/head&amp;gt;&lt; +%3E&lt;/head&gt;%3C /strong -&gt; +%3E tag. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -18018,35 +18018,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Then @@ -18033,30 +18033,24 @@ n click -&lt; +%3C strong -&gt; +%3E Update F @@ -18056,51 +18056,26 @@ File -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E That @@ -18118,30 +18118,24 @@ ed your -&lt; +%3C strong -&gt; +%3E Google A @@ -18156,31 +18156,25 @@ ing code -&lt; +%3C /strong -&gt; +%3E to your @@ -18203,35 +18203,16 @@ gin. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -18258,36 +18258,17 @@ .gif -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt; +%3C/p%3E%0A%3Ch3%3E 4. S @@ -18306,36 +18306,17 @@ tics -&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h3%3E%0A%3Cp%3E Now, @@ -18497,34 +18497,24 @@ e to -&lt; +%3C strong -&gt; +%3E Admin & -amp; gt; @@ -18522,51 +18522,26 @@ oals -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E http @@ -18586,35 +18586,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E You @@ -18633,85 +18633,61 @@ ons -&lt; +%3C strong -&gt; +%3E Template -&lt; +%3C /strong -&gt; +%3E and -&lt; +%3C strong -&gt; +%3E Custom -&lt; +%3C /strong -&gt; +%3E . No @@ -18771,35 +18771,16 @@ ion. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -18819,35 +18819,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now @@ -18871,69 +18871,38 @@ ons: -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt; +%3C/p%3E%0A%3Cp%3E%3C strong -&gt; +%3E Name: -&lt; +%3C /strong -&gt; +%3E the @@ -18939,49 +18939,24 @@ Form -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt; +%3C/p%3E%0A%3Cp%3E%3C strong -&gt; +%3E Goal @@ -18961,31 +18961,25 @@ al Slot: -&lt; +%3C /strong -&gt; +%3E just gi @@ -19011,69 +19011,38 @@ Goal -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt; +%3C/p%3E%0A%3Cp%3E%3C strong -&gt; +%3E Type: -&lt; +%3C /strong -&gt; +%3E thi @@ -19258,30 +19258,24 @@ rt like -&lt; +%3C strong -&gt; +%3E Submitti @@ -19298,51 +19298,26 @@ form -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E http @@ -19364,35 +19364,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now, @@ -19396,30 +19396,24 @@ nto the -&lt; +%3C strong -&gt; +%3E Destinat @@ -19420,31 +19420,25 @@ ion Goal -&lt; +%3C /strong -&gt; +%3E we have @@ -19586,35 +19586,16 @@ rly. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -19641,35 +19641,16 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E You @@ -19746,35 +19746,16 @@ oal. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E So i @@ -19980,36 +19980,17 @@ als. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt; +%3C/p%3E%0A%3Ch2%3E 7. C @@ -20026,36 +20026,17 @@ ntly -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E One @@ -20086,30 +20086,24 @@ to call -&lt; +%3C strong -&gt; +%3E Freshnes @@ -20107,39 +20107,27 @@ ness -&lt; +%3C /strong -&gt;. &lt; +%3E. %3C strong -&gt; +%3E Fres @@ -20131,31 +20131,25 @@ reshness -&lt; +%3C /strong -&gt; +%3E for me @@ -20645,35 +20645,16 @@ ity. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -20692,35 +20692,16 @@ .gif -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E My a @@ -20905,30 +20905,24 @@ called -&lt; +%3C strong -&gt; +%3E %22The Old @@ -20943,51 +20943,26 @@ egy%22 -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E You @@ -21237,30 +21237,24 @@ s not a -&lt; +%3C strong -&gt; +%3E Skyscrap @@ -21263,31 +21263,25 @@ Content -&lt; +%3C /strong -&gt; +%3E say its @@ -21474,35 +21474,16 @@ ost. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E This @@ -21682,30 +21682,24 @@ nt as a -&lt; +%3C strong -&gt; +%3E NEW IMPR @@ -21710,31 +21710,25 @@ VERSION -&lt; +%3C /strong -&gt; +%3E of this @@ -21738,36 +21738,17 @@ pic. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt; +%3C/p%3E%0A%3Ch2%3E 8. U @@ -21783,36 +21783,17 @@ ent. -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E It i @@ -21990,44 +21990,21 @@ nt.& -amp;nbsp;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +nbsp;%3C/p%3E%0A%3Cp%3E You @@ -22161,44 +22161,21 @@ ry.& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Inse @@ -22317,35 +22317,16 @@ ost. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E A go @@ -22524,38 +22524,22 @@ ur post. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt; +%3C/p%3E%0A%3C blockquo @@ -22540,20 +22540,17 @@ ockquote -&gt; +%3E relaunch @@ -22576,20 +22576,17 @@ ks great -&lt; +%3C /blockqu @@ -22588,37 +22588,21 @@ ockquote -&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E%0A%3Cp%3E Accordin @@ -22606,20 +22606,17 @@ ding to -&lt; +%3C a href=%22 @@ -22654,20 +22654,17 @@ elaunch%22 -&gt; +%3E SEO Expe @@ -22665,26 +22665,20 @@ O Expert -&lt;/a&gt; +%3C/a%3E Brian D @@ -22685,36 +22685,17 @@ ean. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt; +%3C/p%3E%0A%3Ch2%3E 9. S @@ -22728,36 +22728,17 @@ edia -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E Afte @@ -22969,35 +22969,16 @@ it? -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E With @@ -23262,35 +23262,16 @@ now. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Twit @@ -23554,20 +23554,17 @@ th over -&lt; +%3C a href=%22 @@ -23624,34 +23624,25 @@ -users/%22 -&gt;&lt; +%3E%3C strong -&gt; +%3E 1 Billio @@ -23667,33 +23667,21 @@ sers -&lt; +%3C /strong -&gt;&lt;/a&gt; +%3E%3C/a%3E it @@ -23720,35 +23720,16 @@ use. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E http @@ -23787,36 +23787,17 @@ .png -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt; +%3C/p%3E%0A%3Ch2%3E 10. @@ -23836,36 +23836,17 @@ ines -&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/h2%3E%0A%3Cp%3E When @@ -24072,30 +24072,24 @@ cs like -&lt; +%3C strong -&gt; +%3E Keyword @@ -24100,42 +24100,30 @@ fing -&lt; +%3C /strong -&gt; +%3E and -&lt; +%3C strong -&gt; +%3E Blac @@ -24142,61 +24142,32 @@ ques -&lt; +%3C /strong -&gt;.&amp;nbsp;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.&nbsp;%3C/p%3E%0A%3Cp%3E Goog @@ -24174,30 +24174,24 @@ les new -&lt; +%3C strong -&gt; +%3E RankBrai @@ -24201,31 +24201,25 @@ lgorithm -&lt; +%3C /strong -&gt; +%3E is smar @@ -24314,44 +24314,21 @@ ng.& -amp;nbsp;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +nbsp;%3C/p%3E%0A%3Cp%3E Alwa @@ -24559,44 +24559,21 @@ xt.& -amp; nbsp; -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Try @@ -24731,74 +24731,36 @@ tle. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;Conclusion&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Ch2%3EConclusion%3C/h2%3E%0A%3Cp%3E So, @@ -24932,30 +24932,24 @@ search, -&lt; +%3C strong -&gt; +%3E find a t @@ -24975,31 +24975,25 @@ king for -&lt; +%3C /strong -&gt; +%3E and try @@ -25053,49 +25053,24 @@ ebz. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt; +%3C/p%3E%0A%3Cp%3E%3C strong -&gt; +%3E Make @@ -25142,31 +25142,25 @@ you have -&lt; +%3C /strong -&gt; +%3E . Do a s @@ -25248,35 +25248,16 @@ now. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E inst @@ -25434,35 +25434,16 @@ do. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E In 2 @@ -25447,30 +25447,24 @@ n 2019, -&lt; +%3C strong -&gt; +%3E link bui @@ -25507,51 +25507,26 @@ tity -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E If y @@ -25644,30 +25644,24 @@ ywords, -&lt; +%3C strong -&gt; +%3E Increase @@ -25676,31 +25676,25 @@ Traffic -&lt; +%3C /strong -&gt; +%3E , Increa @@ -25746,35 +25746,16 @@ row. -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3C/p%3E%0A%3Cp%3E Now @@ -25784,22 +25784,16 @@ eat -&lt; +%3C strong -&gt; +%3E Bill @@ -25803,51 +25803,26 @@ rray -&lt; +%3C /strong -&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt; +%3E.%3C/p%3E%0A%3Cp%3E http @@ -25866,39 +25866,8 @@ .gif -&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;/html&gt; %3C/p%3E
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parent author
parent permlinkseo
permlink3dpgvn-top-10-most-important-seo-tips-for-2019
titleTop 10 Most important SEO Tips for (2019)
Transaction InfoBlock #30328032/Trx b419cb9e15d3326c60a84e5f9d7bb243fadc0e7e
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      "body": "@@ -7,37 +7,8 @@\n %0A%3Cp%3E\n-&lt;html&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n http\n@@ -65,35 +65,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n A ne\n@@ -154,20 +154,17 @@\n d their \n-&lt;\n+%3C\n a href=%22\n@@ -206,20 +206,17 @@\n ain-seo%22\n-&gt;\n+%3E\n RankBrai\n@@ -226,26 +226,20 @@\n lgorithm\n-&lt;/a&gt;\n+%3C/a%3E\n  which i\n@@ -267,35 +267,16 @@\n thm.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n If y\n@@ -558,35 +558,16 @@\n rds?\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Well\n@@ -672,75 +672,37 @@\n age.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;Ok let's go:&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Cp%3EOk let's go:%3C/p%3E%0A%3Ch2%3E\n 1. L\n@@ -753,36 +753,17 @@\n try.\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n This\n@@ -967,38 +967,22 @@\n  Google.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;\n+%3C/p%3E%0A%3C\n blockquo\n@@ -983,20 +983,17 @@\n ockquote\n-&gt;\n+%3E\n Outbound\n@@ -1029,20 +1029,17 @@\n  for SEO\n-&lt;\n+%3C\n /blockqu\n@@ -1045,38 +1045,19 @@\n uote\n-&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E%0A%3Cp%3E\n says \n-&lt;\n+%3C\n a hr\n@@ -1094,20 +1094,17 @@\n -links/%22\n-&gt;\n+%3E\n Michiel \n@@ -1111,26 +1111,20 @@\n Heijmans\n-&lt;/a&gt;\n+%3C/a%3E\n , COO at\n@@ -1138,35 +1138,16 @@\n SEO.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n As h\n@@ -1360,44 +1360,21 @@\n ou.&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Of c\n@@ -1642,38 +1642,22 @@\n  out to.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;\n+%3C/p%3E%0A%3C\n blockquo\n@@ -1658,20 +1658,17 @@\n ockquote\n-&gt;\n+%3E\n Of cours\n@@ -1766,20 +1766,17 @@\n ractice.\n-&lt;\n+%3C\n /blockqu\n@@ -1778,37 +1778,21 @@\n ockquote\n-&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E%0A%3Cp%3E\n Accordin\n@@ -1788,36 +1788,33 @@\n %3Cp%3EAccording to \n-&lt;\n+%3C\n a href=%22https://\n@@ -1881,30 +1881,21 @@\n ow/%22\n-&gt;\n+%3E\n SEO Guru\n-&lt;/a&gt;\n+%3C/a%3E\n  Nei\n@@ -2118,35 +2118,16 @@\n ove.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Link\n@@ -2292,38 +2292,22 @@\n y links.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;\n+%3C/p%3E%0A%3C\n blockquo\n@@ -2308,20 +2308,17 @@\n ockquote\n-&gt;\n+%3E\n Link bui\n@@ -2479,20 +2479,17 @@\n y links.\n-&lt;\n+%3C\n /blockqu\n@@ -2491,37 +2491,21 @@\n ockquote\n-&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E%0A%3Cp%3E\n says Nie\n@@ -2513,20 +2513,17 @@\n  Patel, \n-&lt;\n+%3C\n a href=%22\n@@ -2544,20 +2544,17 @@\n tel.com%22\n-&gt;\n+%3E\n world-re\n@@ -2572,47 +2572,22 @@\n Guru\n-&lt;/a&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/a%3E.%3C/p%3E%0A%3Ch2%3E\n 2. W\n@@ -2630,73 +2630,29 @@\n 2019\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt;br&gt;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E%3Cbr%3E%3C/p%3E%0A%3Cp%3E\n Sinc\n@@ -2738,20 +2738,17 @@\n , one a \n-&lt;\n+%3C\n a href=%22\n@@ -2774,20 +2774,17 @@\n .com.au%22\n-&gt;\n+%3E\n labour h\n@@ -2804,26 +2804,20 @@\n n Sydney\n-&lt;/a&gt;\n+%3C/a%3E\n  were dr\n@@ -2982,35 +2982,16 @@\n ged.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Cont\n@@ -3084,35 +3084,16 @@\n tly.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Acco\n@@ -3147,35 +3147,16 @@\n Care\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n In 2\n@@ -3230,20 +3230,16 @@\n actor. &\n-amp;\n nbsp;A r\n@@ -3439,35 +3439,16 @@\n ite.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -3498,35 +3498,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Usin\n@@ -3652,44 +3652,21 @@\n an.&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -3743,35 +3743,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Idea\n@@ -3899,78 +3899,40 @@\n ike:\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;Server Resources&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3EServer Resources%3C/p%3E%0A%3Cp%3E\n Size\n@@ -3964,35 +3964,16 @@\n site\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Numb\n@@ -4002,35 +4002,16 @@\n site\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Luck\n@@ -4162,44 +4162,21 @@\n nk.&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Here\n@@ -4268,35 +4268,16 @@\n tes:\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -4326,40 +4326,18 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt;\n+%3C/p%3E%0A%3Ch3%3E%3C\n a hr\n@@ -4362,20 +4362,17 @@\n ket.me/%22\n-&gt;\n+%3E\n 1. WP Ro\n@@ -4410,46 +4410,21 @@\n ugin\n-&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/a%3E%3C/h3%3E%0A%3Cp%3E\n WP R\n@@ -4800,40 +4800,18 @@\n end.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt;\n+%3C/p%3E%0A%3Ch3%3E%3C\n a hr\n@@ -4833,20 +4833,17 @@\n wpo.com%22\n-&gt;\n+%3E\n 2. WP-Op\n@@ -4880,20 +4880,16 @@\n st &amp;\n-amp;\n  Efficie\n@@ -4894,46 +4894,21 @@\n ient\n-&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/a%3E%3C/h3%3E%0A%3Cp%3E\n I ha\n@@ -5340,36 +5340,17 @@\n ite.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Ch2%3E\n 3. H\n@@ -5400,36 +5400,17 @@\n tant\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n From\n@@ -5586,63 +5586,45 @@\n  on \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n QUALITY\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  and \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n NOT \n@@ -5631,31 +5631,25 @@\n QUANTITY\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n . Recent\n@@ -5750,45 +5750,33 @@\n nks \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n OUT RANK\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  web\n@@ -5833,35 +5833,16 @@\n ars.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -5896,35 +5896,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n I fo\n@@ -6047,35 +6047,16 @@\n ing.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n So h\n@@ -6086,44 +6086,21 @@\n at?&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Well\n@@ -6245,35 +6245,16 @@\n ain.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Firs\n@@ -6409,35 +6409,16 @@\n you.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Here\n@@ -6449,182 +6449,106 @@\n use:\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;SEO %22guest post%22&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;SEO Agency %22guest post%22&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;SEO Consultant %22guest post%22&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3ESEO %22guest post%22%3C/p%3E%0A%3Cp%3ESEO Agency %22guest post%22%3C/p%3E%0A%3Cp%3ESEO Consultant %22guest post%22%3C/p%3E%0A%3Cp%3E\n You \n@@ -6709,44 +6709,21 @@\n ow?&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Firs\n@@ -6776,35 +6776,16 @@\n ings\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -6840,35 +6840,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n I th\n@@ -6923,35 +6923,16 @@\n  100\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -6988,35 +6988,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n This\n@@ -7107,35 +7107,16 @@\n try.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now \n@@ -7225,35 +7225,16 @@\n ore.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -7279,35 +7279,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Once\n@@ -7478,35 +7478,16 @@\n ilar\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -7534,35 +7534,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now \n@@ -7637,35 +7637,16 @@\n ref%22\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -7691,35 +7691,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now \n@@ -7882,35 +7882,16 @@\n n't.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -7941,35 +7941,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now \n@@ -8045,35 +8045,16 @@\n sts.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n The \n@@ -8234,36 +8234,17 @@\n ent.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Ch2%3E\n 4. C\n@@ -8276,36 +8276,17 @@\n 2019\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n Now,\n@@ -8516,35 +8516,16 @@\n rds.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -8578,35 +8578,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Toda\n@@ -8686,30 +8686,24 @@\n ll them \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n UBER POS\n@@ -8704,31 +8704,25 @@\n ER POSTS\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n . So wha\n@@ -8726,30 +8726,24 @@\n what is \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n SkyScrap\n@@ -8744,31 +8744,25 @@\n yScraper\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  content\n@@ -8764,30 +8764,24 @@\n ntent or\n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n  UBER PO\n@@ -8783,31 +8783,25 @@\n ER POSTS\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n ? Well, \n@@ -9066,35 +9066,16 @@\n pic.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Easy\n@@ -9207,35 +9207,16 @@\n ent.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Ok, \n@@ -9436,35 +9436,16 @@\n  in.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n So h\n@@ -9505,44 +9505,21 @@\n or?&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n I us\n@@ -9590,49 +9590,23 @@\n le.&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt;\n+%3C/p%3E%0A%3Ch3%3E%3C\n a hr\n@@ -9671,20 +9671,17 @@\n lanner/%22\n-&gt;\n+%3E\n 1. Googl\n@@ -9702,46 +9702,21 @@\n nner\n-&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/a%3E%3C/h3%3E%0A%3Cp%3E\n This\n@@ -9813,20 +9813,16 @@\n lumes. &\n-amp;\n nbsp;Now\n@@ -9942,35 +9942,16 @@\n ves?\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n That\n@@ -10075,40 +10075,18 @@\n tle.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;&lt;\n+%3C/p%3E%0A%3Ch3%3E%3C\n a hr\n@@ -10126,20 +10126,17 @@\n xplorer%22\n-&gt;\n+%3E\n 2. Ahref\n@@ -10158,46 +10158,21 @@\n orer\n-&lt;/a&gt;&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/a%3E%3C/h3%3E%0A%3Cp%3E\n I ha\n@@ -10551,35 +10551,16 @@\n ter.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Ok, \n@@ -10678,35 +10678,16 @@\n ght?\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Well\n@@ -10951,30 +10951,24 @@\n mber is \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n QUALITY \n@@ -10983,51 +10983,26 @@\n TITY\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n When\n@@ -11348,35 +11348,16 @@\n ing.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n I al\n@@ -11477,81 +11477,43 @@\n ime:\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;1. Solid Research&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Ch3%3E1. Solid Research%3C/h3%3E%0A%3Cp%3E\n I ma\n@@ -11654,73 +11654,35 @@\n pic.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;2. Images&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Ch3%3E2. Images%3C/h3%3E%0A%3Cp%3E\n Goog\n@@ -11821,35 +11821,16 @@\n text\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Acco\n@@ -11891,35 +11891,16 @@\n  SEO\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Goog\n@@ -12355,72 +12355,34 @@\n  at)\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;3. Video&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Ch3%3E3. Video%3C/h3%3E%0A%3Cp%3E\n 2018\n@@ -13127,81 +13127,43 @@\n and.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;4. External Links&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Ch3%3E4. External Links%3C/h3%3E%0A%3Cp%3E\n I fi\n@@ -13593,36 +13593,17 @@\n rks.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;\n+%3C/p%3E%0A%3Ch3%3E\n 5. F\n@@ -13631,36 +13631,17 @@\n sues\n-&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h3%3E%0A%3Cp%3E\n With\n@@ -13972,35 +13972,16 @@\n  it.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -14024,35 +14024,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n The \n@@ -14583,35 +14583,16 @@\n out.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -14641,35 +14641,16 @@\n .gif\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n It i\n@@ -14936,36 +14936,17 @@\n you.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Ch2%3E\n 6. A\n@@ -14959,20 +14959,16 @@\n cs &amp;\n-amp;\n  Trackin\n@@ -14990,36 +14990,17 @@\n tant\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n I me\n@@ -15244,35 +15244,16 @@\n ity.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n So, \n@@ -15447,90 +15447,52 @@\n ort.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;1. Set up a Google Account&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Ch3%3E1. Set up a Google Account%3C/h3%3E%0A%3Cp%3E\n Firs\n@@ -15606,45 +15606,22 @@\n is.&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;\n+%3C/p%3E%0A%3Ch3%3E\n 2. S\n@@ -15649,36 +15649,17 @@\n tics\n-&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h3%3E%0A%3Cp%3E\n Once\n@@ -15742,28 +15742,25 @@\n ill need to \n-&lt;\n+%3C\n a href=%22http\n@@ -15809,34 +15809,25 @@\n lytics/%22\n-&gt;&lt;\n+%3E%3C\n strong\n-&gt;\n+%3E\n signup f\n@@ -15849,61 +15849,30 @@\n tics\n-&lt;\n+%3C\n /strong\n-&gt;&lt;/a&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E%3C/a%3E.%3C/p%3E%0A%3Cp%3E\n http\n@@ -15921,35 +15921,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Simp\n@@ -15945,30 +15945,24 @@\n  on the \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Start fo\n@@ -15971,41 +15971,29 @@\n free\n-&lt;\n+%3C\n /strong\n-&gt; or &lt;\n+%3E or %3C\n strong\n-&gt;\n+%3E\n Sign\n@@ -16008,31 +16008,25 @@\n nalytics\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  if you \n@@ -16059,35 +16059,16 @@\n unt.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -16131,35 +16131,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n On t\n@@ -16278,35 +16278,16 @@\n  in.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -16344,35 +16344,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n On t\n@@ -16440,30 +16440,24 @@\n he glue \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Get Trac\n@@ -16467,58 +16467,33 @@\n g ID\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  button.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n You \n@@ -16524,30 +16524,24 @@\n ith the \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Terms of\n@@ -16552,51 +16552,26 @@\n vice\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n http\n@@ -16626,35 +16626,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Read\n@@ -16694,20 +16694,16 @@\n 's &amp;\n-amp;\n  C's hah\n@@ -16753,38 +16753,32 @@\n ted to your \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Google Analy\n@@ -16793,52 +16793,27 @@\n ount\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;\n+%3E.%3C/p%3E%0A%3Ch3%3E\n 3. S\n@@ -16842,36 +16842,17 @@\n site\n-&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h3%3E%0A%3Cp%3E\n Ok s\n@@ -17072,30 +17072,24 @@\n ee your \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Tracking\n@@ -17091,31 +17091,25 @@\n cking ID\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  and you\n@@ -17106,38 +17106,32 @@\n g%3E and your \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Google Analy\n@@ -17148,31 +17148,25 @@\n ing Code\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n . If you\n@@ -17205,33 +17205,23 @@\n  to \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Admin &\n-amp;\n gt; \n@@ -17230,20 +17230,16 @@\n operty &\n-amp;\n gt; Trac\n@@ -17251,51 +17251,26 @@\n Info\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n http\n@@ -17326,35 +17326,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n If y\n@@ -17484,35 +17484,16 @@\n ack.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Howe\n@@ -17621,30 +17621,24 @@\n gate to \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Appearan\n@@ -17641,20 +17641,16 @@\n arance &\n-amp;\n gt; Edit\n@@ -17651,31 +17651,25 @@\n ; Editor\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n . Now cl\n@@ -17676,30 +17676,24 @@\n ick the \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n header.p\n@@ -17694,31 +17694,25 @@\n ader.php\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  file on\n@@ -17764,35 +17764,16 @@\n ion.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -17819,35 +17819,16 @@\n .jpg\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now,\n@@ -17918,90 +17918,51 @@\n the \n-&lt;\n+%3C\n strong\n-&gt;&amp;lt;/head&amp;gt;&lt;\n+%3E&lt;/head&gt;%3C\n /strong\n-&gt;\n+%3E\n  tag.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -18018,35 +18018,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Then\n@@ -18033,30 +18033,24 @@\n n click \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Update F\n@@ -18056,51 +18056,26 @@\n File\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n That\n@@ -18118,30 +18118,24 @@\n ed your \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Google A\n@@ -18156,31 +18156,25 @@\n ing code\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  to your\n@@ -18203,35 +18203,16 @@\n gin.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -18258,36 +18258,17 @@\n .gif\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h3&gt;\n+%3C/p%3E%0A%3Ch3%3E\n 4. S\n@@ -18306,36 +18306,17 @@\n tics\n-&lt;/h3&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h3%3E%0A%3Cp%3E\n Now,\n@@ -18497,34 +18497,24 @@\n e to\n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n  Admin &\n-amp;\n gt; \n@@ -18522,51 +18522,26 @@\n oals\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n http\n@@ -18586,35 +18586,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n You \n@@ -18633,85 +18633,61 @@\n ons \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Template\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  and \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Custom\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n . No\n@@ -18771,35 +18771,16 @@\n ion.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -18819,35 +18819,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now \n@@ -18871,69 +18871,38 @@\n ons:\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt;\n+%3C/p%3E%0A%3Cp%3E%3C\n strong\n-&gt;\n+%3E\n Name:\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  the\n@@ -18939,49 +18939,24 @@\n Form\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt;\n+%3C/p%3E%0A%3Cp%3E%3C\n strong\n-&gt;\n+%3E\n Goal\n@@ -18961,31 +18961,25 @@\n al Slot:\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  just gi\n@@ -19011,69 +19011,38 @@\n Goal\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt;\n+%3C/p%3E%0A%3Cp%3E%3C\n strong\n-&gt;\n+%3E\n Type:\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  thi\n@@ -19258,30 +19258,24 @@\n rt like \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Submitti\n@@ -19298,51 +19298,26 @@\n form\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n http\n@@ -19364,35 +19364,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now,\n@@ -19396,30 +19396,24 @@\n nto the \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Destinat\n@@ -19420,31 +19420,25 @@\n ion Goal\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  we have\n@@ -19586,35 +19586,16 @@\n rly.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -19641,35 +19641,16 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n You \n@@ -19746,35 +19746,16 @@\n oal.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n So i\n@@ -19980,36 +19980,17 @@\n als.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Ch2%3E\n 7. C\n@@ -20026,36 +20026,17 @@\n ntly\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n One \n@@ -20086,30 +20086,24 @@\n to call \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Freshnes\n@@ -20107,39 +20107,27 @@\n ness\n-&lt;\n+%3C\n /strong\n-&gt;. &lt;\n+%3E. %3C\n strong\n-&gt;\n+%3E\n Fres\n@@ -20131,31 +20131,25 @@\n reshness\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  for me \n@@ -20645,35 +20645,16 @@\n ity.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -20692,35 +20692,16 @@\n .gif\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n My a\n@@ -20905,30 +20905,24 @@\n  called \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n %22The Old\n@@ -20943,51 +20943,26 @@\n egy%22\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n You \n@@ -21237,30 +21237,24 @@\n s not a \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Skyscrap\n@@ -21263,31 +21263,25 @@\n  Content\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  say its\n@@ -21474,35 +21474,16 @@\n ost.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n This\n@@ -21682,30 +21682,24 @@\n nt as a \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n NEW IMPR\n@@ -21710,31 +21710,25 @@\n  VERSION\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  of this\n@@ -21738,36 +21738,17 @@\n pic.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Ch2%3E\n 8. U\n@@ -21783,36 +21783,17 @@\n ent.\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n It i\n@@ -21990,44 +21990,21 @@\n nt.&\n-amp;nbsp;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+nbsp;%3C/p%3E%0A%3Cp%3E\n You \n@@ -22161,44 +22161,21 @@\n ry.&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Inse\n@@ -22317,35 +22317,16 @@\n ost.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n A go\n@@ -22524,38 +22524,22 @@\n ur post.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;\n+%3C/p%3E%0A%3C\n blockquo\n@@ -22540,20 +22540,17 @@\n ockquote\n-&gt;\n+%3E\n relaunch\n@@ -22576,20 +22576,17 @@\n ks great\n-&lt;\n+%3C\n /blockqu\n@@ -22588,37 +22588,21 @@\n ockquote\n-&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E%0A%3Cp%3E\n Accordin\n@@ -22606,20 +22606,17 @@\n ding to \n-&lt;\n+%3C\n a href=%22\n@@ -22654,20 +22654,17 @@\n elaunch%22\n-&gt;\n+%3E\n SEO Expe\n@@ -22665,26 +22665,20 @@\n O Expert\n-&lt;/a&gt;\n+%3C/a%3E\n  Brian D\n@@ -22685,36 +22685,17 @@\n ean.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Ch2%3E\n 9. S\n@@ -22728,36 +22728,17 @@\n edia\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n Afte\n@@ -22969,35 +22969,16 @@\n  it?\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n With\n@@ -23262,35 +23262,16 @@\n now.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Twit\n@@ -23554,20 +23554,17 @@\n th over \n-&lt;\n+%3C\n a href=%22\n@@ -23624,34 +23624,25 @@\n -users/%22\n-&gt;&lt;\n+%3E%3C\n strong\n-&gt;\n+%3E\n 1 Billio\n@@ -23667,33 +23667,21 @@\n sers\n-&lt;\n+%3C\n /strong\n-&gt;&lt;/a&gt;\n+%3E%3C/a%3E\n  it \n@@ -23720,35 +23720,16 @@\n use.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n http\n@@ -23787,36 +23787,17 @@\n .png\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;\n+%3C/p%3E%0A%3Ch2%3E\n 10. \n@@ -23836,36 +23836,17 @@\n ines\n-&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/h2%3E%0A%3Cp%3E\n When\n@@ -24072,30 +24072,24 @@\n cs like \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Keyword \n@@ -24100,42 +24100,30 @@\n fing\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  and \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Blac\n@@ -24142,61 +24142,32 @@\n ques\n-&lt;\n+%3C\n /strong\n-&gt;.&amp;nbsp;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.&nbsp;%3C/p%3E%0A%3Cp%3E\n Goog\n@@ -24174,30 +24174,24 @@\n les new \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n RankBrai\n@@ -24201,31 +24201,25 @@\n lgorithm\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  is smar\n@@ -24314,44 +24314,21 @@\n ng.&\n-amp;nbsp;&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+nbsp;%3C/p%3E%0A%3Cp%3E\n Alwa\n@@ -24559,44 +24559,21 @@\n xt.&\n-amp;\n nbsp;\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Try \n@@ -24731,74 +24731,36 @@\n tle.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;h2&gt;Conclusion&lt;/h2&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Ch2%3EConclusion%3C/h2%3E%0A%3Cp%3E\n So, \n@@ -24932,30 +24932,24 @@\n search, \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n find a t\n@@ -24975,31 +24975,25 @@\n king for\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n  and try\n@@ -25053,49 +25053,24 @@\n ebz.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;&lt;\n+%3C/p%3E%0A%3Cp%3E%3C\n strong\n-&gt;\n+%3E\n Make\n@@ -25142,31 +25142,25 @@\n you have\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n . Do a s\n@@ -25248,35 +25248,16 @@\n now.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n inst\n@@ -25434,35 +25434,16 @@\n  do.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n In 2\n@@ -25447,30 +25447,24 @@\n n 2019, \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n link bui\n@@ -25507,51 +25507,26 @@\n tity\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n If y\n@@ -25644,30 +25644,24 @@\n ywords, \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Increase\n@@ -25676,31 +25676,25 @@\n  Traffic\n-&lt;\n+%3C\n /strong\n-&gt;\n+%3E\n , Increa\n@@ -25746,35 +25746,16 @@\n row.\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3C/p%3E%0A%3Cp%3E\n Now \n@@ -25784,22 +25784,16 @@\n eat \n-&lt;\n+%3C\n strong\n-&gt;\n+%3E\n Bill\n@@ -25803,51 +25803,26 @@\n rray\n-&lt;\n+%3C\n /strong\n-&gt;.&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;p&gt;\n+%3E.%3C/p%3E%0A%3Cp%3E\n http\n@@ -25866,39 +25866,8 @@\n .gif\n-&lt;/p&gt;%3C/p%3E%0A%3Cp%3E&lt;/html&gt;\n %3C/p%3E\n",
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      "parent_author": "",
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      "permlink": "3dpgvn-top-10-most-important-seo-tips-for-2019",
      "title": "Top 10 Most important SEO Tips for (2019)"
    }
  ],
  "op_in_trx": 0,
  "timestamp": "2019-02-14T02:22:24",
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2019/02/14 02:21:09
authorcussen
body<html> <p>&lt;html&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg&lt;/p&gt;</p> <p>&lt;p&gt;A new year brings new challenges for the SEO Industry and Google have released their &lt;a href="https://backlinko.com/google-rankbrain-seo"&gt;RankBrain Algorithm&lt;/a&gt; which is their latest algorithm.&lt;/p&gt;</p> <p>&lt;p&gt;If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?&lt;/p&gt;</p> <p>&lt;p&gt;Well, I am going to go through how you can improve your content and get you back to that magic first page.&lt;/p&gt;</p> <p>&lt;p&gt;Ok let's go:&lt;/p&gt;</p> <p>&lt;h2&gt;1. Link to HIGH Authority websites in your industry.&lt;/h2&gt;</p> <p>&lt;p&gt;This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.&lt;/p&gt;</p> <p>&lt;blockquote&gt;Outbound links most definitely matter for SEO&lt;/blockquote&gt;</p> <p>&lt;p&gt;says &lt;a href="https://yoast.com/outbound-links/"&gt;Michiel Heijmans&lt;/a&gt;, COO at Yoast SEO.&lt;/p&gt;</p> <p>&lt;p&gt;As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.&lt;/p&gt;</p> <p>&lt;blockquote&gt;Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.&lt;/blockquote&gt;</p> <p>&lt;p&gt;According to &lt;a href="https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/"&gt;SEO Guru&lt;/a&gt; Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.&lt;/p&gt;</p> <p>&lt;p&gt;Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.&lt;/p&gt;</p> <p>&lt;blockquote&gt;Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.&lt;/blockquote&gt;</p> <p>&lt;p&gt;says Niel Patel, &lt;a href="https://neilpatel.com"&gt;world-renowned SEO Guru&lt;/a&gt;.&lt;/p&gt;</p> <p>&lt;h2&gt;2. Website Speed Optimisation is key in 2019&lt;/h2&gt;</p> <p>&lt;p&gt;&lt;br&gt;&lt;/p&gt;</p> <p>&lt;p&gt;Since the release of Google's new Algorithm, I have found that some clients of mine, one a &lt;a href="https://perfecthire.com.au"&gt;labour hire company in Sydney&lt;/a&gt; were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.&lt;/p&gt;</p> <p>&lt;p&gt;Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.&lt;/p&gt;</p> <p>&lt;p&gt;According to Mark Spera, Head of Marketing at PlushCare&lt;/p&gt;</p> <p>&lt;p&gt;In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &amp;nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/htwMbdTR/google-page-speed.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png&lt;/p&gt;</p> <p>&lt;p&gt;Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:&lt;/p&gt;</p> <p>&lt;p&gt;Server Resources&lt;/p&gt;</p> <p>&lt;p&gt;Size or complexity of the website&lt;/p&gt;</p> <p>&lt;p&gt;Number of pages on the website&lt;/p&gt;</p> <p>&lt;p&gt;Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Here are just some of the tools I use on a daily basis to help optimise my client's websites:&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/43YfqrYh/wp-rocket-review.png&lt;/p&gt;</p> <p>&lt;h3&gt;&lt;a href="https://wp-rocket.me/"&gt;1. WP Rocket - WordPress Performance Plugin&lt;/a&gt;&lt;/h3&gt;</p> <p>&lt;p&gt;WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.&lt;/p&gt;</p> <p>&lt;h3&gt;&lt;a href="https://getwpo.com"&gt;2. WP-Optimize - Keep your Database Fast &amp;amp; Efficient&lt;/a&gt;&lt;/h3&gt;</p> <p>&lt;p&gt;I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.&lt;/p&gt;</p> <p>&lt;h2&gt;3. High Authority inbound links are still important&lt;/h2&gt;</p> <p>&lt;p&gt;From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on &lt;strong&gt;QUALITY&lt;/strong&gt; and &lt;strong&gt;NOT QUANTITY&lt;/strong&gt;. Recently I have started to see a lot of new websites with few high authority industry related backlinks &lt;strong&gt;OUT RANK&lt;/strong&gt; websites that had been dominating that keyword for years.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg&lt;/p&gt;</p> <p>&lt;p&gt;I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.&lt;/p&gt;</p> <p>&lt;p&gt;So how exactly do you do that?&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.&lt;/p&gt;</p> <p>&lt;p&gt;Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.&lt;/p&gt;</p> <p>&lt;p&gt;Here are some of the ones I use:&lt;/p&gt;</p> <p>&lt;p&gt;SEO "guest post"&lt;/p&gt;</p> <p>&lt;p&gt;SEO Agency "guest post"&lt;/p&gt;</p> <p>&lt;p&gt;SEO Consultant "guest post"&lt;/p&gt;</p> <p>&lt;p&gt;You can also you variations like "guest blogger" or "write for us". There is literally an endless amount of these pages. So no you have done the search what now?&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Firstly, I do the search. Then I click Search Settings&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg&lt;/p&gt;</p> <p>&lt;p&gt;I then go down to where it says Results per page and slide that over to 100&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg&lt;/p&gt;</p> <p>&lt;p&gt;This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.&lt;/p&gt;</p> <p>&lt;p&gt;Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/6QLQdFms/scraper-tool.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Once you have this tool installed to run your search query example. SEO "guest post" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Now is use this Custom XPath Code in the selector "//div[@class="srg"]/div/div/div/div/a/@href"&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/52tcPTyd/custom-xpath.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.&lt;/p&gt;</p> <p>&lt;p&gt;The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.&lt;/p&gt;</p> <p>&lt;h2&gt;4. Content is king of SEO in 2019&lt;/h2&gt;</p> <p>&lt;p&gt;Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Today, you need to create what most of the industry call SkyScraper content or what I like to call them &lt;strong&gt;UBER POSTS&lt;/strong&gt;. So what is &lt;strong&gt;SkyScraper&lt;/strong&gt; content or&lt;strong&gt; UBER POSTS&lt;/strong&gt;? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.&lt;/p&gt;</p> <p>&lt;p&gt;Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.&lt;/p&gt;</p> <p>&lt;p&gt;Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.&lt;/p&gt;</p> <p>&lt;p&gt;So how do you find out topics that people are searching for?&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;I use a number of tools to find out the most searched topics on Google.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;h3&gt;&lt;a href="https://ads.google.com/intl/en_au/home/tools/keyword-planner/"&gt;1. Google Keywords Planner&lt;/a&gt;&lt;/h3&gt;</p> <p>&lt;p&gt;This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &amp;nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?&lt;/p&gt;</p> <p>&lt;p&gt;That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.&lt;/p&gt;</p> <p>&lt;h3&gt;&lt;a href="https://ahrefs.com/keywords-explorer"&gt;2. Ahref's Keyword Explorer&lt;/a&gt;&lt;/h3&gt;</p> <p>&lt;p&gt;I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.&lt;/p&gt;</p> <p>&lt;p&gt;Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?&lt;/p&gt;</p> <p>&lt;p&gt;Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is &lt;strong&gt;QUALITY NOT QUANTITY&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.&lt;/p&gt;</p> <p>&lt;p&gt;I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:&lt;/p&gt;</p> <p>&lt;h3&gt;1. Solid Research&lt;/h3&gt;</p> <p>&lt;p&gt;I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.&lt;/p&gt;</p> <p>&lt;h3&gt;2. Images&lt;/h3&gt;</p> <p>&lt;p&gt;Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text&lt;/p&gt;</p> <p>&lt;p&gt;According to Joost de Valk, Chief Product Officer at Yoast SEO&lt;/p&gt;</p> <p>&lt;p&gt;Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)&lt;/p&gt;</p> <p>&lt;h3&gt;3. Video&lt;/h3&gt;</p> <p>&lt;p&gt;2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.&lt;/p&gt;</p> <p>&lt;h3&gt;4. External Links&lt;/h3&gt;</p> <p>&lt;p&gt;I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.&lt;/p&gt;</p> <p>&lt;h3&gt;5. Fix all On-site SEO issues&lt;/h3&gt;</p> <p>&lt;p&gt;With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/sDSStsfF/google-bot.jpg&lt;/p&gt;</p> <p>&lt;p&gt;The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/brV6W8qS/meta-description.gif&lt;/p&gt;</p> <p>&lt;p&gt;It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.&lt;/p&gt;</p> <p>&lt;h2&gt;6. Analytics &amp;amp; Tracking is very important&lt;/h2&gt;</p> <p>&lt;p&gt;I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.&lt;/p&gt;</p> <p>&lt;p&gt;So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.&lt;/p&gt;</p> <p>&lt;h3&gt;1. Set up a Google Account&lt;/h3&gt;</p> <p>&lt;p&gt;Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;h3&gt;2. Signup to Google Analytics&lt;/h3&gt;</p> <p>&lt;p&gt;Once you have created your Google account or signed into your current one, you will need to &lt;a href="https://marketingplatform.google.com/about/analytics/"&gt;&lt;strong&gt;signup for Google Analytics&lt;/strong&gt;&lt;/a&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/SKyddjxq/google-analytics.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Simply click on the &lt;strong&gt;Start for free&lt;/strong&gt; or &lt;strong&gt;Sign in to Analytics&lt;/strong&gt; if you already have a Google account.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png&lt;/p&gt;</p> <p>&lt;p&gt;On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png&lt;/p&gt;</p> <p>&lt;p&gt;On the next part, Check the boxes next to all the recommended options and then hit the glue &lt;strong&gt;Get Tracking ID&lt;/strong&gt; button.&lt;/p&gt;</p> <p>&lt;p&gt;You will then be presented with the &lt;strong&gt;Terms of Service&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/vBKCC545/google-analytics-terms.png&lt;/p&gt;</p> <p>&lt;p&gt;Read these very carefully, just kidding. Whoever reads T's &amp;amp; C's haha. Once you Accept then you will be redirected to your &lt;strong&gt;Google Analytics Account&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;h3&gt;3. Start tracking your website&lt;/h3&gt;</p> <p>&lt;p&gt;Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your &lt;strong&gt;Tracking ID&lt;/strong&gt; and your &lt;strong&gt;Google Analytics Tracking Code&lt;/strong&gt;. If you cannot see this simply navigate to &lt;strong&gt;Admin &amp;gt; Property &amp;gt; Tracking Info&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png&lt;/p&gt;</p> <p>&lt;p&gt;If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.&lt;/p&gt;</p> <p>&lt;p&gt;However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to &lt;strong&gt;Appearance &amp;gt; Editor&lt;/strong&gt;. Now click the &lt;strong&gt;header.php&lt;/strong&gt; file on the right-hand side below the Templates section.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/gkr2XPF0/add-to-header.jpg&lt;/p&gt;</p> <p>&lt;p&gt;Now, paste the tracking code you just copied from your Google Analytics account before the &lt;strong&gt;&amp;lt;/head&amp;gt;&lt;/strong&gt; tag.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png&lt;/p&gt;</p> <p>&lt;p&gt;Then click &lt;strong&gt;Update File&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;That's it, now you have successfully added your &lt;strong&gt;Google Analytics tracking code&lt;/strong&gt; to your website without a plugin.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/VNN8Tqfk/great-success.gif&lt;/p&gt;</p> <p>&lt;h3&gt;4. Setting up Goals in Google Analytics&lt;/h3&gt;</p> <p>&lt;p&gt;Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to&lt;strong&gt; Admin &amp;gt; Goals&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/jSLcFCVr/goal-setup-1.png&lt;/p&gt;</p> <p>&lt;p&gt;You will be presented with two options &lt;strong&gt;Template&lt;/strong&gt; and &lt;strong&gt;Custom&lt;/strong&gt;. Now I always go Custom, I don't know why but I have never used the Template option.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/QxBWL7MS/custom.png&lt;/p&gt;</p> <p>&lt;p&gt;Now you will be presented with more options:&lt;/p&gt;</p> <p>&lt;p&gt;&lt;strong&gt;Name:&lt;/strong&gt; the name of the Goal eg. Contact Form&lt;/p&gt;</p> <p>&lt;p&gt;&lt;strong&gt;Goal Slot:&lt;/strong&gt; just gives a numeric id to that Goal&lt;/p&gt;</p> <p>&lt;p&gt;&lt;strong&gt;Type:&lt;/strong&gt; this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like &lt;strong&gt;Submitting a Contact Us form&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/htzw72tx/custom-goals-1.png&lt;/p&gt;</p> <p>&lt;p&gt;Now, moving deeper into the &lt;strong&gt;Destination Goal&lt;/strong&gt; we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/KjWfGyLW/custom-goal-2.png&lt;/p&gt;</p> <p>&lt;p&gt;You will be given the chance to input the destination URL that will ultimately trigger your Goal.&lt;/p&gt;</p> <p>&lt;p&gt;So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.&lt;/p&gt;</p> <p>&lt;h2&gt;7. Create unique content consistently&lt;/h2&gt;</p> <p>&lt;p&gt;One of Google's ranking factors is what I like to call &lt;strong&gt;Freshness&lt;/strong&gt;. &lt;strong&gt;Freshness&lt;/strong&gt; for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/76Fc97th/fresh.gif&lt;/p&gt;</p> <p>&lt;p&gt;My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called &lt;strong&gt;"The Old Content Strategy"&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a &lt;strong&gt;Skyscraper Content&lt;/strong&gt; say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.&lt;/p&gt;</p> <p>&lt;p&gt;This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a &lt;strong&gt;NEW IMPROVED VERSION&lt;/strong&gt; of this topic.&lt;/p&gt;</p> <p>&lt;h2&gt;8. Update and republish old Content.&lt;/h2&gt;</p> <p>&lt;p&gt;It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.&lt;/p&gt;</p> <p>&lt;p&gt;A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.&lt;/p&gt;</p> <p>&lt;blockquote&gt;relaunching old content works great&lt;/blockquote&gt;</p> <p>&lt;p&gt;According to &lt;a href="https://backlinko.com/content-relaunch"&gt;SEO Expert&lt;/a&gt; Brian Dean.&lt;/p&gt;</p> <p>&lt;h2&gt;9. Share your post on social media&lt;/h2&gt;</p> <p>&lt;p&gt;After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?&lt;/p&gt;</p> <p>&lt;p&gt;With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.&lt;/p&gt;</p> <p>&lt;p&gt;Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over &lt;a href="https://techcrunch.com/2018/06/20/instagram-1-billion-users/"&gt;&lt;strong&gt;1 Billion Monthly Active Users&lt;/strong&gt;&lt;/a&gt; it really is a Social Media powerhouse.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png&lt;/p&gt;</p> <p>&lt;h2&gt;10. Write for Humans, not Search Engines&lt;/h2&gt;</p> <p>&lt;p&gt;When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like &lt;strong&gt;Keyword Stuffing&lt;/strong&gt; and &lt;strong&gt;Black Hat techniques&lt;/strong&gt;.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Googles new &lt;strong&gt;RankBrain Algorithm&lt;/strong&gt; is smart, it only wants to rank pages that people want to read or people find useful and engaging.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&amp;nbsp;&lt;/p&gt;</p> <p>&lt;p&gt;Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.&lt;/p&gt;</p> <p>&lt;h2&gt;Conclusion&lt;/h2&gt;</p> <p>&lt;p&gt;So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, &lt;strong&gt;find a topic people are looking for&lt;/strong&gt; and try to make your post the best post on the entire interwebz.&lt;/p&gt;</p> <p>&lt;p&gt;&lt;strong&gt;Make sure to check your websites SEO health and fix any major issues you have&lt;/strong&gt;. Do a speed check and improve your loading times as Speed is a major factor with Google now.&lt;/p&gt;</p> <p>&lt;p&gt;instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.&lt;/p&gt;</p> <p>&lt;p&gt;In 2019, &lt;strong&gt;link building is now about quality, not quantity&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, &lt;strong&gt;Increase Organic Traffic&lt;/strong&gt;, Increase Engagement and overall help your website grow.&lt;/p&gt;</p> <p>&lt;p&gt;Now in the words of the great &lt;strong&gt;Bill Murray&lt;/strong&gt;.&lt;/p&gt;</p> <p>&lt;p&gt;https://i.postimg.cc/X7F9PPxQ/bill-murray.gif&lt;/p&gt;</p> <p>&lt;/html&gt;</p> </html>
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permlink3dpgvn-top-10-most-important-seo-tips-for-2019
titleTop 10 Most important SEO Tips for (2019)
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      "body": "<html>\n<p>&lt;html&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;A new year brings new challenges for the SEO Industry and Google have released their &lt;a href=\"https://backlinko.com/google-rankbrain-seo\"&gt;RankBrain Algorithm&lt;/a&gt; which is their latest algorithm.&lt;/p&gt;</p>\n<p>&lt;p&gt;If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?&lt;/p&gt;</p>\n<p>&lt;p&gt;Well, I am going to go through how you can improve your content and get you back to that magic first page.&lt;/p&gt;</p>\n<p>&lt;p&gt;Ok let's go:&lt;/p&gt;</p>\n<p>&lt;h2&gt;1. Link to HIGH Authority websites in your industry.&lt;/h2&gt;</p>\n<p>&lt;p&gt;This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.&lt;/p&gt;</p>\n<p>&lt;blockquote&gt;Outbound links most definitely matter for SEO&lt;/blockquote&gt;</p>\n<p>&lt;p&gt;says &lt;a href=\"https://yoast.com/outbound-links/\"&gt;Michiel Heijmans&lt;/a&gt;, COO at Yoast SEO.&lt;/p&gt;</p>\n<p>&lt;p&gt;As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.&lt;/p&gt;</p>\n<p>&lt;blockquote&gt;Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.&lt;/blockquote&gt;</p>\n<p>&lt;p&gt;According to &lt;a href=\"https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/\"&gt;SEO Guru&lt;/a&gt; Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.&lt;/p&gt;</p>\n<p>&lt;p&gt;Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.&lt;/p&gt;</p>\n<p>&lt;blockquote&gt;Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.&lt;/blockquote&gt;</p>\n<p>&lt;p&gt;says Niel Patel, &lt;a href=\"https://neilpatel.com\"&gt;world-renowned SEO Guru&lt;/a&gt;.&lt;/p&gt;</p>\n<p>&lt;h2&gt;2. Website Speed Optimisation is key in 2019&lt;/h2&gt;</p>\n<p>&lt;p&gt;&lt;br&gt;&lt;/p&gt;</p>\n<p>&lt;p&gt;Since the release of Google's new Algorithm, I have found that some clients of mine, one a &lt;a href=\"https://perfecthire.com.au\"&gt;labour hire company in Sydney&lt;/a&gt; were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.&lt;/p&gt;</p>\n<p>&lt;p&gt;Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.&lt;/p&gt;</p>\n<p>&lt;p&gt;According to Mark Spera, Head of Marketing at PlushCare&lt;/p&gt;</p>\n<p>&lt;p&gt;In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &amp;nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/htwMbdTR/google-page-speed.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png&lt;/p&gt;</p>\n<p>&lt;p&gt;Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:&lt;/p&gt;</p>\n<p>&lt;p&gt;Server Resources&lt;/p&gt;</p>\n<p>&lt;p&gt;Size or complexity of the website&lt;/p&gt;</p>\n<p>&lt;p&gt;Number of pages on the website&lt;/p&gt;</p>\n<p>&lt;p&gt;Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Here are just some of the tools I use on a daily basis to help optimise my client's websites:&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/43YfqrYh/wp-rocket-review.png&lt;/p&gt;</p>\n<p>&lt;h3&gt;&lt;a href=\"https://wp-rocket.me/\"&gt;1. WP Rocket - WordPress Performance Plugin&lt;/a&gt;&lt;/h3&gt;</p>\n<p>&lt;p&gt;WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.&lt;/p&gt;</p>\n<p>&lt;h3&gt;&lt;a href=\"https://getwpo.com\"&gt;2. WP-Optimize - Keep your Database Fast &amp;amp; Efficient&lt;/a&gt;&lt;/h3&gt;</p>\n<p>&lt;p&gt;I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.&lt;/p&gt;</p>\n<p>&lt;h2&gt;3. High Authority inbound links are still important&lt;/h2&gt;</p>\n<p>&lt;p&gt;From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on &lt;strong&gt;QUALITY&lt;/strong&gt; and &lt;strong&gt;NOT QUANTITY&lt;/strong&gt;. Recently I have started to see a lot of new websites with few high authority industry related backlinks &lt;strong&gt;OUT RANK&lt;/strong&gt; websites that had been dominating that keyword for years.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.&lt;/p&gt;</p>\n<p>&lt;p&gt;So how exactly do you do that?&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.&lt;/p&gt;</p>\n<p>&lt;p&gt;Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.&lt;/p&gt;</p>\n<p>&lt;p&gt;Here are some of the ones I use:&lt;/p&gt;</p>\n<p>&lt;p&gt;SEO \"guest post\"&lt;/p&gt;</p>\n<p>&lt;p&gt;SEO Agency \"guest post\"&lt;/p&gt;</p>\n<p>&lt;p&gt;SEO Consultant \"guest post\"&lt;/p&gt;</p>\n<p>&lt;p&gt;You can also you variations like \"guest blogger\" or \"write for us\". There is literally an endless amount of these pages. So no you have done the search what now?&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Firstly, I do the search. Then I click Search Settings&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;I then go down to where it says Results per page and slide that over to 100&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.&lt;/p&gt;</p>\n<p>&lt;p&gt;Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/6QLQdFms/scraper-tool.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Once you have this tool installed to run your search query example. SEO \"guest post\" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Now is use this Custom XPath Code in the selector \"//div[@class=\"srg\"]/div/div/div/div/a/@href\"&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/52tcPTyd/custom-xpath.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.&lt;/p&gt;</p>\n<p>&lt;p&gt;The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.&lt;/p&gt;</p>\n<p>&lt;h2&gt;4. Content is king of SEO in 2019&lt;/h2&gt;</p>\n<p>&lt;p&gt;Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Today, you need to create what most of the industry call SkyScraper content or what I like to call them &lt;strong&gt;UBER POSTS&lt;/strong&gt;. So what is &lt;strong&gt;SkyScraper&lt;/strong&gt; content or&lt;strong&gt; UBER POSTS&lt;/strong&gt;? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.&lt;/p&gt;</p>\n<p>&lt;p&gt;Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.&lt;/p&gt;</p>\n<p>&lt;p&gt;Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.&lt;/p&gt;</p>\n<p>&lt;p&gt;So how do you find out topics that people are searching for?&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;I use a number of tools to find out the most searched topics on Google.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;h3&gt;&lt;a href=\"https://ads.google.com/intl/en_au/home/tools/keyword-planner/\"&gt;1. Google Keywords Planner&lt;/a&gt;&lt;/h3&gt;</p>\n<p>&lt;p&gt;This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &amp;nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?&lt;/p&gt;</p>\n<p>&lt;p&gt;That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.&lt;/p&gt;</p>\n<p>&lt;h3&gt;&lt;a href=\"https://ahrefs.com/keywords-explorer\"&gt;2. Ahref's Keyword Explorer&lt;/a&gt;&lt;/h3&gt;</p>\n<p>&lt;p&gt;I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.&lt;/p&gt;</p>\n<p>&lt;p&gt;Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?&lt;/p&gt;</p>\n<p>&lt;p&gt;Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is &lt;strong&gt;QUALITY NOT QUANTITY&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.&lt;/p&gt;</p>\n<p>&lt;p&gt;I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:&lt;/p&gt;</p>\n<p>&lt;h3&gt;1. Solid Research&lt;/h3&gt;</p>\n<p>&lt;p&gt;I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.&lt;/p&gt;</p>\n<p>&lt;h3&gt;2. Images&lt;/h3&gt;</p>\n<p>&lt;p&gt;Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text&lt;/p&gt;</p>\n<p>&lt;p&gt;According to Joost de Valk, Chief Product Officer at Yoast SEO&lt;/p&gt;</p>\n<p>&lt;p&gt;Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)&lt;/p&gt;</p>\n<p>&lt;h3&gt;3. Video&lt;/h3&gt;</p>\n<p>&lt;p&gt;2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.&lt;/p&gt;</p>\n<p>&lt;h3&gt;4. External Links&lt;/h3&gt;</p>\n<p>&lt;p&gt;I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.&lt;/p&gt;</p>\n<p>&lt;h3&gt;5. Fix all On-site SEO issues&lt;/h3&gt;</p>\n<p>&lt;p&gt;With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/sDSStsfF/google-bot.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/brV6W8qS/meta-description.gif&lt;/p&gt;</p>\n<p>&lt;p&gt;It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.&lt;/p&gt;</p>\n<p>&lt;h2&gt;6. Analytics &amp;amp; Tracking is very important&lt;/h2&gt;</p>\n<p>&lt;p&gt;I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.&lt;/p&gt;</p>\n<p>&lt;p&gt;So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.&lt;/p&gt;</p>\n<p>&lt;h3&gt;1. Set up a Google Account&lt;/h3&gt;</p>\n<p>&lt;p&gt;Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;h3&gt;2. Signup to Google Analytics&lt;/h3&gt;</p>\n<p>&lt;p&gt;Once you have created your Google account or signed into your current one, you will need to &lt;a href=\"https://marketingplatform.google.com/about/analytics/\"&gt;&lt;strong&gt;signup for Google Analytics&lt;/strong&gt;&lt;/a&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/SKyddjxq/google-analytics.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Simply click on the &lt;strong&gt;Start for free&lt;/strong&gt; or &lt;strong&gt;Sign in to Analytics&lt;/strong&gt; if you already have a Google account.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png&lt;/p&gt;</p>\n<p>&lt;p&gt;On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png&lt;/p&gt;</p>\n<p>&lt;p&gt;On the next part, Check the boxes next to all the recommended options and then hit the glue &lt;strong&gt;Get Tracking ID&lt;/strong&gt; button.&lt;/p&gt;</p>\n<p>&lt;p&gt;You will then be presented with the &lt;strong&gt;Terms of Service&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/vBKCC545/google-analytics-terms.png&lt;/p&gt;</p>\n<p>&lt;p&gt;Read these very carefully, just kidding. Whoever reads T's &amp;amp; C's haha. Once you Accept then you will be redirected to your &lt;strong&gt;Google Analytics Account&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;h3&gt;3. Start tracking your website&lt;/h3&gt;</p>\n<p>&lt;p&gt;Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your &lt;strong&gt;Tracking ID&lt;/strong&gt; and your &lt;strong&gt;Google Analytics Tracking Code&lt;/strong&gt;. If you cannot see this simply navigate to &lt;strong&gt;Admin &amp;gt; Property &amp;gt; Tracking Info&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png&lt;/p&gt;</p>\n<p>&lt;p&gt;If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.&lt;/p&gt;</p>\n<p>&lt;p&gt;However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to &lt;strong&gt;Appearance &amp;gt; Editor&lt;/strong&gt;. Now click the &lt;strong&gt;header.php&lt;/strong&gt; file on the right-hand side below the Templates section.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/gkr2XPF0/add-to-header.jpg&lt;/p&gt;</p>\n<p>&lt;p&gt;Now, paste the tracking code you just copied from your Google Analytics account before the &lt;strong&gt;&amp;lt;/head&amp;gt;&lt;/strong&gt; tag.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png&lt;/p&gt;</p>\n<p>&lt;p&gt;Then click &lt;strong&gt;Update File&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;That's it, now you have successfully added your &lt;strong&gt;Google Analytics tracking code&lt;/strong&gt; to your website without a plugin.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/VNN8Tqfk/great-success.gif&lt;/p&gt;</p>\n<p>&lt;h3&gt;4. Setting up Goals in Google Analytics&lt;/h3&gt;</p>\n<p>&lt;p&gt;Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to&lt;strong&gt; Admin &amp;gt; Goals&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/jSLcFCVr/goal-setup-1.png&lt;/p&gt;</p>\n<p>&lt;p&gt;You will be presented with two options &lt;strong&gt;Template&lt;/strong&gt; and &lt;strong&gt;Custom&lt;/strong&gt;. Now I always go Custom, I don't know why but I have never used the Template option.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/QxBWL7MS/custom.png&lt;/p&gt;</p>\n<p>&lt;p&gt;Now you will be presented with more options:&lt;/p&gt;</p>\n<p>&lt;p&gt;&lt;strong&gt;Name:&lt;/strong&gt; the name of the Goal eg. Contact Form&lt;/p&gt;</p>\n<p>&lt;p&gt;&lt;strong&gt;Goal Slot:&lt;/strong&gt; just gives a numeric id to that Goal&lt;/p&gt;</p>\n<p>&lt;p&gt;&lt;strong&gt;Type:&lt;/strong&gt; this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like &lt;strong&gt;Submitting a Contact Us form&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/htzw72tx/custom-goals-1.png&lt;/p&gt;</p>\n<p>&lt;p&gt;Now, moving deeper into the &lt;strong&gt;Destination Goal&lt;/strong&gt; we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/KjWfGyLW/custom-goal-2.png&lt;/p&gt;</p>\n<p>&lt;p&gt;You will be given the chance to input the destination URL that will ultimately trigger your Goal.&lt;/p&gt;</p>\n<p>&lt;p&gt;So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.&lt;/p&gt;</p>\n<p>&lt;h2&gt;7. Create unique content consistently&lt;/h2&gt;</p>\n<p>&lt;p&gt;One of Google's ranking factors is what I like to call &lt;strong&gt;Freshness&lt;/strong&gt;. &lt;strong&gt;Freshness&lt;/strong&gt; for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/76Fc97th/fresh.gif&lt;/p&gt;</p>\n<p>&lt;p&gt;My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called &lt;strong&gt;\"The Old Content Strategy\"&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a &lt;strong&gt;Skyscraper Content&lt;/strong&gt; say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.&lt;/p&gt;</p>\n<p>&lt;p&gt;This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a &lt;strong&gt;NEW IMPROVED VERSION&lt;/strong&gt; of this topic.&lt;/p&gt;</p>\n<p>&lt;h2&gt;8. Update and republish old Content.&lt;/h2&gt;</p>\n<p>&lt;p&gt;It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.&lt;/p&gt;</p>\n<p>&lt;p&gt;A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.&lt;/p&gt;</p>\n<p>&lt;blockquote&gt;relaunching old content works great&lt;/blockquote&gt;</p>\n<p>&lt;p&gt;According to &lt;a href=\"https://backlinko.com/content-relaunch\"&gt;SEO Expert&lt;/a&gt; Brian Dean.&lt;/p&gt;</p>\n<p>&lt;h2&gt;9. Share your post on social media&lt;/h2&gt;</p>\n<p>&lt;p&gt;After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?&lt;/p&gt;</p>\n<p>&lt;p&gt;With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.&lt;/p&gt;</p>\n<p>&lt;p&gt;Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over &lt;a href=\"https://techcrunch.com/2018/06/20/instagram-1-billion-users/\"&gt;&lt;strong&gt;1 Billion Monthly Active Users&lt;/strong&gt;&lt;/a&gt; it really is a Social Media powerhouse.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png&lt;/p&gt;</p>\n<p>&lt;h2&gt;10. Write for Humans, not Search Engines&lt;/h2&gt;</p>\n<p>&lt;p&gt;When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like &lt;strong&gt;Keyword Stuffing&lt;/strong&gt; and &lt;strong&gt;Black Hat techniques&lt;/strong&gt;.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Googles new &lt;strong&gt;RankBrain Algorithm&lt;/strong&gt; is smart, it only wants to rank pages that people want to read or people find useful and engaging.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&amp;nbsp;&lt;/p&gt;</p>\n<p>&lt;p&gt;Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.&lt;/p&gt;</p>\n<p>&lt;h2&gt;Conclusion&lt;/h2&gt;</p>\n<p>&lt;p&gt;So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, &lt;strong&gt;find a topic people are looking for&lt;/strong&gt; and try to make your post the best post on the entire interwebz.&lt;/p&gt;</p>\n<p>&lt;p&gt;&lt;strong&gt;Make sure to check your websites SEO health and fix any major issues you have&lt;/strong&gt;. Do a speed check and improve your loading times as Speed is a major factor with Google now.&lt;/p&gt;</p>\n<p>&lt;p&gt;instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.&lt;/p&gt;</p>\n<p>&lt;p&gt;In 2019, &lt;strong&gt;link building is now about quality, not quantity&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, &lt;strong&gt;Increase Organic Traffic&lt;/strong&gt;, Increase Engagement and overall help your website grow.&lt;/p&gt;</p>\n<p>&lt;p&gt;Now in the words of the great &lt;strong&gt;Bill Murray&lt;/strong&gt;.&lt;/p&gt;</p>\n<p>&lt;p&gt;https://i.postimg.cc/X7F9PPxQ/bill-murray.gif&lt;/p&gt;</p>\n<p>&lt;/html&gt;</p>\n</html>",
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      "title": "Top 10 Most important SEO Tips for (2019)"
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2019/02/14 02:08:27
authorcussen
body<html> <p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p> <p>A new year brings new challenges for the SEO Industry and Google have released their <a href="https://backlinko.com/google-rankbrain-seo">RankBrain Algorithm</a> which is their latest algorithm.</p> <p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p> <p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p> <p>Ok let's go:</p> <h2>1. Link to HIGH Authority websites in your industry.</h2> <p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p> <blockquote>Outbound links most definitely matter for SEO</blockquote> <p>says <a href="https://yoast.com/outbound-links/">Michiel Heijmans</a>, COO at Yoast SEO.</p> <p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p> <p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p> <blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote> <p>According to <a href="https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p> <p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p> <blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote> <p>says Niel Patel, <a href="https://neilpatel.com">world-renowned SEO Guru</a>.</p> <h2>2. Website Speed Optimisation is key in 2019</h2> <p><br></p> <p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href="https://perfecthire.com.au">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p> <p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p> <p>According to Mark Spera, Head of Marketing at PlushCare</p> <p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p> <p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p> <p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p> <p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p> <p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p> <p>Server Resources</p> <p>Size or complexity of the website</p> <p>Number of pages on the website</p> <p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p> <p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p> <p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p> <h3><a href="https://wp-rocket.me/">1. WP Rocket - WordPress Performance Plugin</a></h3> <p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p> <h3><a href="https://getwpo.com">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3> <p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p> <h2>3. High Authority inbound links are still important</h2> <p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p> <p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p> <p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p> <p>So how exactly do you do that?&nbsp;</p> <p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p> <p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p> <p>Here are some of the ones I use:</p> <p>SEO "guest post"</p> <p>SEO Agency "guest post"</p> <p>SEO Consultant "guest post"</p> <p>You can also you variations like "guest blogger" or "write for us". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p> <p>Firstly, I do the search. Then I click Search Settings</p> <p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p> <p>I then go down to where it says Results per page and slide that over to 100</p> <p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p> <p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p> <p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p> <p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p> <p>Once you have this tool installed to run your search query example. SEO "guest post" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p> <p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p> <p>Now is use this Custom XPath Code in the selector "//div[@class="srg"]/div/div/div/div/a/@href"</p> <p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p> <p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p> <p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p> <p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p> <p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p> <h2>4. Content is king of SEO in 2019</h2> <p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p> <p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p> <p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p> <p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p> <p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p> <p>So how do you find out topics that people are searching for?&nbsp;</p> <p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p> <h3><a href="https://ads.google.com/intl/en_au/home/tools/keyword-planner/">1. Google Keywords Planner</a></h3> <p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p> <p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p> <h3><a href="https://ahrefs.com/keywords-explorer">2. Ahref's Keyword Explorer</a></h3> <p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p> <p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p> <p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p> <p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p> <p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p> <h3>1. Solid Research</h3> <p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p> <h3>2. Images</h3> <p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p> <p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p> <p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p> <h3>3. Video</h3> <p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p> <h3>4. External Links</h3> <p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p> <h3>5. Fix all On-site SEO issues</h3> <p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p> <p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p> <p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p> <p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p> <p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p> <h2>6. Analytics &amp; Tracking is very important</h2> <p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p> <p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p> <h3>1. Set up a Google Account</h3> <p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p> <h3>2. Signup to Google Analytics</h3> <p>Once you have created your Google account or signed into your current one, you will need to <a href="https://marketingplatform.google.com/about/analytics/"><strong>signup for Google Analytics</strong></a>.</p> <p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p> <p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p> <p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p> <p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p> <p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p> <p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p> <p>You will then be presented with the <strong>Terms of Service</strong>.</p> <p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p> <p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p> <h3>3. Start tracking your website</h3> <p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p> <p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p> <p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p> <p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p> <p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p> <p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p> <p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p> <p>Then click <strong>Update File</strong>.</p> <p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p> <p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p> <h3>4. Setting up Goals in Google Analytics</h3> <p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p> <p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p> <p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p> <p>https://i.postimg.cc/QxBWL7MS/custom.png</p> <p>Now you will be presented with more options:</p> <p><strong>Name:</strong> the name of the Goal eg. Contact Form</p> <p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p> <p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p> <p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p> <p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p> <p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p> <p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p> <p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p> <h2>7. Create unique content consistently</h2> <p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p> <p>https://i.postimg.cc/76Fc97th/fresh.gif</p> <p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>"The Old Content Strategy"</strong>.</p> <p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p> <p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p> <h2>8. Update and republish old Content.</h2> <p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p> <p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p> <p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p> <p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p> <blockquote>relaunching old content works great</blockquote> <p>According to <a href="https://backlinko.com/content-relaunch">SEO Expert</a> Brian Dean.</p> <h2>9. Share your post on social media</h2> <p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p> <p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p> <p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href="https://techcrunch.com/2018/06/20/instagram-1-billion-users/"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p> <p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p> <h2>10. Write for Humans, not Search Engines</h2> <p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p> <p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p> <p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p> <p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p> <h2>Conclusion</h2> <p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p> <p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p> <p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p> <p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p> <p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p> <p>Now in the words of the great <strong>Bill Murray</strong>.</p> <p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p> </html>
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      "body": "<html>\n<p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p>\n<p>A new year brings new challenges for the SEO Industry and Google have released their <a href=\"https://backlinko.com/google-rankbrain-seo\">RankBrain Algorithm</a> which is their latest algorithm.</p>\n<p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p>\n<p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p>\n<p>Ok let's go:</p>\n<h2>1. Link to HIGH Authority websites in your industry.</h2>\n<p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p>\n<blockquote>Outbound links most definitely matter for SEO</blockquote>\n<p>says <a href=\"https://yoast.com/outbound-links/\">Michiel Heijmans</a>, COO at Yoast SEO.</p>\n<p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p>\n<p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p>\n<blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote>\n<p>According to <a href=\"https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/\">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p>\n<p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p>\n<blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote>\n<p>says Niel Patel, <a href=\"https://neilpatel.com\">world-renowned SEO Guru</a>.</p>\n<h2>2. Website Speed Optimisation is key in 2019</h2>\n<p><br></p>\n<p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href=\"https://perfecthire.com.au\">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p>\n<p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p>\n<p>According to Mark Spera, Head of Marketing at PlushCare</p>\n<p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p>\n<p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p>\n<p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p>\n<p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p>\n<p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p>\n<p>Server Resources</p>\n<p>Size or complexity of the website</p>\n<p>Number of pages on the website</p>\n<p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p>\n<p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p>\n<p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p>\n<h3><a href=\"https://wp-rocket.me/\">1. WP Rocket - WordPress Performance Plugin</a></h3>\n<p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p>\n<h3><a href=\"https://getwpo.com\">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3>\n<p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p>\n<h2>3. High Authority inbound links are still important</h2>\n<p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p>\n<p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p>\n<p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p>\n<p>So how exactly do you do that?&nbsp;</p>\n<p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p>\n<p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p>\n<p>Here are some of the ones I use:</p>\n<p>SEO \"guest post\"</p>\n<p>SEO Agency \"guest post\"</p>\n<p>SEO Consultant \"guest post\"</p>\n<p>You can also you variations like \"guest blogger\" or \"write for us\". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p>\n<p>Firstly, I do the search. Then I click Search Settings</p>\n<p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p>\n<p>I then go down to where it says Results per page and slide that over to 100</p>\n<p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p>\n<p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p>\n<p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p>\n<p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p>\n<p>Once you have this tool installed to run your search query example. SEO \"guest post\" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p>\n<p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p>\n<p>Now is use this Custom XPath Code in the selector \"//div[@class=\"srg\"]/div/div/div/div/a/@href\"</p>\n<p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p>\n<p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p>\n<p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p>\n<p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p>\n<p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p>\n<h2>4. Content is king of SEO in 2019</h2>\n<p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p>\n<p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p>\n<p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p>\n<p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p>\n<p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p>\n<p>So how do you find out topics that people are searching for?&nbsp;</p>\n<p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p>\n<h3><a href=\"https://ads.google.com/intl/en_au/home/tools/keyword-planner/\">1. Google Keywords Planner</a></h3>\n<p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p>\n<p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p>\n<h3><a href=\"https://ahrefs.com/keywords-explorer\">2. Ahref's Keyword Explorer</a></h3>\n<p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p>\n<p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p>\n<p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p>\n<p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p>\n<p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p>\n<h3>1. Solid Research</h3>\n<p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p>\n<h3>2. Images</h3>\n<p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p>\n<p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p>\n<p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p>\n<h3>3. Video</h3>\n<p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p>\n<h3>4. External Links</h3>\n<p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p>\n<h3>5. Fix all On-site SEO issues</h3>\n<p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p>\n<p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p>\n<p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p>\n<p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p>\n<p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p>\n<h2>6. Analytics &amp; Tracking is very important</h2>\n<p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p>\n<p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p>\n<h3>1. Set up a Google Account</h3>\n<p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p>\n<h3>2. Signup to Google Analytics</h3>\n<p>Once you have created your Google account or signed into your current one, you will need to <a href=\"https://marketingplatform.google.com/about/analytics/\"><strong>signup for Google Analytics</strong></a>.</p>\n<p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p>\n<p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p>\n<p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p>\n<p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p>\n<p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p>\n<p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p>\n<p>You will then be presented with the <strong>Terms of Service</strong>.</p>\n<p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p>\n<p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p>\n<h3>3. Start tracking your website</h3>\n<p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p>\n<p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p>\n<p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p>\n<p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p>\n<p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p>\n<p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p>\n<p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p>\n<p>Then click <strong>Update File</strong>.</p>\n<p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p>\n<p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p>\n<h3>4. Setting up Goals in Google Analytics</h3>\n<p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p>\n<p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p>\n<p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p>\n<p>https://i.postimg.cc/QxBWL7MS/custom.png</p>\n<p>Now you will be presented with more options:</p>\n<p><strong>Name:</strong> the name of the Goal eg. Contact Form</p>\n<p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p>\n<p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p>\n<p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p>\n<p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p>\n<p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p>\n<p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p>\n<p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p>\n<h2>7. Create unique content consistently</h2>\n<p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p>\n<p>https://i.postimg.cc/76Fc97th/fresh.gif</p>\n<p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>\"The Old Content Strategy\"</strong>.</p>\n<p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p>\n<p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p>\n<h2>8. Update and republish old Content.</h2>\n<p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p>\n<p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p>\n<p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p>\n<p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p>\n<blockquote>relaunching old content works great</blockquote>\n<p>According to <a href=\"https://backlinko.com/content-relaunch\">SEO Expert</a> Brian Dean.</p>\n<h2>9. Share your post on social media</h2>\n<p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p>\n<p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p>\n<p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href=\"https://techcrunch.com/2018/06/20/instagram-1-billion-users/\"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p>\n<p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p>\n<h2>10. Write for Humans, not Search Engines</h2>\n<p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p>\n<p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p>\n<p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p>\n<p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p>\n<h2>Conclusion</h2>\n<p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p>\n<p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p>\n<p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p>\n<p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p>\n<p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p>\n<p>Now in the words of the great <strong>Bill Murray</strong>.</p>\n<p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p>\n</html>",
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2019/02/14 02:08:09
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raise-me-upsent 0.001 STEEM to @cussen- "Now more than 34,000+ Followers! Promote your new post with the biggest resteem service @raise-me-up. Send 1 SBD/1.5 STEEM or more. Invest in your account to succeed! Find new friends/voters who will ..."
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2019/02/14 01:49:42
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cussensent 10.000 SBD to @null- "@cussen/top-10-most-important-seo-tips-for-2019"
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2019/02/14 01:09:12
authorcussen
body<html> <p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p> <p>A new year brings new challenges for the SEO Industry and Google have released their <a href="https://backlinko.com/google-rankbrain-seo">RankBrain Algorithm</a> which is their latest algorithm.</p> <p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p> <p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p> <p>Ok let's go:</p> <h2>1. Link to HIGH Authority websites in your industry.</h2> <p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p> <blockquote>Outbound links most definitely matter for SEO</blockquote> <p>says <a href="https://yoast.com/outbound-links/">Michiel Heijmans</a>, COO at Yoast SEO.</p> <p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p> <p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p> <blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote> <p>According to <a href="https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p> <p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p> <blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote> <p>says Niel Patel, <a href="https://neilpatel.com">world-renowned SEO Guru</a>.</p> <h2>2. Website Speed Optimisation is key in 2019</h2> <p><br></p> <p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href="https://perfecthire.com.au">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p> <p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p> <p>According to Mark Spera, Head of Marketing at PlushCare</p> <p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p> <p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p> <p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p> <p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p> <p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p> <p>Server Resources</p> <p>Size or complexity of the website</p> <p>Number of pages on the website</p> <p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p> <p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p> <p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p> <h3><a href="https://wp-rocket.me/">1. WP Rocket - WordPress Performance Plugin</a></h3> <p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p> <h3><a href="https://getwpo.com">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3> <p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p> <h2>3. High Authority inbound links are still important</h2> <p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p> <p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p> <p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p> <p>So how exactly do you do that?&nbsp;</p> <p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p> <p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p> <p>Here are some of the ones I use:</p> <p>SEO "guest post"</p> <p>SEO Agency "guest post"</p> <p>SEO Consultant "guest post"</p> <p>You can also you variations like "guest blogger" or "write for us". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p> <p>Firstly, I do the search. Then I click Search Settings</p> <p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p> <p>I then go down to where it says Results per page and slide that over to 100</p> <p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p> <p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p> <p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p> <p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p> <p>Once you have this tool installed to run your search query example. SEO "guest post" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p> <p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p> <p>Now is use this Custom XPath Code in the selector "//div[@class="srg"]/div/div/div/div/a/@href"</p> <p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p> <p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p> <p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p> <p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p> <p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p> <h2>4. Content is king of SEO in 2019</h2> <p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p> <p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p> <p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p> <p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p> <p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p> <p>So how do you find out topics that people are searching for?&nbsp;</p> <p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p> <h3><a href="https://ads.google.com/intl/en_au/home/tools/keyword-planner/">1. Google Keywords Planner</a></h3> <p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p> <p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p> <h3><a href="https://ahrefs.com/keywords-explorer">2. Ahref's Keyword Explorer</a></h3> <p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p> <p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p> <p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p> <p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p> <p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p> <h3>1. Solid Research</h3> <p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p> <h3>2. Images</h3> <p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p> <p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p> <p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p> <h3>3. Video</h3> <p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p> <h3>4. External Links</h3> <p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p> <h3>5. Fix all On-site SEO issues</h3> <p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p> <p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p> <p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p> <p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p> <p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p> <h2>6. Analytics &amp; Tracking is very important</h2> <p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p> <p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p> <h3>1. Set up a Google Account</h3> <p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p> <h3>2. Signup to Google Analytics</h3> <p>Once you have created your Google account or signed into your current one, you will need to <a href="https://marketingplatform.google.com/about/analytics/"><strong>signup for Google Analytics</strong></a>.</p> <p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p> <p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p> <p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p> <p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p> <p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p> <p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p> <p>You will then be presented with the <strong>Terms of Service</strong>.</p> <p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p> <p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p> <h3>3. Start tracking your website</h3> <p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p> <p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p> <p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p> <p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p> <p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p> <p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p> <p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p> <p>Then click <strong>Update File</strong>.</p> <p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p> <p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p> <h3>4. Setting up Goals in Google Analytics</h3> <p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p> <p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p> <p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p> <p>https://i.postimg.cc/QxBWL7MS/custom.png</p> <p>Now you will be presented with more options:</p> <p><strong>Name:</strong> the name of the Goal eg. Contact Form</p> <p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p> <p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p> <p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p> <p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p> <p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p> <p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p> <p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p> <h2>7. Create unique content consistently</h2> <p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p> <p>https://i.postimg.cc/76Fc97th/fresh.gif</p> <p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>"The Old Content Strategy"</strong>.</p> <p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p> <p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p> <h2>8. Update and republish old Content.</h2> <p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p> <p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p> <p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p> <p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p> <blockquote>relaunching old content works great</blockquote> <p>According to <a href="https://backlinko.com/content-relaunch">SEO Expert</a> Brian Dean.</p> <h2>9. Share your post on social media</h2> <p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p> <p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p> <p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href="https://techcrunch.com/2018/06/20/instagram-1-billion-users/"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p> <p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p> <h2>10. Write for Humans, not Search Engines</h2> <p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p> <p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p> <p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p> <p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p> <h2>Conclusion</h2> <p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p> <p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p> <p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p> <p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p> <p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p> <p>Now in the words of the great <strong>Bill Murray</strong>.</p> <p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p> </html>
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permlinktop-10-most-important-seo-tips-for-2019
titleTop 10 Most important SEO Tips for 2019
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      "body": "<html>\n<p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p>\n<p>A new year brings new challenges for the SEO Industry and Google have released their <a href=\"https://backlinko.com/google-rankbrain-seo\">RankBrain Algorithm</a> which is their latest algorithm.</p>\n<p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p>\n<p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p>\n<p>Ok let's go:</p>\n<h2>1. Link to HIGH Authority websites in your industry.</h2>\n<p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p>\n<blockquote>Outbound links most definitely matter for SEO</blockquote>\n<p>says <a href=\"https://yoast.com/outbound-links/\">Michiel Heijmans</a>, COO at Yoast SEO.</p>\n<p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p>\n<p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p>\n<blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote>\n<p>According to <a href=\"https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/\">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p>\n<p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p>\n<blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote>\n<p>says Niel Patel, <a href=\"https://neilpatel.com\">world-renowned SEO Guru</a>.</p>\n<h2>2. Website Speed Optimisation is key in 2019</h2>\n<p><br></p>\n<p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a <a href=\"https://perfecthire.com.au\">labour hire company in Sydney</a> were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p>\n<p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p>\n<p>According to Mark Spera, Head of Marketing at PlushCare</p>\n<p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p>\n<p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p>\n<p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p>\n<p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p>\n<p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p>\n<p>Server Resources</p>\n<p>Size or complexity of the website</p>\n<p>Number of pages on the website</p>\n<p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p>\n<p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p>\n<p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p>\n<h3><a href=\"https://wp-rocket.me/\">1. WP Rocket - WordPress Performance Plugin</a></h3>\n<p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p>\n<h3><a href=\"https://getwpo.com\">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3>\n<p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p>\n<h2>3. High Authority inbound links are still important</h2>\n<p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p>\n<p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p>\n<p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p>\n<p>So how exactly do you do that?&nbsp;</p>\n<p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p>\n<p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p>\n<p>Here are some of the ones I use:</p>\n<p>SEO \"guest post\"</p>\n<p>SEO Agency \"guest post\"</p>\n<p>SEO Consultant \"guest post\"</p>\n<p>You can also you variations like \"guest blogger\" or \"write for us\". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p>\n<p>Firstly, I do the search. Then I click Search Settings</p>\n<p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p>\n<p>I then go down to where it says Results per page and slide that over to 100</p>\n<p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p>\n<p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p>\n<p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p>\n<p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p>\n<p>Once you have this tool installed to run your search query example. SEO \"guest post\" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p>\n<p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p>\n<p>Now is use this Custom XPath Code in the selector \"//div[@class=\"srg\"]/div/div/div/div/a/@href\"</p>\n<p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p>\n<p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p>\n<p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p>\n<p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p>\n<p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p>\n<h2>4. Content is king of SEO in 2019</h2>\n<p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p>\n<p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p>\n<p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p>\n<p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p>\n<p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p>\n<p>So how do you find out topics that people are searching for?&nbsp;</p>\n<p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p>\n<h3><a href=\"https://ads.google.com/intl/en_au/home/tools/keyword-planner/\">1. Google Keywords Planner</a></h3>\n<p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p>\n<p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p>\n<h3><a href=\"https://ahrefs.com/keywords-explorer\">2. Ahref's Keyword Explorer</a></h3>\n<p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p>\n<p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p>\n<p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p>\n<p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p>\n<p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p>\n<h3>1. Solid Research</h3>\n<p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p>\n<h3>2. Images</h3>\n<p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p>\n<p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p>\n<p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p>\n<h3>3. Video</h3>\n<p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p>\n<h3>4. External Links</h3>\n<p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p>\n<h3>5. Fix all On-site SEO issues</h3>\n<p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p>\n<p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p>\n<p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p>\n<p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p>\n<p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p>\n<h2>6. Analytics &amp; Tracking is very important</h2>\n<p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p>\n<p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p>\n<h3>1. Set up a Google Account</h3>\n<p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p>\n<h3>2. Signup to Google Analytics</h3>\n<p>Once you have created your Google account or signed into your current one, you will need to <a href=\"https://marketingplatform.google.com/about/analytics/\"><strong>signup for Google Analytics</strong></a>.</p>\n<p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p>\n<p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p>\n<p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p>\n<p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p>\n<p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p>\n<p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p>\n<p>You will then be presented with the <strong>Terms of Service</strong>.</p>\n<p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p>\n<p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p>\n<h3>3. Start tracking your website</h3>\n<p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p>\n<p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p>\n<p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p>\n<p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p>\n<p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p>\n<p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p>\n<p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p>\n<p>Then click <strong>Update File</strong>.</p>\n<p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p>\n<p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p>\n<h3>4. Setting up Goals in Google Analytics</h3>\n<p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p>\n<p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p>\n<p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p>\n<p>https://i.postimg.cc/QxBWL7MS/custom.png</p>\n<p>Now you will be presented with more options:</p>\n<p><strong>Name:</strong> the name of the Goal eg. Contact Form</p>\n<p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p>\n<p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p>\n<p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p>\n<p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p>\n<p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p>\n<p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p>\n<p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p>\n<h2>7. Create unique content consistently</h2>\n<p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p>\n<p>https://i.postimg.cc/76Fc97th/fresh.gif</p>\n<p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>\"The Old Content Strategy\"</strong>.</p>\n<p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p>\n<p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p>\n<h2>8. Update and republish old Content.</h2>\n<p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p>\n<p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p>\n<p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p>\n<p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p>\n<blockquote>relaunching old content works great</blockquote>\n<p>According to <a href=\"https://backlinko.com/content-relaunch\">SEO Expert</a> Brian Dean.</p>\n<h2>9. Share your post on social media</h2>\n<p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p>\n<p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p>\n<p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href=\"https://techcrunch.com/2018/06/20/instagram-1-billion-users/\"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p>\n<p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p>\n<h2>10. Write for Humans, not Search Engines</h2>\n<p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p>\n<p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p>\n<p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p>\n<p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p>\n<h2>Conclusion</h2>\n<p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p>\n<p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p>\n<p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p>\n<p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p>\n<p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p>\n<p>Now in the words of the great <strong>Bill Murray</strong>.</p>\n<p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p>\n</html>",
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2019/02/14 00:59:30
authorcussen
body@@ -2738,16 +2738,53 @@ , one a +%3Ca href=%22https://perfecthire.com.au%22%3E labour h @@ -2804,16 +2804,20 @@ n Sydney +%3C/a%3E were dr
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2019/02/14 00:58:36
authorcussen
body<html> <p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p> <p>A new year brings new challenges for the SEO Industry and Google have released their <a href="https://backlinko.com/google-rankbrain-seo">RankBrain Algorithm</a> which is their latest algorithm.</p> <p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p> <p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p> <p>Ok let's go:</p> <h2>1. Link to HIGH Authority websites in your industry.</h2> <p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p> <blockquote>Outbound links most definitely matter for SEO</blockquote> <p>says <a href="https://yoast.com/outbound-links/">Michiel Heijmans</a>, COO at Yoast SEO.</p> <p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p> <p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p> <blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote> <p>According to <a href="https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p> <p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p> <blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote> <p>says Niel Patel, <a href="https://neilpatel.com">world-renowned SEO Guru</a>.</p> <h2>2. Website Speed Optimisation is key in 2019</h2> <p><br></p> <p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a labour hire company in Sydney were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p> <p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p> <p>According to Mark Spera, Head of Marketing at PlushCare</p> <p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p> <p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p> <p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p> <p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p> <p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p> <p>Server Resources</p> <p>Size or complexity of the website</p> <p>Number of pages on the website</p> <p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p> <p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p> <p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p> <h3><a href="https://wp-rocket.me/">1. WP Rocket - WordPress Performance Plugin</a></h3> <p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p> <h3><a href="https://getwpo.com">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3> <p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p> <h2>3. High Authority inbound links are still important</h2> <p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p> <p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p> <p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p> <p>So how exactly do you do that?&nbsp;</p> <p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p> <p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p> <p>Here are some of the ones I use:</p> <p>SEO "guest post"</p> <p>SEO Agency "guest post"</p> <p>SEO Consultant "guest post"</p> <p>You can also you variations like "guest blogger" or "write for us". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p> <p>Firstly, I do the search. Then I click Search Settings</p> <p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p> <p>I then go down to where it says Results per page and slide that over to 100</p> <p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p> <p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p> <p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p> <p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p> <p>Once you have this tool installed to run your search query example. SEO "guest post" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p> <p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p> <p>Now is use this Custom XPath Code in the selector "//div[@class="srg"]/div/div/div/div/a/@href"</p> <p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p> <p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p> <p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p> <p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p> <p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p> <h2>4. Content is king of SEO in 2019</h2> <p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p> <p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p> <p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p> <p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p> <p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p> <p>So how do you find out topics that people are searching for?&nbsp;</p> <p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p> <h3><a href="https://ads.google.com/intl/en_au/home/tools/keyword-planner/">1. Google Keywords Planner</a></h3> <p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p> <p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p> <h3><a href="https://ahrefs.com/keywords-explorer">2. Ahref's Keyword Explorer</a></h3> <p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p> <p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p> <p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p> <p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p> <p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p> <h3>1. Solid Research</h3> <p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p> <h3>2. Images</h3> <p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p> <p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p> <p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p> <h3>3. Video</h3> <p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p> <h3>4. External Links</h3> <p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p> <h3>5. Fix all On-site SEO issues</h3> <p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p> <p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p> <p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p> <p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p> <p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p> <h2>6. Analytics &amp; Tracking is very important</h2> <p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p> <p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p> <h3>1. Set up a Google Account</h3> <p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p> <h3>2. Signup to Google Analytics</h3> <p>Once you have created your Google account or signed into your current one, you will need to <a href="https://marketingplatform.google.com/about/analytics/"><strong>signup for Google Analytics</strong></a>.</p> <p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p> <p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p> <p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p> <p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p> <p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p> <p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p> <p>You will then be presented with the <strong>Terms of Service</strong>.</p> <p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p> <p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p> <h3>3. Start tracking your website</h3> <p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p> <p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p> <p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p> <p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p> <p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p> <p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p> <p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p> <p>Then click <strong>Update File</strong>.</p> <p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p> <p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p> <h3>4. Setting up Goals in Google Analytics</h3> <p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p> <p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p> <p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p> <p>https://i.postimg.cc/QxBWL7MS/custom.png</p> <p>Now you will be presented with more options:</p> <p><strong>Name:</strong> the name of the Goal eg. Contact Form</p> <p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p> <p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p> <p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p> <p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p> <p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p> <p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p> <p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p> <h2>7. Create unique content consistently</h2> <p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p> <p>https://i.postimg.cc/76Fc97th/fresh.gif</p> <p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>"The Old Content Strategy"</strong>.</p> <p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p> <p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p> <h2>8. Update and republish old Content.</h2> <p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p> <p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p> <p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p> <p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p> <blockquote>relaunching old content works great</blockquote> <p>According to <a href="https://backlinko.com/content-relaunch">SEO Expert</a> Brian Dean.</p> <h2>9. Share your post on social media</h2> <p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p> <p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p> <p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href="https://techcrunch.com/2018/06/20/instagram-1-billion-users/"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p> <p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p> <h2>10. Write for Humans, not Search Engines</h2> <p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p> <p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p> <p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p> <p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p> <h2>Conclusion</h2> <p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p> <p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p> <p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p> <p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p> <p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p> <p>Now in the words of the great <strong>Bill Murray</strong>.</p> <p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p> </html>
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      "body": "<html>\n<p>https://i.postimg.cc/tCJyB05V/top-10-tips-for-seo-2019.jpg</p>\n<p>A new year brings new challenges for the SEO Industry and Google have released their <a href=\"https://backlinko.com/google-rankbrain-seo\">RankBrain Algorithm</a> which is their latest algorithm.</p>\n<p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p>\n<p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p>\n<p>Ok let's go:</p>\n<h2>1. Link to HIGH Authority websites in your industry.</h2>\n<p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p>\n<blockquote>Outbound links most definitely matter for SEO</blockquote>\n<p>says <a href=\"https://yoast.com/outbound-links/\">Michiel Heijmans</a>, COO at Yoast SEO.</p>\n<p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p>\n<p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p>\n<blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote>\n<p>According to <a href=\"https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/\">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p>\n<p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p>\n<blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote>\n<p>says Niel Patel, <a href=\"https://neilpatel.com\">world-renowned SEO Guru</a>.</p>\n<h2>2. Website Speed Optimisation is key in 2019</h2>\n<p><br></p>\n<p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a labour hire company in Sydney were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p>\n<p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p>\n<p>According to Mark Spera, Head of Marketing at PlushCare</p>\n<p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p>\n<p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p>\n<p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p>\n<p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p>\n<p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p>\n<p>Server Resources</p>\n<p>Size or complexity of the website</p>\n<p>Number of pages on the website</p>\n<p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p>\n<p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p>\n<p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p>\n<h3><a href=\"https://wp-rocket.me/\">1. WP Rocket - WordPress Performance Plugin</a></h3>\n<p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p>\n<h3><a href=\"https://getwpo.com\">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3>\n<p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p>\n<h2>3. High Authority inbound links are still important</h2>\n<p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p>\n<p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p>\n<p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p>\n<p>So how exactly do you do that?&nbsp;</p>\n<p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p>\n<p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p>\n<p>Here are some of the ones I use:</p>\n<p>SEO \"guest post\"</p>\n<p>SEO Agency \"guest post\"</p>\n<p>SEO Consultant \"guest post\"</p>\n<p>You can also you variations like \"guest blogger\" or \"write for us\". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p>\n<p>Firstly, I do the search. Then I click Search Settings</p>\n<p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p>\n<p>I then go down to where it says Results per page and slide that over to 100</p>\n<p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p>\n<p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p>\n<p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p>\n<p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p>\n<p>Once you have this tool installed to run your search query example. SEO \"guest post\" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p>\n<p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p>\n<p>Now is use this Custom XPath Code in the selector \"//div[@class=\"srg\"]/div/div/div/div/a/@href\"</p>\n<p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p>\n<p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p>\n<p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p>\n<p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p>\n<p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p>\n<h2>4. Content is king of SEO in 2019</h2>\n<p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p>\n<p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p>\n<p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p>\n<p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p>\n<p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p>\n<p>So how do you find out topics that people are searching for?&nbsp;</p>\n<p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p>\n<h3><a href=\"https://ads.google.com/intl/en_au/home/tools/keyword-planner/\">1. Google Keywords Planner</a></h3>\n<p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p>\n<p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p>\n<h3><a href=\"https://ahrefs.com/keywords-explorer\">2. Ahref's Keyword Explorer</a></h3>\n<p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p>\n<p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p>\n<p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p>\n<p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p>\n<p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p>\n<h3>1. Solid Research</h3>\n<p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p>\n<h3>2. Images</h3>\n<p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p>\n<p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p>\n<p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p>\n<h3>3. Video</h3>\n<p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p>\n<h3>4. External Links</h3>\n<p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p>\n<h3>5. Fix all On-site SEO issues</h3>\n<p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p>\n<p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p>\n<p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p>\n<p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p>\n<p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p>\n<h2>6. Analytics &amp; Tracking is very important</h2>\n<p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p>\n<p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p>\n<h3>1. Set up a Google Account</h3>\n<p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p>\n<h3>2. Signup to Google Analytics</h3>\n<p>Once you have created your Google account or signed into your current one, you will need to <a href=\"https://marketingplatform.google.com/about/analytics/\"><strong>signup for Google Analytics</strong></a>.</p>\n<p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p>\n<p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p>\n<p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p>\n<p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p>\n<p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p>\n<p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p>\n<p>You will then be presented with the <strong>Terms of Service</strong>.</p>\n<p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p>\n<p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p>\n<h3>3. Start tracking your website</h3>\n<p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p>\n<p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p>\n<p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p>\n<p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p>\n<p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p>\n<p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p>\n<p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p>\n<p>Then click <strong>Update File</strong>.</p>\n<p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p>\n<p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p>\n<h3>4. Setting up Goals in Google Analytics</h3>\n<p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p>\n<p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p>\n<p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p>\n<p>https://i.postimg.cc/QxBWL7MS/custom.png</p>\n<p>Now you will be presented with more options:</p>\n<p><strong>Name:</strong> the name of the Goal eg. Contact Form</p>\n<p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p>\n<p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p>\n<p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p>\n<p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p>\n<p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p>\n<p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p>\n<p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p>\n<h2>7. Create unique content consistently</h2>\n<p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p>\n<p>https://i.postimg.cc/76Fc97th/fresh.gif</p>\n<p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>\"The Old Content Strategy\"</strong>.</p>\n<p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p>\n<p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p>\n<h2>8. Update and republish old Content.</h2>\n<p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p>\n<p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p>\n<p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p>\n<p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p>\n<blockquote>relaunching old content works great</blockquote>\n<p>According to <a href=\"https://backlinko.com/content-relaunch\">SEO Expert</a> Brian Dean.</p>\n<h2>9. Share your post on social media</h2>\n<p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p>\n<p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p>\n<p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href=\"https://techcrunch.com/2018/06/20/instagram-1-billion-users/\"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p>\n<p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p>\n<h2>10. Write for Humans, not Search Engines</h2>\n<p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p>\n<p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p>\n<p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p>\n<p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p>\n<h2>Conclusion</h2>\n<p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p>\n<p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p>\n<p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p>\n<p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p>\n<p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p>\n<p>Now in the words of the great <strong>Bill Murray</strong>.</p>\n<p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p>\n</html>",
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2019/02/14 00:57:36
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2019/02/14 00:49:21
authorcussen
body<html> <p>A new year brings new challenges for the SEO Industry and Google have released their <a href="https://backlinko.com/google-rankbrain-seo">RankBrain Algorithm</a> which is their latest algorithm.</p> <p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p> <p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p> <p>Ok let's go:</p> <h2>1. Link to HIGH Authority websites in your industry.</h2> <p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p> <blockquote>Outbound links most definitely matter for SEO</blockquote> <p>says <a href="https://yoast.com/outbound-links/">Michiel Heijmans</a>, COO at Yoast SEO.</p> <p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p> <p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p> <blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote> <p>According to <a href="https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p> <p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p> <blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote> <p>says Niel Patel, <a href="https://neilpatel.com">world-renowned SEO Guru</a>.</p> <h2>2. Website Speed Optimisation is key in 2019</h2> <p><br></p> <p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a labour hire company in Sydney were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p> <p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p> <p>According to Mark Spera, Head of Marketing at PlushCare</p> <p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p> <p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p> <p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p> <p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p> <p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p> <p>Server Resources</p> <p>Size or complexity of the website</p> <p>Number of pages on the website</p> <p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p> <p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p> <p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p> <h3><a href="https://wp-rocket.me/">1. WP Rocket - WordPress Performance Plugin</a></h3> <p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p> <h3><a href="https://getwpo.com">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3> <p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p> <h2>3. High Authority inbound links are still important</h2> <p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p> <p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p> <p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p> <p>So how exactly do you do that?&nbsp;</p> <p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p> <p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p> <p>Here are some of the ones I use:</p> <p>SEO "guest post"</p> <p>SEO Agency "guest post"</p> <p>SEO Consultant "guest post"</p> <p>You can also you variations like "guest blogger" or "write for us". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p> <p>Firstly, I do the search. Then I click Search Settings</p> <p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p> <p>I then go down to where it says Results per page and slide that over to 100</p> <p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p> <p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p> <p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p> <p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p> <p>Once you have this tool installed to run your search query example. SEO "guest post" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p> <p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p> <p>Now is use this Custom XPath Code in the selector "//div[@class="srg"]/div/div/div/div/a/@href"</p> <p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p> <p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p> <p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p> <p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p> <p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p> <h2>4. Content is king of SEO in 2019</h2> <p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p> <p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p> <p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p> <p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p> <p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p> <p>So how do you find out topics that people are searching for?&nbsp;</p> <p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p> <h3><a href="https://ads.google.com/intl/en_au/home/tools/keyword-planner/">1. Google Keywords Planner</a></h3> <p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p> <p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p> <h3><a href="https://ahrefs.com/keywords-explorer">2. Ahref's Keyword Explorer</a></h3> <p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p> <p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p> <p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p> <p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p> <p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p> <h3>1. Solid Research</h3> <p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p> <h3>2. Images</h3> <p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p> <p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p> <p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p> <h3>3. Video</h3> <p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p> <h3>4. External Links</h3> <p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p> <h3>5. Fix all On-site SEO issues</h3> <p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p> <p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p> <p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p> <p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p> <p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p> <h2>6. Analytics &amp; Tracking is very important</h2> <p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p> <p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p> <h3>1. Set up a Google Account</h3> <p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p> <h3>2. Signup to Google Analytics</h3> <p>Once you have created your Google account or signed into your current one, you will need to <a href="https://marketingplatform.google.com/about/analytics/"><strong>signup for Google Analytics</strong></a>.</p> <p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p> <p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p> <p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p> <p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p> <p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p> <p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p> <p>You will then be presented with the <strong>Terms of Service</strong>.</p> <p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p> <p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p> <h3>3. Start tracking your website</h3> <p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p> <p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p> <p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p> <p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p> <p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p> <p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p> <p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p> <p>Then click <strong>Update File</strong>.</p> <p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p> <p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p> <h3>4. Setting up Goals in Google Analytics</h3> <p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p> <p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p> <p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p> <p>https://i.postimg.cc/QxBWL7MS/custom.png</p> <p>Now you will be presented with more options:</p> <p><strong>Name:</strong> the name of the Goal eg. Contact Form</p> <p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p> <p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p> <p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p> <p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p> <p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p> <p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p> <p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p> <h2>7. Create unique content consistently</h2> <p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p> <p>https://i.postimg.cc/76Fc97th/fresh.gif</p> <p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>"The Old Content Strategy"</strong>.</p> <p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p> <p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p> <h2>8. Update and republish old Content.</h2> <p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p> <p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p> <p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p> <p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p> <blockquote>relaunching old content works great</blockquote> <p>According to <a href="https://backlinko.com/content-relaunch">SEO Expert</a> Brian Dean.</p> <h2>9. Share your post on social media</h2> <p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p> <p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p> <p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href="https://techcrunch.com/2018/06/20/instagram-1-billion-users/"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p> <p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p> <h2>10. Write for Humans, not Search Engines</h2> <p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p> <p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p> <p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p> <p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p> <h2>Conclusion</h2> <p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p> <p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p> <p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p> <p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p> <p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p> <p>Now in the words of the great <strong>Bill Murray</strong>.</p> <p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p> </html>
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      "body": "<html>\n<p>A new year brings new challenges for the SEO Industry and Google have released their <a href=\"https://backlinko.com/google-rankbrain-seo\">RankBrain Algorithm</a> which is their latest algorithm.</p>\n<p>If you have seen massive drops in organic keyword ranking like have, then do not fret. Everyone in the industry at the moment is having the exact same problem. The question is why is this happening and what can you do to get your pages back to the magic first page for your keywords?</p>\n<p>Well, I am going to go through how you can improve your content and get you back to that magic first page.</p>\n<p>Ok let's go:</p>\n<h2>1. Link to HIGH Authority websites in your industry.</h2>\n<p>This step is pretty straight forward right? Well, believe it or not, a lot of people in the industry are so focused on Backlinks they forget to create External Links that also help your SERP Ranking on Google.</p>\n<blockquote>Outbound links most definitely matter for SEO</blockquote>\n<p>says <a href=\"https://yoast.com/outbound-links/\">Michiel Heijmans</a>, COO at Yoast SEO.</p>\n<p>As he goes onto say it doesn't actually give you extra brownie points with Google but if you are willing to link to other High Authority industry related websites and blogs then they will in turn link back to you.&nbsp;</p>\n<p>Of course, this does not mean you just link out to any website or content. It has to be valuable to your users. A rule of thumb I use is: is this the best resource to help my readers on the web? If the answer is YES, then that's the website or blog you need to link out to.</p>\n<blockquote>Of course, you should only link out to content pages that offer tremendous value. It’s a good SEO practice.</blockquote>\n<p>According to <a href=\"https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/\">SEO Guru</a> Neil Patel, this kind of gives you an in with the website or blog you link out to. Cause you have created good content that is giving them a good backlink they will be more willing to give you a backlink and share the love.</p>\n<p>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</p>\n<blockquote>Link building is also all about quality, not quantity. You’ll build more trust in your niche if you have a few authoritative links rather than a dozen poor quality links.</blockquote>\n<p>says Niel Patel, <a href=\"https://neilpatel.com\">world-renowned SEO Guru</a>.</p>\n<h2>2. Website Speed Optimisation is key in 2019</h2>\n<p><br></p>\n<p>Since the release of Google's new Algorithm, I have found that some clients of mine, one a labour hire company in Sydney were dropping down the rankings fast so I immediately began to investigate and found that all the clients had something in common. Their website speed score had changed.</p>\n<p>Content is king, but people won’t even get to see it if it isn’t served pretty much instantly.</p>\n<p>According to Mark Spera, Head of Marketing at PlushCare</p>\n<p>In 2019, under Google's new RankBrian Algorithm, speed is now a major factor. &nbsp;A recent study from eConsultancy found that websites that take more than 3 seconds to load lose almost 40% instantly and more damningly a whopping 80% of those users will never return to your website.</p>\n<p>https://i.postimg.cc/htwMbdTR/google-page-speed.jpg</p>\n<p>Using the Google PageSpeed Insights tool you can test the speed of your website and go about making changes and optimising it as best as you can.&nbsp;</p>\n<p>https://i.postimg.cc/D0ZbMC3j/lighthouse-and-pagespeed-insights-good-score.png</p>\n<p>Ideally, you want to try and get the best score you can, like from 90's - 100. But that's not always possible depending on a number of factors like:</p>\n<p>Server Resources</p>\n<p>Size or complexity of the website</p>\n<p>Number of pages on the website</p>\n<p>Luckily, there is quite a number of very useful tools and plugins on the market to help you optimise your website and overall improve your Google Rank.&nbsp;</p>\n<p>Here are just some of the tools I use on a daily basis to help optimise my client's websites:</p>\n<p>https://i.postimg.cc/43YfqrYh/wp-rocket-review.png</p>\n<h3><a href=\"https://wp-rocket.me/\">1. WP Rocket - WordPress Performance Plugin</a></h3>\n<p>WP Rocket is by far the best and most simplistic tool I use for optimising my clients WordPress websites. I have found it to boost my client's websites speed by up to 70% with just a few clicks. It really is amazing how powerful this tool is. At only $49 for 1 website it is a bargain, it saves hundred's of hours where I would have to manually do all the work in the back end.</p>\n<h3><a href=\"https://getwpo.com\">2. WP-Optimize - Keep your Database Fast &amp; Efficient</a></h3>\n<p>I have used this tool to really target issues with large databases that were clogging up server loading times and therefore affecting the Google Page Speed which in-turn hurt my clients Google Rank. After only a couple of hours, I was able to improve my client's website loading speed by up to 45%. Be warned though always make a backup of the database before you start to ensure if anything goes wrong you can restore their website.</p>\n<h2>3. High Authority inbound links are still important</h2>\n<p>From my research and analysis, I have found that inbound links are still a large part of Google's new RankBrain Algorithm. But, I have found they seem to have put more focus on <strong>QUALITY</strong> and <strong>NOT QUANTITY</strong>. Recently I have started to see a lot of new websites with few high authority industry related backlinks <strong>OUT RANK</strong> websites that had been dominating that keyword for years.</p>\n<p>https://i.postimg.cc/hP4J44vk/quality-not-quantity1.jpg</p>\n<p>I found the best way to do that is to create your own little personal database of Industry related blogs and websites that allow guest posting.</p>\n<p>So how exactly do you do that?&nbsp;</p>\n<p>Well, it's pretty easy actually just a little time consuming but in the end, you will have all the data that you can always go back and use again.</p>\n<p>Firstly you want to do google searches for your keyword followed by a number of placeholders that will help Google to track down websites and blogs for you.</p>\n<p>Here are some of the ones I use:</p>\n<p>SEO \"guest post\"</p>\n<p>SEO Agency \"guest post\"</p>\n<p>SEO Consultant \"guest post\"</p>\n<p>You can also you variations like \"guest blogger\" or \"write for us\". There is literally an endless amount of these pages. So no you have done the search what now?&nbsp;</p>\n<p>Firstly, I do the search. Then I click Search Settings</p>\n<p>https://i.postimg.cc/RhBgJ6yQ/google-search-settings.jpg</p>\n<p>I then go down to where it says Results per page and slide that over to 100</p>\n<p>https://i.postimg.cc/cHNRFqhd/google-results-per-page.jpg</p>\n<p>This gives the top 100 search results of Websites and Blogs that allow guest posting in your relative industry.</p>\n<p>Now we have to filter these results. I do this by using a tool called Scraper from the Chrome Extension Store.</p>\n<p>https://i.postimg.cc/6QLQdFms/scraper-tool.jpg</p>\n<p>Once you have this tool installed to run your search query example. SEO \"guest post\" and with your search results at 100 per page. Right-click on one of the top links and click Scrape Similar</p>\n<p>https://i.postimg.cc/fTpkZc9P/scrape-similar.jpg</p>\n<p>Now is use this Custom XPath Code in the selector \"//div[@class=\"srg\"]/div/div/div/div/a/@href\"</p>\n<p>https://i.postimg.cc/52tcPTyd/custom-xpath.jpg</p>\n<p>Now down the Bottom Right, you can either Copy to clipboard or Export to Google Drive. I use the Google Drive so that's really handy for me but you can copy to clipboard if you don't.</p>\n<p>https://i.postimg.cc/sxzq50qL/copy-to-clipboard.jpg</p>\n<p>Now you have a list of the top 100 SEO related websites and blogs that allow you to guest posts.</p>\n<p>The next step is vetting these websites and blogs to find the top Authority Websites and finally to outreach to them and pitch your content. Which brings me to my next tip, content.</p>\n<h2>4. Content is king of SEO in 2019</h2>\n<p>Now, more than ever content is one of the most important factors when looking to improve your SEO in 2019. Gone are the days when you could get away with some small blog posts with like 600 words, 1 image and stuffed with keywords.</p>\n<p>https://i.postimg.cc/L6w3JQ7B/skyscraper-technique.jpg</p>\n<p>Today, you need to create what most of the industry call SkyScraper content or what I like to call them <strong>UBER POSTS</strong>. So what is <strong>SkyScraper</strong> content or<strong> UBER POSTS</strong>? Well, good question actually because most of the industry still don't know the correct answer to that. But it's simple, its a massive post of information that contains absolutely everything single piece of content someone would need to help them with a specific topic.</p>\n<p>Easy right? Well, no. It's not, it's extremely hard actually. Google has changed the game and the way to win it is with more content.</p>\n<p>Ok, so how do I do this? Well, firstly you need to research and do the background work to find out what topic you are going to write about because it is a waste of time to write about a topic that nobody is interested in.</p>\n<p>So how do you find out topics that people are searching for?&nbsp;</p>\n<p>I use a number of tools to find out the most searched topics on Google.&nbsp;</p>\n<h3><a href=\"https://ads.google.com/intl/en_au/home/tools/keyword-planner/\">1. Google Keywords Planner</a></h3>\n<p>This is the first tool I use to find those juicy fat keywords that have high monthly search volumes. &nbsp;Now, I find this data is not 100% correct even though you think it should be considering it's made by Google themselves?</p>\n<p>That's why I cross reference with a few other tools and try and find long tail keywords that I can embed into my topic title.</p>\n<h3><a href=\"https://ahrefs.com/keywords-explorer\">2. Ahref's Keyword Explorer</a></h3>\n<p>I have been using Ahref's for a number of years now and I find it one of the strongest SEO tools out there. Most other SEO people I meet go on and on about SEMRush, but the fact of the mater is SEMRush does not crawl or compile nearly half the data the Ahref's has. That's why I find the results of SEMRush to be inaccurate and most the times inflated to make SEMRush look better.</p>\n<p>Ok, so now you have your juicy topic's and are ready to turn into Oscar Wilde and write a Skyscraper masterpiece right?</p>\n<p>Well, just think about your structure first. How you want the piece of content to read? What kind of post do you want to create like How to? or a Best of? or a Top 10?. The structure is important, you can't just start writing and hope everything works out. Remember is <strong>QUALITY NOT QUANTITY</strong>.</p>\n<p>When I am creating SkyScraper content or UBER POSTS as I like to call them, I make sure I ask myself this question. If I was to come across this content would I read it myself and if I did would I find it useful? In 2019 that is the most essential thing to SEO. It has to be relevant and useful to the user and answer the question they are asking.</p>\n<p>I always ensure I have the key ingredient when writing a post and these are the same ingredients I use every single time:</p>\n<h3>1. Solid Research</h3>\n<p>I make sure I research the topic and now my stuff on it. You cannot write a SkyScraper content if you know absolutely nothing about the topic.</p>\n<h3>2. Images</h3>\n<p>Google places a relatively high value on alt text to determine not only what is on the image but also how it relates to the surrounding text</p>\n<p>According to Joost de Valk, Chief Product Officer at Yoast SEO</p>\n<p>Google likes images. That's why they created Google Images. The human species is a very visual species we rely on our eyes a lot. That's why it is important to make your post visually appealing and helpful for the user. I tend to use graphics and photos that describe the topic. I like to use informative infographics that explain in-depth details to the user. (P.S Don't forget your ALT Tags on the images otherwise Google won't know what it's looking at)</p>\n<h3>3. Video</h3>\n<p>2018 was the year of video for marketing. The video really took off, with the increase in mobile usage and advancements in technology we are now using video 40% more than we did in 2017. That's why it's a good idea to maybe even create a small video tutorial to add to your content. You can upload it on YouTube and even create a backlink to your SkyScraper post which will be from one of the highest Authority Pages on the web since its owned by Google. Not only is a video of great benefit to your readers but it creates that human connection. You are no longer just some guy writing a random blog. You can actually talk to them face to face and that personal touch goes a long way to giving you creditability and improving your personal brand.</p>\n<h3>4. External Links</h3>\n<p>I find it is always good practice to have good external links throughout your Skyscraper post referencing posts or research from other Influencers in your industry. It gives your post credit as you are trying to educate your reader and be useful. Don't just link to anyone though make sure you vet them and are sure they are legit White Hat SEO Specialists in the industry and not some random Black Hats with Private Blog Networks.</p>\n<h3>5. Fix all On-site SEO issues</h3>\n<p>With the trillions of websites that are created and indexed on Google annually, only a very small percentage actually makes it to the first few pages. That's because most people don't know what Meta Tags are. They don't understand that just building a website and making it look pretty doesn't mean that search engines will rank it.</p>\n<p>https://i.postimg.cc/sDSStsfF/google-bot.jpg</p>\n<p>The key is to work on whats called Meta tags. Meta tags are the data that matters to search engines. See search engines use what's called BOTS to crawl your website and index it on Google or other search engines for that matter like Bing, Yahoo. But, let's just focus on Google for now. So you have built your website and it looks awesome and you have submitted it to Google. But nothing seems to be happening, you see each page on your website requires a Meta Title, Meta Description and an HTML hierarchy so the BOT knows what your website is about.</p>\n<p>https://i.postimg.cc/brV6W8qS/meta-description.gif</p>\n<p>It is important to keep your Meta Description short, sweet and to the point. I try to keep my meta descriptions around the magic 156 character mark. Also, don't go crazy stuffing it with keywords cause Google hates that now and it will be Over Optimised which can actually down rank you.</p>\n<h2>6. Analytics &amp; Tracking is very important</h2>\n<p>I mean what's the point in putting all the effort and then not measuring your success? An important part of SEO is to measure the traffic, goals and conversions so that you can continually make improvements and increase your website's authority.</p>\n<p>So, how do you set up Google Analytics? You might ask. Well, I am going to go through step by step how you set up your Google Analytics so you can best measure the effects of all your SEO effort.</p>\n<h3>1. Set up a Google Account</h3>\n<p>Firstly you are going to need a Google account. If you already have a Google account you can, of course, use this.&nbsp;</p>\n<h3>2. Signup to Google Analytics</h3>\n<p>Once you have created your Google account or signed into your current one, you will need to <a href=\"https://marketingplatform.google.com/about/analytics/\"><strong>signup for Google Analytics</strong></a>.</p>\n<p>https://i.postimg.cc/SKyddjxq/google-analytics.jpg</p>\n<p>Simply click on the <strong>Start for free</strong> or <strong>Sign in to Analytics</strong> if you already have a Google account.</p>\n<p>https://i.postimg.cc/CLS4Szb8/google-analytics-account-setup.png</p>\n<p>On the next page, select Website and fill in your details including Account Name, Website Name, URL and the Time Zone you are currently in.</p>\n<p>https://i.postimg.cc/zvcDtLrQ/google-analytics-setup-2.png</p>\n<p>On the next part, Check the boxes next to all the recommended options and then hit the glue <strong>Get Tracking ID</strong> button.</p>\n<p>You will then be presented with the <strong>Terms of Service</strong>.</p>\n<p>https://i.postimg.cc/vBKCC545/google-analytics-terms.png</p>\n<p>Read these very carefully, just kidding. Whoever reads T's &amp; C's haha. Once you Accept then you will be redirected to your <strong>Google Analytics Account</strong>.</p>\n<h3>3. Start tracking your website</h3>\n<p>Ok so now you have your brand new shiny Google Analytics account, great right? Well, there is no data cause you need to connect it your website so you can start tracking and monitoring. Inside your account, you will see your <strong>Tracking ID</strong> and your <strong>Google Analytics Tracking Code</strong>. If you cannot see this simply navigate to <strong>Admin &gt; Property &gt; Tracking Info</strong>.</p>\n<p>https://i.postimg.cc/cC2gKkr6/google-analytics-code-1.png</p>\n<p>If your website is not built on WordPress then you will have to copy and paste this code into every .html page on your website that you want to track.</p>\n<p>However, if your website is built on WordPress then there is a much easier way to do this. The best way I find is if you navigate to <strong>Appearance &gt; Editor</strong>. Now click the <strong>header.php</strong> file on the right-hand side below the Templates section.</p>\n<p>https://i.postimg.cc/gkr2XPF0/add-to-header.jpg</p>\n<p>Now, paste the tracking code you just copied from your Google Analytics account before the <strong>&lt;/head&gt;</strong> tag.</p>\n<p>https://i.postimg.cc/RZ5xSrvy/insert-code-into-header.png</p>\n<p>Then click <strong>Update File</strong>.</p>\n<p>That's it, now you have successfully added your <strong>Google Analytics tracking code</strong> to your website without a plugin.</p>\n<p>https://i.postimg.cc/VNN8Tqfk/great-success.gif</p>\n<h3>4. Setting up Goals in Google Analytics</h3>\n<p>Now, while you might feel like Hacker Man or that kid from Mr Robot, let's get a little more technical and set up your Goals. Go back to your Google Analytics Account and navigate to<strong> Admin &gt; Goals</strong>.</p>\n<p>https://i.postimg.cc/jSLcFCVr/goal-setup-1.png</p>\n<p>You will be presented with two options <strong>Template</strong> and <strong>Custom</strong>. Now I always go Custom, I don't know why but I have never used the Template option.</p>\n<p>https://i.postimg.cc/QxBWL7MS/custom.png</p>\n<p>Now you will be presented with more options:</p>\n<p><strong>Name:</strong> the name of the Goal eg. Contact Form</p>\n<p><strong>Goal Slot:</strong> just gives a numeric id to that Goal</p>\n<p><strong>Type:</strong> this can be a number of options. For this example lets go with Destination. Tracking if someone visits 4-5 pages on your website is nice it's not going to convert to a Lead until they click on something and convert like <strong>Submitting a Contact Us form</strong>.</p>\n<p>https://i.postimg.cc/htzw72tx/custom-goals-1.png</p>\n<p>Now, moving deeper into the <strong>Destination Goal</strong> we have to identify the overall structure of your goal. It is important that you get these entries right otherwise your Goal will not function properly.</p>\n<p>https://i.postimg.cc/KjWfGyLW/custom-goal-2.png</p>\n<p>You will be given the chance to input the destination URL that will ultimately trigger your Goal.</p>\n<p>So if you have a /thank-you.html destination you can just input that, this means when someone fills in the Contact Form and clicks submit it will direct them to the thank-you.html and boom +1 Contact Form Submit in your Goals.</p>\n<h2>7. Create unique content consistently</h2>\n<p>One of Google's ranking factors is what I like to call <strong>Freshness</strong>. <strong>Freshness</strong> for me is a website that has new content on a consistent basis be that daily, weekly or monthly. But, always has fresh new content that is useful for its users. Google loves this Freshness. Try to commit to a publishing schedule and stick to it. Be it daily, weekly or monthly, but consistently post new content. The case I have found the more you publish content the more the Google bots come to crawl your site and index the new content and each time they come it helps improve your site authority.</p>\n<p>https://i.postimg.cc/76Fc97th/fresh.gif</p>\n<p>My advice is to constantly be on the lookout for fresh new topics. Keep track of some industry blogs that you like and see what topics they are posting about. You can even employ a tactic I like to use called <strong>\"The Old Content Strategy\"</strong>.</p>\n<p>You might ask, But Andrew how can I make old content fresh? Good question, It's a little strategy I have found very useful over the years. What you do is some research on topics in your industry and find an old post from about 2 years ago that has lots of engagement but is not a <strong>Skyscraper Content</strong> say its like 1,000-1,500 words. This is a perfect post that needs to be refreshed. Simply cover the same topic but in your own way, make it a SkyScraper Content and completely dwarf the other post.</p>\n<p>This tactic has worked time and time again for me. You can even do some backlink research on it and find people that linked to it or websites that shared it. Reach out to them and offer your content as a <strong>NEW IMPROVED VERSION</strong> of this topic.</p>\n<h2>8. Update and republish old Content.</h2>\n<p>It is always a good idea to try and improve your content and freshen it up. Go back to old posts and review them, see how you can make them better and turn them into a piece of Sky Scraper content.&nbsp;</p>\n<p>You can do research online and link out to new studies in the industry. Give valuable new insights into things you have noticed recently within the industry.&nbsp;</p>\n<p>Insert some more images and break up the wall of text you wrote years ago. Add some video content and try to spark some engagement on the post.</p>\n<p>A good way to help boost traffic and engagement on this post is to link out to other similar posts on the web that have good engagement. Even comment on their posts and ask people to check out your post.</p>\n<blockquote>relaunching old content works great</blockquote>\n<p>According to <a href=\"https://backlinko.com/content-relaunch\">SEO Expert</a> Brian Dean.</p>\n<h2>9. Share your post on social media</h2>\n<p>After I have created some SkyScraper content I always share it across my social media. You might say, But Andrew what's the point if I only have like 34 followers? Well, that's 31 more people that might share your content, isn't it?</p>\n<p>With the recent change in Facebook's algorithm where everyone was getting bombarded with sponsored posts, now Facebook's values original content published organically so If you are creating good unique content and publishing it Facebook will show that to people who want to see it now.</p>\n<p>Twitter I find has always done this and I always get a good social share from Twitter. Instagram I don't really bother with cause it doesn't suit my industry as SEO is not really picturesque, but if your industry is then, by all means, make sure you are sharing on Instagram as with over <a href=\"https://techcrunch.com/2018/06/20/instagram-1-billion-users/\"><strong>1 Billion Monthly Active Users</strong></a> it really is a Social Media powerhouse.</p>\n<p>https://i.postimg.cc/SsVKBS8W/Instagram-1-billion-users.png</p>\n<h2>10. Write for Humans, not Search Engines</h2>\n<p>When creating you SkyScraper content always remember you are targeting humans not search engines. Obviously, you want your post to rank on the first page, but in 2019 that is not possible if you are using out outdated tactics like <strong>Keyword Stuffing</strong> and <strong>Black Hat techniques</strong>.&nbsp;</p>\n<p>Googles new <strong>RankBrain Algorithm</strong> is smart, it only wants to rank pages that people want to read or people find useful and engaging.&nbsp;</p>\n<p>Always try to make your content engaging and fun. Some people do not like reading so try to keep them engaged with images, graphs, pictures and video. Make your post a multimedia powerhouse. Nobody wants to read a big wall of text.&nbsp;</p>\n<p>Try to write in an interesting and fun way to keep people engaged and wanting more. Once you master this trick then you are laughing at that's half the battle.</p>\n<h2>Conclusion</h2>\n<p>So, in conclusion, I guess what this post is trying to tell you is really think about your content. Don't just pick a topic out of your head and roll with it. Do your research, <strong>find a topic people are looking for</strong> and try to make your post the best post on the entire interwebz.</p>\n<p><strong>Make sure to check your websites SEO health and fix any major issues you have</strong>. Do a speed check and improve your loading times as Speed is a major factor with Google now.</p>\n<p>instead of trying to always find new topics, go over your old content and give it a refresh. You will be surprised at the results from adding more content to an old post will do.</p>\n<p>In 2019, <strong>link building is now about quality, not quantity</strong>.</p>\n<p>If you follow all these important tips for SEO then I guarantee you will improve your Google Rank for your major Keywords, <strong>Increase Organic Traffic</strong>, Increase Engagement and overall help your website grow.</p>\n<p>Now in the words of the great <strong>Bill Murray</strong>.</p>\n<p>https://i.postimg.cc/X7F9PPxQ/bill-murray.gif</p>\n</html>",
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      "parent_author": "",
      "parent_permlink": "top10-seo",
      "permlink": "top-10-most-important-seo-tips-for-2019",
      "title": "Top 10 Most important SEO Tips for 2019"
    }
  ],
  "op_in_trx": 0,
  "timestamp": "2019-02-14T00:49:21",
  "trx_id": "c0d89334ee0abb832cdc583cabf72e543613cf8f",
  "trx_in_block": 13,
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smartsteemsent 0.010 STEEM to @cussen- "Hey there @cussen, we just wanted to congratulate you on powering up some STEEM and celebrate your growth with you! Thank you for investing in STEEM and seizing this opportunity! If you are also inter..."
2019/02/14 00:49:00
amount0.010 STEEM
fromsmartsteem
memoHey there @cussen, we just wanted to congratulate you on powering up some STEEM and celebrate your growth with you! Thank you for investing in STEEM and seizing this opportunity! If you are also interested in earning a lucrative revenue with your Steempower, then we've got something for you. We are offering multiple risk-free & effective ways to invest your Steempower. For more info, feel free to visit our website: https://smartsteem.com. Warm regards, Team Smartsteem
tocussen
Transaction InfoBlock #30326165/Trx 00336556547d94580d21b1fff5749f9bdba58caf
View Raw JSON Data
{
  "block": 30326165,
  "op": [
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      "amount": "0.010 STEEM",
      "from": "smartsteem",
      "memo": "Hey there @cussen, we just wanted to congratulate you on powering up some STEEM and celebrate your growth with you! Thank you for investing in STEEM and seizing this opportunity! If you are also interested in earning a lucrative revenue with your Steempower, then we've got something for you. We are offering multiple risk-free & effective ways to invest your Steempower. For more info, feel free to visit our website: https://smartsteem.com. Warm regards, Team Smartsteem",
      "to": "cussen"
    }
  ],
  "op_in_trx": 0,
  "timestamp": "2019-02-14T00:49:00",
  "trx_id": "00336556547d94580d21b1fff5749f9bdba58caf",
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blocktradespowered up 84.917 STEEM to @cussen
2019/02/14 00:48:51
amount84.917 STEEM
fromblocktrades
tocussen
Transaction InfoBlock #30326162/Trx 115d6f12a1623c5fbc6ed36d15d627d2524256b4
View Raw JSON Data
{
  "block": 30326162,
  "op": [
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    {
      "amount": "84.917 STEEM",
      "from": "blocktrades",
      "to": "cussen"
    }
  ],
  "op_in_trx": 0,
  "timestamp": "2019-02-14T00:48:51",
  "trx_id": "115d6f12a1623c5fbc6ed36d15d627d2524256b4",
  "trx_in_block": 9,
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cussencancelled power down
2019/02/14 00:48:48
accountcussen
vesting shares0.000000 VESTS
Transaction InfoBlock #30326161/Trx 23ca82cb284d2b9dcba6be4b01fb63ef73e9b56b
View Raw JSON Data
{
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  "op": [
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      "vesting_shares": "0.000000 VESTS"
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  "op_in_trx": 0,
  "timestamp": "2019-02-14T00:48:48",
  "trx_id": "23ca82cb284d2b9dcba6be4b01fb63ef73e9b56b",
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cussensent 29.000 SBD to @blocktrades- "190d9c4c-d7bc-4313-9a0a-6deb59170b33"
2019/02/14 00:48:00
amount29.000 SBD
fromcussen
memo190d9c4c-d7bc-4313-9a0a-6deb59170b33
toblocktrades
Transaction InfoBlock #30326145/Trx cb02e765a915c55edfe9ce1b461dd09fdbe5836b
View Raw JSON Data
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  "block": 30326145,
  "op": [
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      "amount": "29.000 SBD",
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cussenstarted power down of 3.767 SP
2019/02/14 00:38:00
accountcussen
vesting shares6127.227228 VESTS
Transaction InfoBlock #30325945/Trx 100411a9228608aaae4e29f3181e6c941b8f5094
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  "trx_id": "100411a9228608aaae4e29f3181e6c941b8f5094",
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cussenclaimed reward balance: 0.026 SBD, 0.011 SP
2019/02/14 00:36:15
accountcussen
reward sbd0.026 SBD
reward steem0.000 STEEM
reward vests18.304930 VESTS
Transaction InfoBlock #30325910/Trx 015fd41e42cc0c1a436d7755bb5cdc942c45a92d
View Raw JSON Data
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  "op_in_trx": 0,
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  "trx_id": "015fd41e42cc0c1a436d7755bb5cdc942c45a92d",
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cussenupdated their account properties
2019/02/13 00:14:30
accountcussen
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Transaction InfoBlock #30296700/Trx d62ea6bad9a2e2191bf9530d817cb6a134698fcf
View Raw JSON Data
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cussenupdated their account properties
2019/02/13 00:13:45
accountcussen
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Transaction InfoBlock #30296686/Trx c8c70929761b97534f4a69ea33659623cdbd388d
View Raw JSON Data
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  "trx_id": "c8c70929761b97534f4a69ea33659623cdbd388d",
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cussenupdated their account properties
2019/02/13 00:13:06
accountcussen
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memo keySTM6aJ5JnYKNSJk5NEJmgB6DcPf3HmaVEk9SVJAeU4SNE7hW3S335
Transaction InfoBlock #30296673/Trx 43a1b15f107a256f4fff829fa1e9c34bf7393003
View Raw JSON Data
{
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cussenreceived 0.026 SBD, 0.011 SP author reward for @cussen / manchester-united-transfer-targets
2018/05/26 01:07:03
authorcussen
permlinkmanchester-united-transfer-targets
sbd payout0.026 SBD
steem payout0.000 STEEM
vesting payout18.304930 VESTS
Transaction InfoBlock #22754422/Virtual Operation #16
View Raw JSON Data
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  "op": [
    "author_reward",
    {
      "author": "cussen",
      "permlink": "manchester-united-transfer-targets",
      "sbd_payout": "0.026 SBD",
      "steem_payout": "0.000 STEEM",
      "vesting_payout": "18.304930 VESTS"
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  ],
  "op_in_trx": 0,
  "timestamp": "2018-05-26T01:07:03",
  "trx_id": "0000000000000000000000000000000000000000",
  "trx_in_block": 4294967295,
  "virtual_op": 16
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offsideupvoted (100.00%) @cussen / not-good-enough
2018/05/25 12:15:45
authorcussen
permlinknot-good-enough
voteroffside
weight10000 (100.00%)
Transaction InfoBlock #22739003/Trx 31635c0b6fe3887178204c6097806ae74da44feb
View Raw JSON Data
{
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  "op_in_trx": 0,
  "timestamp": "2018-05-25T12:15:45",
  "trx_id": "31635c0b6fe3887178204c6097806ae74da44feb",
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2018/05/25 12:13:21
authorcussen
permlinkmanchester-united-transfer-targets
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2018/05/24 17:48:00
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2018/05/24 12:43:00
authorfrankc34
bodyExcelente post, te estoy siguiendo para futuro post y votos
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2018/05/24 12:42:33
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2018/05/24 12:38:51
authorpatryktrikos
bodyYo ! Nice and real transfer targets. I hope we buy - GARETH BALE ! Why ? Cuz, he's player we can't have till now in our squad. Left footed winger with awesome speed, power and shot. We need so much quallity player to improve our team. Also we need big name in middfield to make play with Paul Pogba. Please check out mine two formations and starting XI. Offensive : http://lineupbuilder.com/?sk=gx2p9 Defensive : http://lineupbuilder.com/?sk=gx2px1
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2018/05/24 11:45:51
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2018/05/24 04:37:30
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2018/05/21 20:36:09
authorsteemitboard
bodyCongratulations @cussen! You have completed some achievement on Steemit and have been rewarded with new badge(s) : [![](https://steemitimages.com/70x80/http://steemitboard.com/notifications/voted.png)](http://steemitboard.com/@cussen) Award for the number of upvotes received Click on any badge to view your own Board of Honor on SteemitBoard. For more information about SteemitBoard, click [here](https://steemit.com/@steemitboard) If you no longer want to receive notifications, reply to this comment with the word `STOP` > Upvote this notification to help all Steemit users. Learn why [here](https://steemit.com/steemitboard/@steemitboard/http-i-cubeupload-com-7ciqeo-png)!
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2018/05/21 15:14:39
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2018/05/21 13:58:45
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2018/05/20 03:02:18
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cussenpublished a new post: not-good-enough
2018/05/20 02:43:03
authorcussen
body@@ -1566,17 +1566,16 @@ JvH.gif%5D -%5B (https:/ @@ -1693,17 +1693,16 @@ JvH.gif) -%5D (https:/
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cussenpublished a new post: not-good-enough
2018/05/20 02:42:39
authorcussen
body@@ -1566,16 +1566,17 @@ JvH.gif%5D +%5B (https:/
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titleNot good enough!
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cussenpublished a new post: not-good-enough
2018/05/20 02:42:03
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No active witness votes.
[]