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      "author": "steemitboard",
      "body": "Congratulations @mickael! You received a personal award!\n\n<table><tr><td>https://steemitimages.com/70x70/http://steemitboard.com/@mickael/birthday3.png</td><td>Happy Birthday! - You are on the Steem blockchain for 3 years!</td></tr></table>\n\n<sub>_You can view [your badges on your Steem Board](https://steemitboard.com/@mickael) and compare to others on the [Steem Ranking](https://steemitboard.com/ranking/index.php?name=mickael)_</sub>\n\n\n###### [Vote for @Steemitboard as a witness](https://v2.steemconnect.com/sign/account-witness-vote?witness=steemitboard&approve=1) to get one more award and increased upvotes!",
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      "author": "cheetah",
      "body": "Hi! I am a robot. I just upvoted you! I found similar content that readers might be interested in:\nhttps://medium.com/tokenpub/crypto-rev-series-q318-beyond-market-dynamics-e2a40cae867",
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      "author": "mickael",
      "body": "# Mainstream naturally gaining technical knowledge\nWhile many mostly focus on the adoption and prices of the blockchain ecosystem applications, we lose sight of yet another side effect of this crypto revolution/era: a path to improved ways of doing things. Those new ways were possible for a long time, but the path was missing. Most cryptography technologies existed before the blockchain arrival, but many daily procedures were not leveraging them, mostly due to the level of technical sophistication required for the average person. So far at least. As mainstream gets involved in the attractive blockchain world, one way or another, awareness of the digital possibilities is accelerating at a fast pace (regardless of the market trends). The next sophistication will be another standard.\n\n# Cryptographic signatures\nSoon, everyone will know what public and private keys are. While it seems no big deal, this is actually one of those details that we tend to forget, as to how mainstream incorporate new concepts in the first place, that is, without official education in schools or common studies. This is a brute acceleration of knowledge injected in the wild, and that opens the doors to so many new ways of possibly doing things more efficiently. Let’s get a bit more concrete.\n\nPhysical individual signatures are so imperfect. They can easily be copied, falsified, or removed. Blockchain didn’t invent cryptography. A more efficient system of signatures could have technically been in place for a long time. The immature process combined with lack of awareness made it out of the question, thus far. What blockchain does, however, is filling the gap between a technical process and user application. Digital (crypto) signatures are not far down the road. As an example, today many funds are cryptographically signing their digital wallets for audit purpose, and all this within the regulatory framework. Even auditors that were not necessarily tech-savvy, understand now why it makes sense to accept such procedure. See an actual output here from Cohen & Co as an example.\n\nMake no mistakes, I am not talking about the digital signature draws here, which can be easily falsified or reproduced. Well, at least they have the merit to be more convenient, so it is one step better than typical signatures. However, I am confident less than 10 years from now, we will be using cryptographic signatures for most of our paperwork (assuming the corresponding identity layer is mature enough by that time). We might not call it cryptographic signatures, we may not see the complex strings of characters similar to Bitcoin addresses, but it will likely be used as an underlying protocol. It makes sense, and Blockchain is getting us there much faster than we think.\n\n# Voting system\nIn the same manner that of signatures, we all know voting could be improved significantly. I’m going to leave off the part of all the current flaws which are obvious and known for the most part, and just mention what blockchain brings on the table.\n\n- Transparency and convenience are the key missing attributes of the current system. Blockchain solves those issues via:\n\n- The ability to vote from anywhere on a phone or computer\n- A public ledger accessible to everyone, and absolutely immutable\n\nHowever, the lack of a mature 2nd layer identity remains a gap in the realization of a fully transparent and honest voting process.\n\n# Digital secure identity and access\nAn identity layer would serve as a sort of attestation that a specific network public address (let’s call this a digital account) belongs to a unique physical person. It would unsure as well that only one digital account per physical person can contribute to a particular voting/election. Basically, the identity layer would be a true end to end bridge to reflect our physical identity into a digital identity, so that typical public functions can be performed online.\n\nWithout going into greater details, it’s worth mentioning several projects working on such identity layers;\n\nOne of the early projects to tackle the challenge of identity on blockchain (specifically Ethereum) was uPort, by ConsenSys, consisting of “ identity and messaging protocols that together form an interoperable identity layer for the decentralized web.” The process has been slower than expected (this effort started in 2016), that being said an identity wallet (unofficial) is now available for download in the mobile stores. It is however too early to tell if these developments will be sufficient for the main scale functions as mentioned above — probably not, since technologies evolve with waves of improvement until they become robust enough for the mainstream.\n\nAnother small but notable effort comes from the Byteball project, via decentralized bots that are able to provide attestations of identity (KYC) and others that are not in the scope of this topic. It is worth keeping an eye on this one.\n\nA more globally innovative development is in steady progress by Iampass, this one utilizing the IOTA underlying protocol. If we, as humans, could become our own password for everything, this one has the potential to truly revolutionize our daily life. Their mission is simply “become your own password”… via “Reliable biometric authentication based on palm vein pattern recognition combined with decentralized trust on IOTA”. Strongly recommended to just follow on Twitter. Before closing on this one, I will add the basic question for you: why do we need a blockchain for this? How does it help at all?\n\nWell, if and when you can use your palm vein information to identify on every app, you probably don’t want the app to have your palm vein information. And if we assume that several actors would take on the role to store the info, independently of the daily apps, You wouldn’t want a third party to own this either. We saw what happened with social security numbers being hacked, and we generally want to improve our security and privacy, not step back.\n\nIOTA will serve as an infrastructure that no one owns and that is trustless. On top of that, Zero-Knowledge protocol will be used for the sensible information, which means no one can have access to it, no one will even know that your information is somewhere there to begin with, unless you choose so. More specifically, “zero-knowledge proofs let you validate the truth of something without revealing how you know that truth or sharing the content of this truth with the verifier. This principle is based on an algorithm that takes some data as input and returns either ‘true’ or ‘false’.” Related note: for the more technical folks, I just came across iden3: new SNARK tools for an identity system from Jordi Baylina.\n\n# Companies\n**Decentralized organizations** are another interesting development. What if we could forget the painful paperwork, and simply create a complex structure (with shareholders, specific voting mechanism, specific permissions/rights, and other) in a few steps online, from your Ethereum public address or another such account?\n\nAragon is one of the best promises I have seen in this regard. “Aragon Network will be the first community governed decentralized organization whose goal is to act as a digital jurisdiction, an online decentralized court system that isn’t bound by traditional artificial barriers such as national jurisdictions or the borders of a single country”.\n\nSimply put, this is yet another area of possible world disruption that DLTs could enable, this time at the organizational level, aiming for borderless and fully digital organizations, a new type of jurisdiction that comes with simplified yet customizable and international properties.\n\n**Going public made easy** — I met recently a successful entrepreneur, who was on the verge of eventually going public the traditional way. He shared with me some of his obstacles about this, and his conclusion was a no-go for now. Going public is a tough process, requires that you concede much of your shares in the company and that you devote an unquantified amount of time. Well, anything painful today is another potential use case of a DLT application. Something like Polymath enables a company to create a security token with full regulation and control. As mentioned on their website, some of the advantages of such a procedure are:\n\n- Programmable equity (issuance), and creation of security in minutes\n- 24/7 access to markets\n- Elimination of middlemen (and therefore less paperwork (read zero), less time consuming)\n- Access to a new audience (unbanked, and raising in cryptocurrency)\n\n# Conclusion\nSo here again, we briefly touched on the notion that the blockchain infrastructure, when used properly or in conjunction with subsequent layers, can transform, for the better, the very foundation of our traditional procedures, via strong value properties that are inherently part of the future infrastructure. This effectively removes the need for us, humans, to constantly solve problems growing from our own natural imperfect behavior.\n\nAbove post contained just a few examples of DLTs applied use cases. I wrote a separate add-on for the ones looking to use and test some applications today.\n\nAs always, I remain open to fair modifications and suggestions. Please remember that the scope to cover is so wide, that this should be considered nothing more than a thin extract of the world forming as we speak.\n\nI leave you with a [piece of speculation](http://mindofweb.com/bitcoin-future-usage-speculation/), not price wise, but about usage. Cheers.",
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      "author": "rhaizaps",
      "body": "Hi Michael, excellent information. I have a question about campaign planning and budgeting: is BW mandatory? In CRM On premise, BW-BPS was mandatory. I hope you can help me. Thank you so much",
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      "body": "It has been one of the very few calendar quarter in recent years to result in a crypto global market cap drop. Simple yet important acknowledgment. Q4 2016 was the last one before, in a less dramatic measure (Note that we also have seen similar or worse quarters in the early years of Bitcoin).\n\nWhile no one can explain for sure the details of how and why we can at least provide a few facts that are making the statement above less of a surprise.\n\nFirst, the quarter right before, Q4 2017, was a major blow out in the investment world. You can probably see all kind of insane performances during that time frame. A lasting consolidation period afterward is almost common sense. In addition, the public recognition of the crypto space in Q4 logically lead to a global wake-up time: governments and regulators getting out of their way to catch up with the space, unintentionally bringing fears and uncertainty for many*.\n\nSecond, those *many are mostly people who invested in crypto sometime in 2017, or most of the times, in the second half of 2017. Unfortunately, “gambled” is the better word for it, as they threw money in without knowing the idea/high-level concepts behind their particular investment. Thinking they could become rich quickly, they also lost it big quickly - yes, they are the same ones who sold recently for the most part.\n\nWe always say the key is to invest only money you can afford to lose. While it remains true, the more important success key, in my opinion, is to invest in a project you really believe in. The belief is the only thing that will let you patiently wait during tough periods like Q1 2018. Long-term strategy is the biggest winner, and for long-term to be realistically enabled, you need the belief, period. That’s also the beauty: big winners deserve it, in the end. As it was never a gamble, it always was… a vision, and still is. That’s as good of a skill than any other obvious one.\n\nFinally, keep in mind, we have seen periods of time when prices increased significantly with no real progress to back it up. The same way today, I’d say we are seeing prices go down significantly with actual progress to contradict it. This is the market contradiction, and something to always remember: the crypto market, for now, is irrational in the short term. It tends to be more rational in the long term. As for the question, which one comes after the other? My answer: does it really matter? If you want to think, think long term. Otherwise, go on and gamble again. Ultimately, progress will be the driving factor.",
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      "author": "twitterbot",
      "body": "### ![MickaelSalabi](https://pbs.twimg.com/profile_images/681508927763279874/5JlJb77K_normal.jpg) **[Mickael](https://twitter.com/@MickaelSalabi/status/888033321187516416)** tweeted @ 20 Jul 2017 - 13:50 UTC\n\n> Careful we all received those \"VIP\" [#RSK](https://twitter.com/search?q=%23RSK) invitations, don't fall for it [#Crypto](https://twitter.com/search?q=%23Crypto) [twitter.com/RSKsmart/statu…](https://t.co/xZ5rsqGCEz)\n\n\n###### *Disclaimer: I am just a bot trying to be helpful.*",
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      "body": "<html>\n<p>LES MOINS</p>\n<p>Le mois de Décembre met en évidence quelque risque lie au nouveau marche ainsi que ces projets menés par de jeunes ingénieurs talentueux, néanmoins manquant parfois la préparation nécessaire pour faire face a des succès, ou des attentes grandissantes.&nbsp;</p>\n<p>C’est le cas de <strong>Synereo</strong>, ce projet Israélien prétendant developper le future des plateformes sociales. Apres un levée de fonds réussie (+$4M), les 2 fondateurs ont eut un désaccord majeur quand a la répartition des fonds. Il en résulte que le co-fondateur CTO, Greg Meredith, s’est fait éjecté du projet. Cela a provoque une confusion totale et remise en cause de toutes les fondations techniques du projet, a commencer par le whitepaper, architectures, et puis roadmap. La valeur des parts a réfléchi la catastrophe, et a donc diminue pr un facteur de 4, au lieu de multiplier comme il était généralement attendu. Le projet n’est pas abandonne, cela dit, la vision reste la même, et le fondateur CEO Dor&nbsp;Konforty a prévu de dévoiler les prochaines étapes le 20 Janvier 2017. Affaire a suivre, notre position est en attente pour des plans pour le moment, dans l’espoir de retour a une position confortable d’ici Février ou Mars 2017.&nbsp;</p>\n<p>Quand a <strong>ethereum</strong>, une des valeurs phares du portfolio, a malheureusement perdu de sa valeur. C’est un déception car elle a paralyse les autres progressions du portfolio, cependant la plateforme et la communauté qui l’entoure reste intacte, avec beaucoup de progrès technologiques, et également beaucoup de projets bases sur celle ci. On peut se demander pourquoi avec tant de dynamisme, la demande ne suit pas? Je pense que c’est en parti lie 2 faits en parallèle:</p>\n<ol>\n  <li>Il y a récemment eu plusieurs forks du blockchain ethereum, pour y inclure des mesures de sécurité, ainsi que d’autres améliorations. Cependant les forks sont souvent perçues, a tort ou a raison, comme un frein a la propriété d’immutabilité du blockchain. Il n’y a aucun événement dramatique qui en est sorti, mais dans le tout, c’est encore un exemple d’un projet victime de son succès, pour le moment. Le signal reste bien vert sur celui-ci, tout de même.</li>\n  <li>En contrepartie de la montée et reconnaissance du bitcoin, qui peut être lue plus en détails dans la section suivante, il est&nbsp;commun&nbsp;que les autres crypto alternatives en prennent un coup, même si tout ‘va bien’, d’un point de vue usage et technologique.</li>\n</ol>\n<h3>LES PLUS</h3>\n<p>Le <strong>bitcoin</strong> a pris plus de 25% au mois seul de Décembre. C’est une progression agressive pour terminer l’année 2016, qui marque la fin d’une année vert pour Bitcoin, en regain de confiance. La valeur actuelle est proche de son point le plus haut historiquement, c’est a dire, la parité avec l’or, il y a de ça quelque années. C’est un signal for pour l’année 2017, qui s’annonce épique: continuation de la récente percée, ou correction affligeante? Quand aux raisons liées a cette montée, plusieurs facteurs peuvent avoir joues, bien que comme toujours, ces raisons ne peuvent être que des opinions, et non pas des faits scientifiques.</p>\n<ul>\n  <li>La flou politique qui&nbsp;règne aux US avec l’élection de Trump. Bitcoin reste une valeur refuge, de plus en plus solide avec le temps qui passe.</li>\n  <li>Les intégrations et acceptantes de la monnaie continuent d’augmenter exponentiellement. Aussi, il n’y a qu’a regarder le volume d’échange quotidien, ainsi que la création de nouveaux portefeuilles pour se faire une idée du phénomène. Les courbes sont révélatrices d’une force lancée, difficile a stopper. Tous ces indicateurs restent largement dominants compares au reste de la crypto scène. Il est généralement accepte que Bitcoin restera l’or des cryptos pour encore quelque années, sinon plus.</li>\n  <li>Le réseau developper pour permettre une scalabilite plus grande au réseau du bitcoin, “Lightning network”, est passe en version alpha et continue de faire preuve. C’est comme si une des faiblesse majeures du bitcoin est en train de trouver une réparation.</li>\n</ul>\n<p><strong>Iconomi</strong>, application basée sur Ethereum, ayant pour but de fournir des outils financiers ainsi que des fonctionnalités pour la gestion de fonds, est maintenant 3 fois plus value que lors de l’ICO. Iconomi prévoit également d’utiliser les fonds levés via un index ainsi que d’éventuellement verser des dividendes. A noter que &nbsp;Tokenpot testera les outils des qu’ils sont disponibles, pour évaluer l’utilité réelle qu’il pourrait y avoir concernant la gestion et transparence de Tokentpot. <strong>Dash</strong> reste fort et stable, continue de progresser a l’approche d’une release majeure, appelée&nbsp;<a href=\"https://www.dash.org/evolution/\">Dash Evolution</a>&nbsp;(se voulant être aussi simple d’utilisation que PayPal, mais avec tous les avantages et propriétés du blockchain). Le nombre de <a href=\"http://dashmasternode.org/what-is-a-masternode/\">masternodes</a> continuant de grimper, Dash reste une alternative incontournable et solide.</p>\n<h3>INNOVATION</h3>\n<p>Dans le secteur nouveauté,<strong>Byteball</strong> est un nouveau concept de consensus (ledger), qui n’est pas organise en blocks (comme le bitcoin), mais en DAG (directed acyclic graph) – similaire a une autre valeur core de notre portfolio, IOTA (celle ci dédiée a l’Internet Of Things, machine economy). Byteball cependant diffère énormément de IOTA, un sujet qui ferait l’objet d’un article dédié. A noter tout de même quelque distinctions majeures:Byteball s’attaque au marche utilisateurs plutôt qu’au marche des objet connectes (ou machines/IOT)</p>\n<ol>\n  <li>Byteball protocole génère des frais de transactions, contrairement a IOTA</li>\n  <li>Byteball est un model économique organise autours des bytes, unité de stockage d’un système binaire.</li>\n</ol>\n<p>L’architecture et son ingénieux créateur (anonyme) laissent présager un avenir prometteur pour cette application innovatrice.&nbsp;En passant les détails techniques, le model de distribution des unités/tokens circulant dans le réseau est unique: c’est tout simplement un miroir de la distribution des bitcoins, découpé en plusieurs snapshots a travers le temps. Un premier snapshot s’est termine le 25 Décembre 2016, soit une première phase de distribution des tokens, appelés byteballs and blackbytes. Tokenpot en fait donc bien sur parti, affaire a suivre.&nbsp;</p>\n<p><strong>Zcash</strong>, un protocole de blockchain tant attendu, et originellement appelé zerocoin, car l’objectif était d’implémenter un blockchain dont les transactions auraient zéro preuve d’existence – autrement dit, intracables, complètement anonyme (ce qui n’est pas le cas de bitcoin). C’est alors que zk-SNARK(zero-knowledge Succinct Non-interactive ARguments of Knowledge) a vu le jour et, après quelque années de recherche, permit au réseau zcash de démarrer en Octobre 2016, de la même manière que Bitcoin a commence en 2009. Zcash prévoit le même nombre de tokens que le bitcoin, soit 21 millions une fois le minage des unités complètement effectue. Cependant, le minage ayant commence il y a quelque mois seulement, le nombre de zerocoins disponibles a l’achat était extrêmement limite. Encore aujourd’hui, il y a moins de 1 million de tokens disponibles sur le marche. Le prix a donc fluctue énormément les premières semaines après démarrage, puis s’est stabilise autours des $50. Il est bien possible que ce point neutre résiste encore plusieurs mois, avant qu’il ne prenne une direction plus volatile, d’un sens comme dans l’autre. Il y a bien plus de détails a prendre en compte dans cette discussion, comme les propriétés changeantes du protocole de minage avec le temps, mais nous en reparlerons certainement dans les prochains articles.Pour en savoir plus techniquement, voici un <a href=\"http://zerocash-project.org/how_zerocash_works\">point de départ</a>&nbsp;(en anglais).</p>\n<h3>RAPPEL DES MOUVEMENTS IMPORTANT</h3>\n<p>Beaucoup d’événements ont eu lieu ces derniers 3 mois, depuis notre dernier rapport en français du mois d’aout 2016. Cette section est un bref récapitulatif.October</p>\n<ul>\n  <li>Synereo LTD Equity</li>\n  <li>Ardor distribution</li>\n  <li>Ethereum HF (see fork)</li>\n  <li>IOTA acquisition</li>\n  <li>Megaupload 2.0 participation</li>\n</ul>\n<p>November</p>\n<ul>\n  <li>Wings ICO (Tokenpot participated)</li>\n  <li>Iconomi ICO&nbsp;(Tokenpot participated)</li>\n  <li>Synereo collecting</li>\n  <li>Zcash collecting</li>\n  <li>Tokenpot law counsel</li>\n</ul>\n<p>December</p>\n<ul>\n  <li>Bitcoin jumps</li>\n  <li>Zcash finds stability</li>\n  <li>Iconomi jumps</li>\n  <li>Synereo updates (éjection of cofounder / CTO)</li>\n  <li>Byteball distribution</li>\n  <li>Tokenpot accounting</li>\n</ul>\n<h3>TAXES</h3>\n<p>Un article détaillé sera communique dans les prochaines semaines, sur les taxes des investisseurs français, provenant d’un expert comptable sur le sujet. En attendant, voici un extrait officiel sur le traitement des monnaies digitales aux US.</p>\n<p>On March 25, 2014 the Internal Revenue Service (IRS) released tax guidance applicable to digital and virtual currency stating “Under currently applicable law, virtual currency is not treated as currency that could generate foreign currency gain or loss for U.S. federal tax purposes…For federal tax purposes, virtual currency is treated as property. General tax principles applicable to property transactions apply to transactions using virtual currency.” However, this can potentially change in the future.</p>\n<h3>REFERENCES</h3>\n<p><a href=\"https://fr.wikipedia.org/wiki/Fork_(d%C3%A9veloppement_logiciel)\">Fork&nbsp;</a></p>\n<p><a href=\"https://www.synereo.com/\">Synereo&nbsp;</a></p>\n<p><a href=\"https://www.dash.org/\">Dash&nbsp;</a></p>\n<p><a href=\"http://www.iotatoken.com/\">Iota&nbsp;</a></p>\n<p><a href=\"https://www.dash.org/evolution/\">Dash Evolution&nbsp;</a></p>\n<p><a href=\"https://fr.wikipedia.org/wiki/Graphe_orient%C3%A9_acyclique\">DAG fr&nbsp;</a></p>\n<p><a href=\"https://byteball.org/\">Byteball&nbsp;</a></p>\n<p><a href=\"https://z.cash/\">Zcash</a></p>\n<p>ICO – Initial Coin Distribution (le IPO des crypto tokens)</p>\n</html>",
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      "body": "Thanks, good suggestion.",
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      "body": "<html>\n<h3>LES MOINS</h3>\n<p><br>\nLe mois d’Août a vu la <strong>baisse du Bitcoin</strong>, de près de 15%. Cela pour 2 raisons majeures;</p>\n<ol>\n  <li>Le hack de bitfinex (voir les détails en références). Plus de $65M ont été volé de cette échange populaire. C’est la deuxième plus grande perte des bitcoins, après la très fameuse histoire de Mt Gox et Mark Karpeles. Logiquement, cela met un coup fort a la confiance du marché digital, cependant l’histoire nous a montré que le Bitcoin est résistant a cet égard, alors que nombreux sont ceux qui avaient prédis la faillite du Bitcoin après les pertes signifiantes de MtGox - il n’en est rien, et cette fois encore, le bitcoin a chuté de $680 a mois de $500, pour tres rapidement revenir et se stabiliser a $580. Si on compare cette volatilité a l’événement, on pourrait presque dire que le Bitcoin est plus stable que les monnaies gouvernementales actuelles. Précisons tout de même que, certains échanges fournissent une assurance des holdings de Bitcoin en cas de pertes ou hack de leur portefeuilles, Bitfinex n’en faisant donc pas parti.&nbsp;</li>\n  <li>L’indécision sur la taille du block après un meeting portes fermées. Finalement, pas de solution définitive en vue pour permettre au blockchain le plus populaire d’être évolutive, c’est a dire d’évoluer en fonction de l’usage, et donc de répondre a une grande demande. Le Bitcoin est donc encore très limité a ce niveau.<br>\n</li>\n</ol>\n<p><strong>Ethereum a</strong>&nbsp;aussi pris un coup, principalement due au fork qui a donné naissance a ETH, alors que l’ancien Ethereum est devenu ETC (Ethereum Classic). En résumant grossièrement, la valeur s’est d’abord départagée en deux, 70% pour l’un, 30% pour l’autre, et s’est ensuite reconsolidée vers l’Ethereum ETH, qui est celle supportée par le créateur original, ainsi que par la plupart des applications ou projets a venir.</p>\n<p>Toujours est-il, chaque possesseur d’ancien Ethereum, a eu droit aux 2 valeurs simultanément, et a revendu tous les ETC a leur pique, sachant pertinemment que celle ci allait décroître avec le temps. En même temps, plus de Ethereum/ETH on été achetés a leur plus bas vers $9 le token. ETH est redevenu solide vers les $11, mais n’est pas encore remontée a ses valeurs fortes, se qui laisse présager une remontée prochaine. Toutefois, cela reste un mois décevant pour la monnaie la plus prometteuse de toutes, qui a une fois atteint les $20.</p>\n<p><br>\n<br>\n<strong>LES PLUS</strong><br>\n<br>\n<strong>Synereo</strong> a également vu un gain d’intérêt signifiant, et ce n’est certainement pas fini. Sa valeur a presque doublée en 1 mois, et le réajustement de l'offre totale des tokens disponibles a la vente y est pour quelque chose - en effet, celle ci a considérablement baissée, tandis que les holdings des investisseurs sont restés intactes. Cela a eu un effet de la valorisation globale assez surprenant - bien que accidentelle,&nbsp;celle ci étant passée de $22M a 9$M après ajustement (et a aujourd’hui grimpé dans les +$13M). L’autre raison importante pour l’éclat actuel de cette plateforme sociale, est sa sortie imminente de la version alpha de Synereo (qui, on le rappelle, se focalise sur l’evolution des réseaux sociaux avec entre autre une manière nouvelle de motiver et rémunérer les utilisateur et relatives interactions.)</p>\n<p><br>\n<strong>NXT</strong>, longtemps considéré comme une valeur sous-évaluée dans le contexte ou sa capitalisation était aux environs de $10M alors que c’est la premiere technologie de blockchain 2.0 (POS), et sans doute la plus avancée encore aujourd’hui (en termes d’API et fonctions offertes), prends une toute nouvelle direction. Cette direction donnera jour en fin 2017 a une technologies s’appellant <strong>Ardor</strong>, qui, encore une fois a la pointe de l'industrie, mènera la danse dans le domaine des blockchain 3.0. Il y a beaucoup a dire sur les propriétés et design de Ardor, mais chaque chose en son temps. Toujours est-il que, pour avoir du Ardor, la distribution a déjà commencé et elle se fait par la possession de NXT, depuis il y a un mois jusqu’a 2017 - des captures de cette possession des comptes NXT sont alors effectuées régulièrement, de bout en bout, et la moyenne déterminera les portions de chaque compte Ardor, continuité donc de NXT dans le future. La valeur des NXT a alors doublé ce mois ci, grâce a des promesses enfin rafraîchissantes pour la première des technologies qui s’est vraiment différenciée du bitcoin, en fin 2013.<br>\n<br>\n<strong><br>\nINNOVATION</strong></p>\n<p><br>\nDans le secteur nouveauté, Le fonds est maintenant positionné sur les micro transactions a zero frais avec <strong>Iota</strong>. La version officielle du software devrait être lancée d’ici quelque semaines. De plus, des partenaires de grande envergure pour ce marché seront annoncés très prochainement.</p>\n<p><br>\nEgalement nouveauté du mois, le fonds s’est diversifié dans les technologies du smart contract, grâce au nouveau <strong>network Tao</strong>, qui, par de vaillants efforts, tente de regrouper les avantages de la plupart des dernières technologies blockchain en éliminant leur points faibles - c’est en tout cas leur promesse, verdict très bientôt étant donné que la phase de distribution initiale vient de se terminer. Les détails sur leur roadmap peuvent directement être consultés en ligne.</p>\n<p><br></p>\n<p><strong>Terminologie et&nbsp;References</strong></p>\n<p><a href=\"https://fr.wikipedia.org/wiki/Fork_(d%C3%A9veloppement_logiciel)\">fork</a></p>\n<p><a href=\"https://fr.wikipedia.org/wiki/Hack\">hack</a></p>\n<p><a href=\"https://www.bitfinex.com/\">Bitfinex</a></p>\n<p><a href=\"https://www.synereo.com/\">Synereo</a></p>\n<p><a href=\"https://www.dash.org/\">Dash</a></p>\n<p><a href=\"http://www.iotatoken.com/\">Iota</a></p>\n<p><a href=\"http://tao.network/index.html\">Tao</a></p>\n<p><a href=\"https://en.wikipedia.org/wiki/Proof-of-stake\">POS</a></p>\n<p><br></p>\n<p>Hackers Steal $65 Million From Bitcoin Exchange&nbsp;</p>\n<p>Inc.. August 3, 2016&nbsp;</p>\n<p><a href=\"http://feeds.inc.com/~r/home/updates/~3/8FGAvRp516I/bitcoin-value-falls-hackers-steal-65-million-hong-kong-exchange.html\">http://feeds.inc.com/~r/home/updates/~3/8FGAvRp516I/bitcoin-value-falls-hackers-steal-65-million-hong-kong-exchange.html</a></p>\n<p><br></p>\n<p>Bitcoin drops 20% after $70M worth of bitcoin was stolen from Bitfinex&nbsp;exchange&nbsp;</p>\n<p>TechCrunch. August 2, 2016&nbsp;</p>\n<p><a href=\"https://techcrunch.com/2016/08/02/bitcoin-drops-20-after-70m-worth-of-bitcoin-was-stolen-from-bitfinex-exchange/?ncid=txtlnkusaolp00000629\">https://techcrunch.com/2016/08/02/bitcoin-drops-20-after-70m-worth-of-bitcoin-was-stolen-from-bitfinex-exchange/?ncid=txtlnkusaolp00000629</a></p>\n</html>",
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      "body": "Seems like it would make sense if you tagged this with #francais or something like that.",
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      "body": "<html>\n<h3>LES MOINS</h3>\n<p><br>\nLe mois d’Août a vu la <strong>baisse du Bitcoin</strong>, de près de 15%. Cela pour 2 raisons majeures;</p>\n<ol>\n  <li>Le hack de bitfinex (voir les détails en références). Plus de $65M ont été volé de cette échange populaire. C’est la deuxième plus grande perte des bitcoins, après la très fameuse histoire de Mt Gox et Mark Karpeles. Logiquement, cela met un coup fort a la confiance du marché digital, cependant l’histoire nous a montré que le Bitcoin est résistant a cet égard, alors que nombreux sont ceux qui avaient prédis la faillite du Bitcoin après les pertes signifiantes de MtGox - il n’en est rien, et cette fois encore, le bitcoin a chuté de $680 a mois de $500, pour tres rapidement revenir et se stabiliser a $580. Si on compare cette volatilité a l’événement, on pourrait presque dire que le Bitcoin est plus stable que les monnaies gouvernementales actuelles. Précisons tout de même que, certains échanges fournissent une assurance des holdings de Bitcoin en cas de pertes ou hack de leur portefeuilles, Bitfinex n’en faisant donc pas parti.&nbsp;</li>\n  <li>L’indécision sur la taille du block après un meeting portes fermées. Finalement, pas de solution définitive en vue pour permettre au blockchain le plus populaire d’être évolutive, c’est a dire d’évoluer en fonction de l’usage, et donc de répondre a une grande demande. Le Bitcoin est donc encore très limité a ce niveau.<br>\n</li>\n</ol>\n<p><strong>Ethereum a</strong>&nbsp;aussi pris un coup, principalement due au fork qui a donné naissance a ETH, alors que l’ancien Ethereum est devenu ETC (Ethereum Classic). En résumant grossièrement, la valeur s’est d’abord départagée en deux, 70% pour l’un, 30% pour l’autre, et s’est ensuite reconsolidée vers l’Ethereum ETH, qui est celle supportée par le créateur original, ainsi que par la plupart des applications ou projets a venir.</p>\n<p>Toujours est-il, chaque possesseur d’ancien Ethereum, a eu droit aux 2 valeurs simultanément, et a revendu tous les ETC a leur pique, sachant pertinemment que celle ci allait décroître avec le temps. En même temps, plus de Ethereum/ETH on été achetés a leur plus bas vers $9 le token. ETH est redevenu solide vers les $11, mais n’est pas encore remontée a ses valeurs fortes, se qui laisse présager une remontée prochaine. Toutefois, cela reste un mois décevant pour la monnaie la plus prometteuse de toutes, qui a une fois atteint les $20.</p>\n<p><br>\n<br>\n<strong>LES PLUS</strong><br>\n<br>\n<strong>Synereo</strong> a également vu un gain d’intérêt signifiant, et ce n’est certainement pas fini. Sa valeur a presque doublée en 1 mois, et le réajustement de l'offre totale des tokens disponibles a la vente y est pour quelque chose - en effet, celle ci a considérablement baissée, tandis que les holdings des investisseurs sont restés intactes. Cela a eu un effet de la valorisation globale assez surprenant - bien que accidentelle,&nbsp;celle ci étant passée de $22M a 9$M après ajustement (et a aujourd’hui grimpé dans les +$13M). L’autre raison importante pour l’éclat actuel de cette plateforme sociale, est sa sortie imminente de la version alpha de Synereo (qui, on le rappelle, se focalise sur l’evolution des réseaux sociaux avec entre autre une manière nouvelle de motiver et rémunérer les utilisateur et relatives interactions.)</p>\n<p><br>\n<strong>NXT</strong>, longtemps considéré comme une valeur sous-évaluée dans le contexte ou sa capitalisation était aux environs de $10M alors que c’est la premiere technologie de blockchain 2.0 (POS), et sans doute la plus avancée encore aujourd’hui (en termes d’API et fonctions offertes), prends une toute nouvelle direction. Cette direction donnera jour en fin 2017 a une technologies s’appellant <strong>Ardor</strong>, qui, encore une fois a la pointe de l'industrie, mènera la danse dans le domaine des blockchain 3.0. Il y a beaucoup a dire sur les propriétés et design de Ardor, mais chaque chose en son temps. Toujours est-il que, pour avoir du Ardor, la distribution a déjà commencé et elle se fait par la possession de NXT, depuis il y a un mois jusqu’a 2017 - des captures de cette possession des comptes NXT sont alors effectuées régulièrement, de bout en bout, et la moyenne déterminera les portions de chaque compte Ardor, continuité donc de NXT dans le future. La valeur des NXT a alors doublé ce mois ci, grâce a des promesses enfin rafraîchissantes pour la première des technologies qui s’est vraiment différenciée du bitcoin, en fin 2013.<br>\n<br>\n<strong><br>\nINNOVATION</strong></p>\n<p><br>\nDans le secteur nouveauté, Le fonds est maintenant positionné sur les micro transactions a zero frais avec <strong>Iota</strong>. La version officielle du software devrait être lancée d’ici quelque semaines. De plus, des partenaires de grande envergure pour ce marché seront annoncés très prochainement.</p>\n<p><br>\nEgalement nouveauté du mois, le fonds s’est diversifié dans les technologies du smart contract, grâce au nouveau <strong>network Tao</strong>, qui, par de vaillants efforts, tente de regrouper les avantages de la plupart des dernières technologies blockchain en éliminant leur points faibles - c’est en tout cas leur promesse, verdict très bientôt étant donné que la phase de distribution initiale vient de se terminer. Les détails sur leur roadmap peuvent directement être consultés en ligne.</p>\n<p><br></p>\n<p><strong>Terminologie et&nbsp;References</strong></p>\n<p><a href=\"https://fr.wikipedia.org/wiki/Fork_(d%C3%A9veloppement_logiciel)\">fork</a></p>\n<p><a href=\"https://fr.wikipedia.org/wiki/Hack\">hack</a></p>\n<p><a href=\"https://www.bitfinex.com/\">Bitfinex</a></p>\n<p><a href=\"https://www.synereo.com/\">Synereo</a></p>\n<p><a href=\"https://www.dash.org/\">Dash</a></p>\n<p><a href=\"http://www.iotatoken.com/\">Iota</a></p>\n<p><a href=\"http://tao.network/index.html\">Tao</a></p>\n<p><a href=\"https://en.wikipedia.org/wiki/Proof-of-stake\">POS</a></p>\n<p><br></p>\n<p>Hackers Steal $65 Million From Bitcoin Exchange&nbsp;</p>\n<p>Inc.. August 3, 2016&nbsp;</p>\n<p><a href=\"http://feeds.inc.com/~r/home/updates/~3/8FGAvRp516I/bitcoin-value-falls-hackers-steal-65-million-hong-kong-exchange.html\">http://feeds.inc.com/~r/home/updates/~3/8FGAvRp516I/bitcoin-value-falls-hackers-steal-65-million-hong-kong-exchange.html</a></p>\n<p><br></p>\n<p>Bitcoin drops 20% after $70M worth of bitcoin was stolen from Bitfinex&nbsp;exchange&nbsp;</p>\n<p>TechCrunch. August 2, 2016&nbsp;</p>\n<p><a href=\"https://techcrunch.com/2016/08/02/bitcoin-drops-20-after-70m-worth-of-bitcoin-was-stolen-from-bitfinex-exchange/?ncid=txtlnkusaolp00000629\">https://techcrunch.com/2016/08/02/bitcoin-drops-20-after-70m-worth-of-bitcoin-was-stolen-from-bitfinex-exchange/?ncid=txtlnkusaolp00000629</a></p>\n</html>",
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      "body": "<html>\n<h2>Introducing Contextual Marketing</h2>\n<p>Contextual Marketing is the next evolution of “personalized” marketing. It blends together three types of customer information:</p>\n<ul>\n  <li>Past interactions (Purchases, campaigns, orders, etc)</li>\n  <li>Propensity scores (Cross/upsell, retention)</li>\n  <li>The customer’s “in-the-moment” intentions</li>\n</ul>\n<h2>Hybris Marketing Solution</h2>\n<p>Hybris Marketing Solution comes in play with the data part: integrating data loads from other systems different than SAP CRM (otherwise problem would have been solved). But most of clients don’t use an all SAP solution with SAP CRM included. The product being released every quarter, improved by 200 developers based on customer feedbacks.</p>\n<p>Hybris Marketing Solution comes in play with the data part: integrating data loads from other systems different than SAP CRM (otherwise problem would have been solved). But most of clients don’t use an all SAP solution with SAP CRM included. The product being released every quarter, improved by 200 developers based on customer feedbacks.</p>\n<p>The number one question one should wonder is - how to collect the most effective data? no one wants to collect data from 40 # sources. It is recommended to prioritize based on the sources that bring the most value. I can elaborate on the topic in a follow up article, but getting back on topic for now, let’s look at the key definitions of the solution:</p>\n<p><strong>Hybris Marketing Data Management</strong> renders full 360 view of customer’s interactions and enable scoring them according to their implicit and explicit behavior across all channels. Rich cockpit management for segmentation, orchestration/campaigns, and insights/KPIs.</p>\n<p><strong>Hybris Marketing Recommendation</strong> translate customer interest into conversion through real-time personalized recommendations. For hybris commerce (products), Recommendation module is appropriate, and is shipped as part of data management module license.</p>\n<p><strong>Hybris Marketing Segmentation</strong> provides high-performing audience segmentation in real time, from any data source.</p>\n<p><strong>Hybris Marketing Loyalty</strong> enables organizations to create loyalty programs that deliver premium customer experience to drive true brand loyalty.</p>\n<p><strong>Hybris Marketing Orchestration</strong> lets you seize opportunities and optimize marketing campaigns by analyzing customer journeys, budgets, permissions and customer preferences. You gain the data you need to translate real-time customer activities into action and build long-term loyalty.</p>\n<p><strong>Hybris Marketing Campaign Management</strong> provides full email campaign features, automation, and analytics (real time tracking, success key figures). 3 types of campaign: standard no periodic, periodic, trigger. Trigger based ones don’t have a Target Group. Note that anything happening in the campaign journey is stored as interactions as well.</p>\n<p><strong>Rapid deployment tool</strong> gather helpers and accelerators to load various types of data, sap and non-sap. See sap center for further details.Other modules and/or roadmap items include:</p>\n<ul>\n  <li>Planning (license required)</li>\n  <li>Conversion / scoring module (separate license), originating from seeWhy.\n    <ul>\n      <li>It is different from the recommendation module.</li>\n      <li>Real time 1:1 contextual marketing. can be purchased standalone. available public cloud only.</li>\n    </ul>\n  </li>\n  <li>Predictive (intelligence part to hybris marketing)</li>\n</ul>\n<h2>Architecture</h2>\n<ul>\n  <li>Underlying engine (DB): SAP HANA (Hana rules, predictive algorithm library, processing language)</li>\n  <li>Logic layer: run on application servers (NetWeaver AS ABAP 7.4, HANA XS)</li>\n  <li>UI layer: html6, fiori</li>\n  <li>Sizing consideration in 2 places:\n    <ul>\n      <li>Application sizing based on number of users (concurrent)</li>\n      <li>Hana sizing based on data volume.</li>\n    </ul>\n  </li>\n  <li>3 different schemas based on which sap system is used by client: SAP CRM &amp; SAP ERP. SAP SID (interaction model, Data Hub) is used for external systems, non-sap.<br>\n</li>\n</ul>\n<p><strong>Note</strong>: one needs SAP GUI in order to change the data management mappings. This client is required for Hybris Marketing.</p>\n<h2>Data Management Essential</h2>\n<h3>Contact engagement or Structured Data</h3>\n<p>Target Group is fundamental concept of marketing: targeting for campaigns # spamming. Target Group can be created by selecting interest - interest is tied to interaction model. Target Group can be static or dynamic.</p>\n<h3>Sentiment engagement or Unstructured Data</h3>\n<p>Text analysis from different channels (emails, twitter, feeds, social, etc…), in place for 12 languages. HMS allows filtering on positive/negative.</p>\n<p><br>\n<strong>Both types above are tied to ‘contacts’,</strong> also called master data. HMS has capability to load Interactions capability via CSV, but a real world project is likely to use data from an ERP(e.g SAP ECC) via RFC.</p>\n<p><strong>Interaction Model </strong>reflects the following:</p>\n<p>Who did (contact attributes)</p>\n<p>What</p>\n<p>By which meanswhy</p>\n<p>When (timestamp)</p>\n<p>Above information provides the minimum data (attributes) to load. More details on this in the “Segmentation” section.</p>\n<h2>Segmentation</h2>\n<p>This section is a briefing of the Interaction modeling, its DB structure. When interactions are loaded via the SI schema, all following models are eventually loaded.</p>\n<p><strong>Root table</strong> for core interaction, also called <strong>Transaction table</strong>: CUAN_CE_IA_RT, standing for CUstomer ANalytics, Customer Engagement, Intelligence, RooT.</p>\n<p><strong>Contact table</strong> containing contact data.</p>\n<p><strong>Facet Table</strong>: FCET, one entry for each unique contact entry with interaction.</p>\n<p><strong>Interest table</strong> (1:n - each interaction can have 1 or more interests).</p>\n<h3>Segmentation Modeling and Customization</h3>\n<p>Hana studio is used to connect DB layer directly via sql queries (sap hana modeler).</p>\n<p>From the SAP Client we can see the data source of a specific calculation/segment, which can then be customized in the hana modeler by finding the corresponding package;</p>\n<p>Using the Segmentation Generic Device provides ability to do the mapping of segmentation generically, from a database view (similar to hmc). Any mapping can flow down from a contact to a target group here. UI is powerful in that regards.</p>\n<h2>Best Practices and deployment</h2>\n<p>This section tackles sample generic questions to scope a project: scoping specific customer target market, as well as plan and estimation of a project.Which modules?</p>\n<ul>\n  <li>All start with fundamentals: Data Management, Segmentation, Acquire modules.</li>\n  <li>B2B usually start with Insights module.</li>\n</ul>\n<p>What deployment mode?Cloud, on premise, is data on hana or not, etc.. HEC (private cloud) ?Which inbounds? (inbound data sources)</p>\n<ul>\n  <li>Ask about all data sources, archive feeding etc.. not just the primary DS</li>\n  <li>SAP / Non-SAP sources</li>\n  <li>5 days per source for load if simple source</li>\n  <li>10 days if more complex, with need to build KPIs on top etc..</li>\n  <li>Get samples to check data quality (duplicates, missing fields, extra semi-colons…)</li>\n  <li>Limit the sources to 5 in phase 1</li>\n</ul>\n<p>Which outbounds? (outbound channels for campaign)</p>\n<ul>\n  <li>SAP/non-SAP</li>\n  <li>SAP: CRM Anywhere, leads in C4C, Hybris Commerce - Product Offers)</li>\n</ul>\n<p>Customer segmentation profile?Attribute group, name, definition of formula if defined. Client to provide all KPIs and/or customer touchpoints. Key is to define marketing segments; whether or not the data source is available comes only after.Have they setup their landscape?(for on premised only, e.g HANA, SAP SLT, Netweaver, SAP Data Services). Implement Hybris Marketing RDS. Potential need of custom dashboard.</p>\n<h2>Q&amp;A</h2>\n<p>What’s the recommended maximum number of # sources to collect from? 5, initially at least.</p>\n<p>Data load: format and process of load? can it be xml? Yes, integration can be of various types - for a manual load it would be csv (similar to impex).</p>\n<p>Data scientist / hana customization: is it a skill that hybris experts should have? (e.g hybris experts portal) &gt; Yes for basic operations, at least the hybris experts orienting to SAP infrastructure.</p>\n<p>Do we need sap hana (sap gui) for interactions mapping &amp; segmentation customization? Yes.</p>\n<p>Is marketing based only on ERP attributes? how about hybris commerce specific ones? Based on interaction table in hybris marketing (sap hana DB), produced from sap crm data.</p>\n<h2>Key Take Aways</h2>\n<ul>\n  <li>Core solution (hybris marketing RDS) built on Hana</li>\n  <li>Licensing is based on contact records (except for planning). 5k per 100k, 1k per 100k for +20M, or 3.5k for +5M.</li>\n  <li>Data management is foundation and mandatory for Hybris marketing.\n    <ul>\n      <li>Structured data = interactions</li>\n      <li>Unstructured data (emails, social data etc..) = sentiment analysis (using hana text analysis)</li>\n    </ul>\n  </li>\n  <li>Added value of the product: calculation on the fly when requesting KPIs or analytics in the UI, because it’s based on Hana. (no more jobs etc…)</li>\n  <li>Data Interaction / contact master data from SAP is replicated(SLT) to hybris Marketing. The product recommendations come from the metadata stored on interaction tables.</li>\n  <li>If one wanted to add additional product attributes, one would be adding the specific meta data in the interaction model.</li>\n  <li>Product data is not fully replicated, only references are created based on sales orders and association models.</li>\n</ul>\n<h3>Challenge</h3>\n<p>Except the UI for end users, the application and DB layers can only be manipulated via SAP product and not directly from Hybris applications &gt; Need of Hana Model Architect expertise.</p>\n<h3>Limitations</h3>\n<p>Still limited around: multiple ERP or CRM clients, multiple currencies (display in UI), HANA model extensibility.</p>\n<h2>Terminology</h2>\n<p>HMS Hybris Marketing Solution. CRM term deprecated in SAP world, refer to \"customer line of business\". C4C (Cloud for Customers). BTG (Business Target Groups), or Advanced Personalization. ESP (Event Stream Processor), integration tool from SAP. OOTB (Out Of The Box)</p>\n<h2>Reference</h2>\n<p>SAP Labs Hybris Marketing Bootcamp, August 4 2015.<br>\n<br>\n</p>\n</html>",
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