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      "amount": "0.011 STEEM",
      "memo": "Hi @keyforlife. Would you like to earn solid (115k SP) upvote on your latest post from @project.hope? Check out our recent post for more details. And hopefully you will find this publication worth your time and attention. We're explaining our community economy \"business model\", hoping that more people will join our efforts in the future. // LINk: https://steemit.com/hive-175254/@project.hope/project-hope-economy-explained-2021"
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      "body": "Nice photograph, love the autumn colours.",
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      "parent_permlink": "farmer",
      "author": "keyforlife",
      "permlink": "the-farmer-and-the-demon",
      "title": "The farmer and the demon",
      "body": "![Nguoi-nong-dan-con-quy.jpg](https://cdn.steemitimages.com/DQmV9XzJkFR5SPEtA23p8uf5h5m4UWtLoTLyML9t3Sa7vm2/Nguoi-nong-dan-con-quy.jpg)\nOnce upon a time, the land was taken by demons. One day, a farmer went to the forest to plant radishes. He was hoeing the ground when a demon ran over and shouted:\n\n– Man, who let you in my forest?… Do you want to die?\n\nThe farmer calmly said:\n\n- God, don't eat me. Devil let me sow. When the tree grows, I only take the root, and the top beg to the devil.\n\nSeeing that he had nothing to do but eat, the demon was content, and said:\n\n\"That's fine, but you have to keep your promise.\" If that's not true, don't try to enter this forest again.\n\nThe radish is large, the farmer unloads the tuber, leaving the top for the devil. The devil eats bitterly, so angry that he can't do anything to people.\n\nThe farmer and the demon\n\nThe next season, the farmer went back to the forest to continue planting. Seeing that, the devil asked for a share. The farmer asked:\n\n- Will the devil take the root or the top?\n\nAnnoyed that the last time was not eaten, this time the devil demanded to take the root. When the rice is ripe, the farmer takes the burden back, leaving the root for the devil.\n\nThe stubble was inedible, the devil was angry, foaming at the mouth, demanding the next season to eat both the top and the root. The devil thought: \"Whatever you give to the grower, the harvest this time will be mine.\" But not succumbing to the devil, the farmer brought corn to sow. Because of the effort to take care of the corn, the corn is very big. Each plant has two or three corns. When the season comes, people carry the burden, hurriedly break the corn, carry it home, leaving both the top and the root of the corn for the devil.\n\nLooking at the dried corn stalks, unable to eat, the devil had to run to the forest to do nothing.",
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      "author": "keyforlife",
      "permlink": "4skmqx-fatf-s-new-guidelines-drop-next-week-will-tackle-stablecoins-nft-and-defi",
      "title": "FATF’s New Guidelines Drop Next Week, Will Tackle Stablecoins, NFT & DeFi",
      "body": "![webp-net-resizeimage.jpg](https://cdn.steemitimages.com/DQmPFjtAUaU7fXWCJDnX2jh56wEWfHozEVfDKYvzL9fESt1/webp-net-resizeimage.jpg)\nThe Financial Action Task Force (FATF) will publish its updated guidelines on crypto sector policing next week – and will broaden its scope to include stablecoins, peer-to-peer (P2P) platforms, non-fungible tokens (NFTs), and decentralized finance (DeFi).\n\nThe body also wants to see evidence that countries are applying its much-maligned Travel Rule, a key anti-money laundering and counter-terrorism financing measure.\n\nThe FATF sought feedback from the sector ahead of a major overhaul of its 2019 crypto guidance, which focused heavily on what it terms Virtual Assets – tokens like bitcoin (BTC) – and Virtual Asset Service Providers (VASPs), namely crypto exchanges and wallet providers.\n\nBut the FATF has previously acknowledged that the guidelines are not comprehensive. And in an official release, it stated that its October plenary session, which wrapped up yesterday, had concluded that the crypto sector was “fast-moving and technologically dynamic, which means continued monitoring and engagement between the public and private sectors is necessary.”\n\nThe body said that its new guidance will be published on October 28, and “in particular” clarifies the “definitions of virtual assets and VASP and builds on the FATF report to the G20 to explain how the FATF standards apply to stablecoins.”\n\nThe FATF spoke of the need to “address the risks for peer-to-peer transactions,” and said it would “illustrate tools to identify and mitigate these risks.”\nNFTs and DeFi will likely fall under the microscope, but firm regulations may still be some way off, as the body said it would “be vigilant and closely monitor the virtual assets and VASP sector for any material changes that necessitate further revision or clarification of the FATF standards” – particularly in regard to NFT, P2P and DeFi policing.\n\nRegardless, it appears some G20 regulators are already expecting clearer guidance on the NFT and DeFi front. Earlier this month, the head of the South Korean Financial Intelligence Unit (FIU) Kim Jeong-gak said that the nation was keeping an eye on forthcoming future recommendations from the FATF about NFTs and DeFi – and would seek to act accordingly.\n\nExchanges, meanwhile, will be bracing themselves for a fresh regulatory onslaught.\n\nThe FATF said its new guidance “covers the licensing and registration of VASPs,” as well as the Travel Rule and “includes principles of information-sharing and cooperation amongst VASP supervisors.”\n\nAlthough it still spoke of the need to “assist countries and the private sector in implementing the current FATF standards,” it underlined the fact that it expects governments to fall into line – or face the consequences, writing:\n\n“The FATF expects that countries and the private sector will implement FATF standards on virtual assets and VASPs as soon as possible, especially in light of this updated guidance.”",
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      "author": "keyforlife",
      "permlink": "fatf-s-new-guidelines-drop-next-week-will-tackle-stablecoins-nft-and-defi",
      "title": "FATF’s New Guidelines Drop Next Week, Will Tackle Stablecoins, NFT & DeFi",
      "body": "![webp-net-resizeimage.jpg](https://cdn.steemitimages.com/DQmPFjtAUaU7fXWCJDnX2jh56wEWfHozEVfDKYvzL9fESt1/webp-net-resizeimage.jpg)\nThe Financial Action Task Force (FATF) will publish its updated guidelines on crypto sector policing next week – and will broaden its scope to include stablecoins, peer-to-peer (P2P) platforms, non-fungible tokens (NFTs), and decentralized finance (DeFi).\n\nThe body also wants to see evidence that countries are applying its much-maligned Travel Rule, a key anti-money laundering and counter-terrorism financing measure.\n\nThe FATF sought feedback from the sector ahead of a major overhaul of its 2019 crypto guidance, which focused heavily on what it terms Virtual Assets – tokens like bitcoin (BTC) – and Virtual Asset Service Providers (VASPs), namely crypto exchanges and wallet providers.\n\nBut the FATF has previously acknowledged that the guidelines are not comprehensive. And in an official release, it stated that its October plenary session, which wrapped up yesterday, had concluded that the crypto sector was “fast-moving and technologically dynamic, which means continued monitoring and engagement between the public and private sectors is necessary.”\n\nThe body said that its new guidance will be published on October 28, and “in particular” clarifies the “definitions of virtual assets and VASP and builds on the FATF report to the G20 to explain how the FATF standards apply to stablecoins.”\n\nThe FATF spoke of the need to “address the risks for peer-to-peer transactions,” and said it would “illustrate tools to identify and mitigate these risks.”\nNFTs and DeFi will likely fall under the microscope, but firm regulations may still be some way off, as the body said it would “be vigilant and closely monitor the virtual assets and VASP sector for any material changes that necessitate further revision or clarification of the FATF standards” – particularly in regard to NFT, P2P and DeFi policing.\n\nRegardless, it appears some G20 regulators are already expecting clearer guidance on the NFT and DeFi front. Earlier this month, the head of the South Korean Financial Intelligence Unit (FIU) Kim Jeong-gak said that the nation was keeping an eye on forthcoming future recommendations from the FATF about NFTs and DeFi – and would seek to act accordingly.\n\nExchanges, meanwhile, will be bracing themselves for a fresh regulatory onslaught.\n\nThe FATF said its new guidance “covers the licensing and registration of VASPs,” as well as the Travel Rule and “includes principles of information-sharing and cooperation amongst VASP supervisors.”\n\nAlthough it still spoke of the need to “assist countries and the private sector in implementing the current FATF standards,” it underlined the fact that it expects governments to fall into line – or face the consequences, writing:\n\n“The FATF expects that countries and the private sector will implement FATF standards on virtual assets and VASPs as soon as possible, especially in light of this updated guidance.”",
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    {
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      "parent_permlink": "hive-108451",
      "author": "keyforlife",
      "permlink": "ntf-champions-token-sale-to-come-on-october-21st-on-trustswap-launchpad",
      "title": "NTF Champions Token Sale to Come on October 21st on TrustSwap Launchpad",
      "body": "![main___media_library_original_1920_1080.png](https://cdn.steemitimages.com/DQmevXkkoQ4quLJo7YmwBkfmDcuWtGrPRWwPZnJ4v87oAWH/main___media_library_original_1920_1080.png)\n\nNFT Champions is a new NFT-based play-to-earn video game developed in Denver, Colorado, by SIGMA studios. The gaming platform includes a digital token, $CHAMP, which will launch on TrustSwap this October 21st at 9 am PST.\n\nThis next-generation blockchain game is based on Unreal Engine 4. The developers are a team of experienced developers that have had their hand on World of Warcraft, Fortnite, and Halo, so they know how it's like to come up with a top-notch game.\n\nNFT Champions aims to revolutionize the gaming and the blockchain worlds at the same time by being the first play-to-earn NFT-based video game that provides an immersive, beautiful, and funny playing experience that also links the players with the cryptocurrency world through the $CHAMP token.\n\nNFT Champions players will have the chance to earn real money and rewards by just playing the game. The $CHAMP token is the in-game currency, and it's linked to the Polygon network --an Ethereum-based platform that allows for faster and cheaper transactions without sacrificing reliability.\n\nWithin the game, you'll be able to collect, train and fight with non-fungible tokens (NFTs). The game runs on the MMORPG blockchain, and it's built on Unreal Engine 4. You can buy NFT Champions using $CHAMP coins as long as they are within the mint limit. Those NFTs beyond the mint limit will become \"deadstock\" and will be available only via online trading in the market.\n\nGameplay\nYou can bring your friends along to play with you and join forces on this exciting journey! However, if you're of the lone wolf persuasion, the game remains open to you. So spend some time training your monsters or get your dirty hands raiding for a cash prize! It's all up to you!\n\nOnline Battles\nExperience the new frontier in cryptocurrency and gaming with the challenge of real NFT battles! There's nothing that can limit your opportunities to make your mark felt in the metaverse.\n\nThe battles are turn-based, and the order follows the stats of each individual NFT.\n\nTrustSwap incubation\nNFT Champions is the most recent inhabitant of the TrustSwap incubator. As such, it enjoys the support and expert guidance from the TrustSwap team to achieve its long-term goals successfully. More information about the launch can be found on TrustSwap’s blog.\n\nSIGMA Studios is the lead development studio, so it deals with the basic game mechanics and architecture and gets the digital art done through outsourcing.\n\nParticipation and Allocation\nAny individual that meets the applicable jurisdictional restrictions is eligible to apply for participation in the $CHAMP token offering, whether from within or without the TrustSwap ecosystem. But allocation is not automatic for all applicants.\n\nIf the $CHAMP token offering becomes over-subscribed, TrustSwap community members will prioritize based on the total staked SWAP and SwapScore.\n\nStep-by-step guide\n\n1. The application opportunity window opens on October 21st at 9:00 AM PST, and it remains open for 24 hours. Use the open window to go to the TrustSwap Launchpad and apply.\n\n2.Complete every step in the process. You will also need to upload all the documentation for KYC.\n\n3.Once the window closes, the Sigma team will take 48 hours to finalize its internal processes.\n\n4.Successful applicants will get a confirmation email that will inform you of how much they will be allowed to contribute to the initial token offering. You will have to fund your offer within 24 hours, or your position will go to the next in line.\n\n5.DEX listing will be public on October 27th.\n\nHow do I get ready for the token offering?\nConsider the guaranteed allocation requirements and stake your $SWAP accordingly here. Keep in mind the deadline.\nHave a photo ready of an official means of identification (Passport, driver's license, voter's card, or any government-issued ID that includes your photo).\nTake a selfie that shows you holding your ID. Add note that reads \"NFT Champions 2021\".\nFollow the TrustSwap announcement channel and keep yourself updated on the news.\nSubmit your information and documentation at any moment while the 24-hour window remains open.\nSo now you know! This is an excellent opportunity to join a potentially revolutionary initiative that could change the game for the blockchain community and the world's gamers.\n\nIf that prospect is not exciting enough for you, then consider this: this is the chance you always wanted to turn a video game into a source of passive income.\n\nShare and enjoy!",
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      "body": "5 STEP TO AVOIDS A COLD OR THE FLU\n\nIntroduction\n\nYour immune system is your first line of defense against foreign invaders like germs and viruses that can make you severely sick. It is critical to ensure that you stay healthy throughout the year and to maximize your chances of boosting your immune system. Here are five tips to help you stay healthy and avoid getting sick with a cold or flu.\n\nStep 1 - Eating Well\n\nEating healthy entails consuming a variety of fruits and vegetables while also remaining hydrated. Enough to provide your immune system with a variety of minerals and antioxidants. You'll want to make sure you're getting enough selenium, vitamin E, and vitamin C. Selenium can be present in fish or nuts (such as Brazil nuts). Vitamin E can be found in spinach, seeds, and peanuts, among other foods. Many vegetables, such as broccoli, spinach, cauliflower, and sweet potatoes, contain vitamin C. Drinking plenty of water will assist your body flush out pollutants such as germs that can cause illness.\n\nHere are some suggestions for your shopping list:\n\nFish\nFish, particularly tuna, is an excellent source of selenium. Around 30 mcg of selenium can be found in one ounce of tuna. Selenium is an important mineral for our health and immunity since it is a powerful antioxidant. A daily dose of 55 micrograms of selenium is recommended for adults. Other fish and seafood typically contain 12 to 20 micrograms of selenium per ounce. Salmon is also a great way to boost your immune system. It's high in \"good fat\" (omega-3), which has been shown to boost the immune system and lower the risk of heart disease.\n\nLentils\nLentils are a fantastic substitute for fish if you follow a vegan or vegetarian diet. Around 6 mcg of selenium can be found in a cup of lentils. They're also high in anti-inflammatory minerals, fiber, and protein.\n\nGarlic\nGarlic is another vegetable that has an immune-boosting effect comparable to zinc. Garlic, according to some research, has the power to keep a cold at bay. In several trials, people with cancer were able to improve their immune system by increasing their garlic intake.\n\nBlueberries\nAntioxidants are abundant in berries in general. Blueberries have the highest concentration of antioxidants of all fruits and vegetables. Not only has research linked blueberries to a lower risk of stomach fat, cholesterol, heart disease, and cancer, but it has also been related to a lower risk of stomach fat, cholesterol, heart disease, and cancer.\n\nSunflower Seeds\nVitamin E is abundant in sunflower seeds. One ounce contains 76 percent of your daily need, or 15 milligrams. Vitamin E, like selenium, is a powerful antioxidant that boosts the immune system and helps fight illness.\nA diet high in vitamin E and C, zinc, and selenium will almost certainly help you strengthen your immune. While eating as many therapeutic foods as possible is ideal, it is not always possible to provide our bodies with all of the nutrients and antioxidants they require to stay healthy. Supplements become a fantastic alternative at this point.\n\nStep 2 - Practice Good Hygiene\n\nThe most effective way to avoid getting the flu or a cold is to avoid antigens by maintaining excellent hygiene. That involves limiting your exposure to viruses and germs as much as possible.\nThe virus's purpose is to find a host, which is a cell in the body. Our innate immune system, which includes our skin, is the body's first responder. Our skin, as the first line of defense, acts as a surface barrier to keep viruses and germs out of our bodies.\n\nThat's why, during flu season, you'll see placards urging people to wash their hands all over. Washing your hands kills the antigen before it does harm to the body. Before each meal, after going to the bathroom, or after touching someone else (such a handshake) or something in public, you should wash your hands. Because the virus is more likely to enter through your mouth, it's also important to be aware of when you reach for your face.\n\nStep 3 - Stay Hydrated\n\nDrinking enough of water will aid your body in flushing out pollutants that might make you unwell. 75% of individuals are chronically dehydrated, which is likely one of the primary reasons why we get sick or don't recover quickly from diseases. Toxins must be flushed from our bodies, therefore water is essential. We won't be able to get rid of the poisons quickly enough if we don't get enough water. Toxins can be found in the form of bacteria or viruses. Drinking a lot of water might help you fight illness. You may start boosting your water consumption by carrying a refillable bottle with you at all times. Water consumption should be between 2 and 3 liters each day.\n\nStep 4 – Implement a Bedtime Routine\n\nCreate a Routine\nA regimen has been demonstrated to fool your body into sleeping at a certain hour. Try to notice whether you are fatigued at any point during the day. If this is the case, ensure that you go to bed before that hour. Create a schedule that allows you to finish everything and go to bed before that hour. You may also set an alarm to remind yourself that it's time to get ready for bed. You'll be less likely to forget what time it is and more successful at sticking to a schedule this way.A healthy nighttime routine allows you to unwind, disengage from the stresses of the day, and gradually signal to your body that it is time to sleep.\n\nSet a Comfortable Atmosphere\nIt might be time to take a look at your bedroom and see what you can do to make it more conducive to a good night's sleep. Don't underestimate the impact of new linens and the coziness of your bed and pillow. You will have a difficult time falling asleep or remaining asleep if you are uncomfortable. Another component of comfort is the room's temperature and the degree of noise in the vicinity. Sleep with a fan or a white noise machine turned on. Having a continuous sound in the room may help you sleep better. Try a drop of lavender on your pillow if you enjoy essential oils; it will help your brain rest.\n\nAvoid This\nFrom 2–3 hours before bedtime, avoid any alcohol, cigarettes, caffeine, or a heavy meal.\n\nTalk to an Expert\nIf you've tried all of these suggestions and are still having trouble sleeping, you should talk to your doctor or a sleep specialist. They can also provide you additional options for improving your sleeping problem.\n\nStep 5 – Manage Your Stress\n\nStress is a major factor in many diseases. One out of every three people says they are highly stressed in their everyday lives, which puts us at danger of triggering any hazardous viruses that may be lurking in our systems. When we are stressed, our bodies' capacity to combat antigens with antibodies is harmed. Our immune system can be harmed by daily stress and stressful events. Your immune system will get stronger as you include more stress-reduction exercises into your life. Here are two strategies to help you minimize stress and boost your viral immunity.\n\nChange Your Mindset\nYou can change your mindset by being more positive and live in the present moment. According to studies across the world, positivism is a trait that increases your health and reduces your chances of being sick from a virus. Not only is the immune system of optimistic people more robust, but they also show signs of being healthier in general. Whatever happens around you, you always have a choice of how you respond to that situation. You either see it with half-full glass or half-empty glass. An excellent way to start improving your attitude is to focus on gratitude. Finding things that you are grateful for\nwill help you see the best in everything. You can do so by writing in a journal the daily gratitude that you want to express.\n\nPractice Mindfulness\nTo manage your tensions, you can adopt a new perspective on life by adding a mindfulness practice. Mindfulness is the ability to stay in the present moment and stop worrying about the past or the future. Less mental stress also means less physical stress and give more power to your immune system. Try mindfulness breathing by taking three deep breaths.\n Breathing in through the nose\n Breathing out through the mouth\n Repeat two more times\n\nRedo this mindfulness breathing a few times during your day to make it a total of 5 mindfulness breathing exercises.\n\nTap Into the Power of Aromas\nAromas from essential oils can help you boost your immune system while bringing a sense of calmness into space. One of the most effective essential oils is lavender. Lavender is a powerful oil in which antioxidants help the body protect the cells from toxins. You can use it in a diffuser to help kill allergen and bring a fresh scent to your home and help you relax. Place a drop of lavender oil on your pillow to improve your sleep. Another great way to use lavender oil is by adding two to four drops to your bathwater. Lavender oil will help you release the toxins from your body while finding a deep sense of relaxation.\n\nAnyone can work at building their immune system and increase their chances of staying healthy during a flu season or when confronted with bacteria. As you have learned from this five steps guide, we stand more chances of fighting illness by eating certain foods and reduce the stress in our life. You also have the opportunity to improve your sleep, which will help the body fight infection.\n\nAs you will probably notice when you apply those five steps, you end up having more energy to do more of the things you love when you are healthier. Keeping your body healthy has many perks!\n\nIf you can, try to maintain this lifestyle throughout the year, as it will help you build a resilient immune system that can withstand antigens. 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      "body": "Hello welcome to Steemit world! \n I'm @steem.history, who is steem witness. \n This is a recommended post for you.[Newcomers Guide](https://steemitdev.com/guide/@steemitblog/steemit-a-guide-for-newcomers) and [The Complete Steemit Etiquette Guide (Revision 2.0)](https://steemit.com/steem/@steem.history/the-complete-steemit-etiquette-guide-revision-20-homage-1598425779) and, recommended community [Newcomers Community](https://steemit.com/trending/hive-172186) \n I wish you luck to your steemit activities.<center> \n \n \n https://cdn.steemitimages.com/DQmXHwdcNs5VPcBft1iSosPdHLpBNBfjuG84g3ffWhMw5JQ/image.png \n <sub>(The bots avatar has been created using https://robohash.org/)</sub> \n @steem.history \n \n ### My witness activity \n - [My aspiration for STEEM witness](https://steemit.com/hive-185836/@steem.history/my-aspiration-for-steem-witness-1601280729) \n - Provides information on Steem.  \n [Reference](https://steemit.com/trending/hive-130095) \n - Supporting the Steem project. \n [SPUD4STEEM project](https://steemit.com/trending/spud4steem) \n - Supporting the community. \n [Newcomers Community](https://steemit.com/trending/hive-172186),[Steem Sri Lanka](https://steemit.com/trending/hive-133716) ,[WORLD OF XPILAR](https://steemit.com/trending/hive-185836), [GLOBAL STEEM](https://steemit.com/trending/hive-145160), [Scouts](https://steemit.com/trending/hive-181136), [Latino Community](https://steemit.com/trending/hive-188619) \n \n ### My featured posts \n - [The Complete Steemit Etiquette Guide (Revision 2.0) -Homage](https://steemit.com/steem/@steem.history/the-complete-steemit-etiquette-guide-revision-20-homage-1598425779) \n \n [![image.png](https://cdn.steemitimages.com/DQmd7of2TpLGqvckkrReWahnkxMWH6eMg5upXesfsujDCnW/image.png)](https://steemlogin.com/sign/account-witness-vote?witness=steem.history&amp;approve=1) \n <sub>please click it!</sub> \n \n ![image.png](https://cdn.steemitimages.com/DQmWDnFh7Kcgj2gdPc5RgG9Cezc4Bapq8sQQJvrkxR8rx5z/image.png) \n <sub>(Go to https://steemit.com/~witnesses and type fbslo at the bottom of the page)</sub> \n \n </center>",
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      "title": "Boost online sales in less than 7 days",
      "body": "Introduction\nDo you have a product or a line of products that aren't selling as well as you'd like?\n\nBecause selling online is both an art and a science, even minor modifications can have a big impact.\nhave a significant impact on your success You'll learn about five of them in this report.\nIn less than 7 days, you'll learn tactics that will dramatically increase your sales.\n\n1. Redesign Your Site With Psychology in\nMind\n\nIf you were the manager of a store like Tesco Express or the Co-Op, one of the most important components of your job would be to make sure that the stock and the layout of the store in general were set up in a way that encouraged customers to find your items and deals and to purchase, buy, buy. Meanwhile, it would be your responsibility to guarantee that the things they purchased were the correct ones — those that you possessed in great quantities or for which you made the most profit. You'd be changing stuff about all the time, experimenting with different combinations and layouts to find what worked best for your profits.\nThings are no different if you have a website with a webstore or are in the process of creating one. It's still your responsibility to ensure that your things sell as well as possible, and to give even the tiniest features of your store some care.\n\nDistractions should be avoided.\n\nIf you've ever visited a landing page for an e-book, you're probably familiar with the lengthy, narrow strips of text that appear there. What's the reasoning for this? People will stay on your site longer and are more likely to click 'purchase' rather than being sidetracked by an article because it is free of distractions.\n\nMake use of contrast.\n\nContrast operates in two ways: it creates both physical and optical contrast.\nYour colors and imagery stand out, and the things you sell contrast.\nare going to put on show. I'm definitely referring to the first in this case.\nto using contrasting colors to focus people's attention to the items you want them to notice\nto look at, and this is a fairly straightforward approach of directing people's attention. By the way,\nsecond consideration I'm referring to putting things of varying pricing next to one another.\nemphasize them in a variety of waysWhen you put a very expensive item next to a very cheap one, for example, you make the cheap one seem really cheap, allowing people to click buy without feeling guilty (because they can say, \"I'll just go for the cheaper one then\"), whereas the expensive one becomes the luxury item that people who want to go for the most elite option can choose.\n\nThink color\nConsider Color Psychology Color psychology can play a significant part in your sales performance. Light, \"cool\" hues like blues are great for enticing visitors to spend more time on a page (because to their relaxing effect), but red raises the heart rate and encourages impulseive behavior. Consider how you can use these facts to your advantage!\n\n2. Make Them Work For It\nYou might assume that making someone strive to reach your buy button is a bad idea since it would turn them off, but in other circumstances it can be quite beneficial. Another reason that landing pages perform so well is that they make the visitor scroll for a long time, making them feel like they've made a commitment to buy.\n\nMeanwhile, if you have something that everyone wants and you know they want, hiding it somewhere on the site might be a terrific strategy to get them to check out your other offers. Consider your greatest discounts as 'bait,' and you'll be able to persuade consumers to purchase more.\nYou may even make your product appear more \"exclusive\" by imposing requirements on members that either exclude them or require them to complete additional tasks. You could, for example, sell an item just to members of your private Facebook group!\n\n3. Upsell \n\nPOS stands for Point of Sale, which is when a customer uses their credit card to make a purchase. That's when customers enter their information on your website, and this is the ideal time to give them anything additional to add to their order. That way, you can give customers the choice to increase their purchase incrementally (which never looks like much), and you can do it after you've already gotten past the 'barrier to sale,' which is the effort needed in making a purchase commitment. They've already got their card... so why not add some gift wrapping? Or a token if it means they can save money on postage?\n\nThis is extremely efficient since it allows you to significantly boost the amount a customer spends with you after they have already committed to purchasing.\nTaking out your wallet and making the decision to buy is a significant \"barrier to sale.\" You've completed the \"hard part\" when your consumers arrive at the checkout. There's no reason they shouldn't try to make their buy more valuable.\n\n4. Collect Serious Data\n\nIf you run an online business, then collecting data is one of the most\nimportant aspects of it and is something you need to prioritise as a crucial\nelement. Failure to recognise the importance of collecting data about your\ncustomers, about your products, about the market and more can lead to your\nmissing out on some seriously big opportunities and even cause you to barrel\nheadlong into some serious mistakes. Read on and we'll take a look at why\ndata is so important, and at what you can do with it.\n\nWho's Buying?\n\nThe first thing to look at is who is buying your products, or perhaps clicking on\nyour ads. In other words – who are your customers? Where do they live?\nWhat's their budget? And what are their hobbies and interests?\nThis is very important because it shows you who your target audience should\nbe. You may find that you're actually targeting entirely the wrong kind of\naudience – that you thought your products would sell to middle aged men, but\nactually it's teenagers who are more interested which will allow you to correct\ncourse. Likewise you might find that you are simply missing out on some\npotential opportunities.\n\nWho's Looking?\n\nThere's a fine line between someone who buys your products and someone\nwho just looks at them. Your job is to find that line and then to make sure that\nas many people cross it as possible.\nNormally, the people looking at your products but not buying will be people\nwho have seen your marketing and have become interested but decide\nagainst making a purchase because they think your offering is too expensive,\nor because they think the competition offer a more compelling purchase.\nIn such a case then you might decide to use some more direct marketing\nshowing how your product is a market leader, or you might decide to cut the\nprice for a limited time. It's only by testing different price points and different\ndeals though that you'll stand a chance of making them sell.\nTesting\nAnd when you start testing, that's when collecting data becomes\neven more important. If you cut the price of your products and you then find\nthat they start selling like wildfire, you will need to know precisely when the\nincrease in sales began so that you can be certain that it was the change in\nprice that caused the increase.\nLikewise you'll want to get detailed information about who was most affected\nby the price cut. It might be that a select number of your potential customers\nwere driven away by the price cut assuming it meant that the quality was\nlower. Perhaps then you need to sell two slightly different versions?\n\nWhat is Selling?\n\nThis brings us nicely on to another point – identifying which of your products\nare selling the best so that you can focus more effort on them and use that\nfeedback to direct future products to develop. You don't want to invest too\nmuch time or money into something that has been shown not to sell.\nFeedback\nGetting data is also important when it comes to promoting your business. If\nyou ever want to get an investment from a big corporation, or if you ever want\nto work with a big partner, then you will need to get feedback regarding your\nbusiness so that you can present the raw data for promotional reasons.\n\n5. Use More Persuasive Sales Copy\n\nWhen you get a professional website design as a company this is an\nimportant investment for your business. The idea is that you are creating\nbasically a virtual advert that any one can find in order to get more\ninformation about your company and to learn about your service. At the same\ntime your web page design will be created in such a way often that they can\norder your services or products online and in this sense it then becomes a\nvirtual shop too – or at the very least a portal to your services and more\ninformation.\n\nThis requires a good and professional website design that is easy and\nintuitive to navigate, that is pleasant on the eyes and reflective of your\nbusiness and that will grab the attention of viewers and not let go.\n\nThat's not all this is dependent on though. It's also of course dependent on\nyour business being good – of your offering good services and at a good\nprice and of your clever strategies to pique people's interest. And then it's\nreliant on the content and your marketing spiel...\n\nYour web designer will handle your website design in terms of the\nprogramming and graphic design. They might even handle some SEO for\nyou. However, for the most part the actual copy and content will be up to you\n– the writing that greats your customers when they find your page and the\nwriting that sells your products or describes your company. This is up to you\nand you need to make sure that you design it to be as effective as possible.\n\nIn other words, unless you hire professional copy writing, it's up to you still\nto sell the product and through the medium of the internet where people have\nlittle patience and little time for anything that can be quite tricky. So how do\nyou go about writing content that will grab people and draw them in?\n\nRule number one is to grab their attention right away. This is always\nimportant, but in the case of the internet where we are used to short snippets\nof information it's paramount. State simply and boldly at the head of each\nsentence what it is that your company provides and if you're marketing a\nproduct likewise state right away what it is that it does. Don't open up with a\nfun quip or rhyme – state simply 'this device will wake you up on time every\nmorning' or 'we design the very best logos and brands for companies'.\n\nOnce you've hit them with the facts, it's then important to start to let them\nknow in detail why yours is the best. Don't be afraid of a little hyperbole, but\nalso be sure to create a narrative that involves the reader and draws them in.\n\nPeople like stories – which is why many sales pitches online tell of the\nauthor's success or describe what life is like with the product. At the same\ntime people like to be engaged directly so use the word 'you' a lot and ask\nrhetorical questions. 'Do you like paying too much for your car insurance?'.\n\nThere's much more to writing a good sales pitch, but this will get you started\non the right lines – and combined with good web design it will convert the\nvisitors to your site into paying customers with the best possible efficiency.\n\nWith these five changes, you’ll have highly optimized your sales process and can expect to see a huge uptick in sales. Enjoy!",
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