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      "body": "Congratulations @janettclinton! You received a personal award!\n\n<table><tr><td>https://steemitimages.com/70x70/http://steemitboard.com/@janettclinton/birthday1.png</td><td>Happy Birthday! - You are on the Steem blockchain for 1 year!</td></tr></table>\n\n<sub>_You can view [your badges on your Steem Board](https://steemitboard.com/@janettclinton) and compare to others on the [Steem Ranking](http://steemitboard.com/ranking/index.php?name=janettclinton)_</sub>\n\n\n###### [Vote for @Steemitboard as a witness](https://v2.steemconnect.com/sign/account-witness-vote?witness=steemitboard&approve=1) to get one more award and increased upvotes!",
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      "body": "BigCommerce provides a fantastic platform for you to build and run your e-commerce store, all thanks to its various features such as an easy-to-use dashboard, no transaction costs, round-the-clock customer support and much more. Apart from a solid build in marketing features, <a href=\"https://www.clapcreative.com/bigcommerce-store-design/?utm_source=steemit\">BigCommerce Website Design</a> also provides tons of marketing apps and extensions to make the conversion and sales process much easier and streamlined. But before diving into that, let’s take a look at what BigCommerce apps can accomplish for you in the long run.\n\n1. Most Affordable Platform for immediate and long-term goals.\n2. Automated Accounting System that saves lots of your time.\n3. Template Based Structure can be up and running in no time.\n4. Gain more Insights into your customers’\n5. Easy and User-Friendly for developers, retailers, and customers.\n6. Improves Customer Service which helps repeat customers.\n\nBut with thousands of apps present in its app store, it can get both tricky and time-consuming choosing the right ones. So, on your behalf, I have taken the liberty of reviewing the BigCommerce App Store to present 13 amazing apps to help you smoothen out your e-commerce sales journey.\n\nSweet Tooth\n\nSweet Tooth provides a loyalty-based solution for BigCommerce users by building a point-based loyalty program to reward points to customers based on their behavior (in this case, profitable actions). Apart from the multi-option loyalty program, it offers 6 themes and also helps in segmenting your customers based on their loyalty.\n\nShipperHQ\n\nRetailers mostly don’t pay much attention to shipping but if left unchecked, this is where you may lose a lot of your potential customers. Using ShipperHQ can help you calculate shipping costs globally (by using the IP address of customers), so your customers don’t have to pay any additional (and unexpected) shipping costs.\n\nRetail Tower\n\nRetail Tower is another powerful app by BigCommerce that helps you make the advertising and promotion process a lot more simpler and easier by using just one interface to upload your product feed to multiple shopping comparison engines.\n\nJustUno\n\nJustUno is all about free email marketing. It provides an email capturing system that allows you to capture email addresses (including discount codes, exit intents, welcome mats etc.) through pop-up messages. And that’s not all, you can even run A/B tests to help determine the effectiveness of your BigCommerce store.\n\nSales Pop\n\nBuild from the concept of encouraging new customers to start buying from you, this BigCommerce app provides a great help in building trust and authenticity on your brand by showing recent sales notification popups (with flexible customization options) in order to create the sense of a busy store.\n\nCompass\n\nWe are all prone to making bad business decisions when we don’t have enough contextual data to work on. Compass helps you make sense of your data by incorporating a comprehensive report of all your analytics metrics such as Customer Acquisition Costs, Refunds, Repurchase Rates etc. into 1 dashboard for easy access.\n\nBoost Sales\n\nBoost Sales is a great app that uses upselling and cross-selling (of relevant products one might be interested in) along with Sales Gamification feature to help increase the average order value, in order to earn more profit (by selling more) on each order. It even provides a large collection of themes esp. for the holidays season.\n\nAfterShip\n\nAfterShip is another brilliant app that allows your customers to check in on their order status along with sending SMS and emails delivery updates to them. Your customers will also love you for keeping them updated as well as not sending them to 3rd party sites for payment or not letting them deal with couriers.\n\nPrintful\n\nPrintful is an awesome dropshipping app that not only let anyone with the designing skills to upload his design and start printing on selective items be it pillows, mobile cases, t-shirts, coffee mugs or anything but also allow them to push these items directly to your BigCommerce store.\n\nSellbrite\n\nSellbrite uses a single interface where you can simultaneously print discounted labels as well as ship all your orders. It also prevents overselling by automatically syncing the central inventory in real time. Plus, you can list your inventory by bulk from the central catalog to various other online markets.\n\nOneSaas\n\nAny <a href=\"https://www.clapcreative.com/?utm_source=steemit\">Web Development Company Los Angeles</a> or elsewhere will claim that OneSaas is the best automation app when it comes to accounting, inventory management, marketing, fulfillment and shipping along with syncing data between sales and CRM. It even scales with your business and is compatible with the majority of software.\n\nThe Cart Closer\n\nThis Cart Closer app provides a unique solution to the ‘cart abandonment’ problem faced by most e-commerce stores today. It tries to save the sale by offering a freebie or discount whenever a customer is about to leave your shopping cart page.\n\nPayWhirl\n\nPayWhirl is everything that you can ever ask for in a recurring billing model be it wholesale programs or payment plans or layaway programs or subscriptions or pre-orders or literally anything. And that’s not all, this app even lets customers log in and manage their billing information and make changes accordingly.\n\nClosing In:\n\nAnd that’s our list of some of the best BigCommerce apps that we found in the App Store from our own research, hope you liked it. So, which of these apps are you planning to use? Do let us know in the comment section.",
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      "body": "With Shopify being the go-to platform for designing an e-commerce website, choosing the right [Shopify web designer](https://www.clapcreative.com/shopify-web-design/?utm_source=steemit) is really important. With so much competition and so many web designers out there that claim to be the best, finalizing on a designer can be tougher than it sounds. After all, the success of your online business depends upon it.\n\nThat is why I have devised a list of qualities that you must seek when you select that perfect Shopify web designer for your online store.\n\n### Relevant Experience\n\nWeb designers create all kinds of different websites using various platforms. What really matters to you is whether the designer has relevant experience. By relevant experience, I mean experience creating e-commerce websites using Shopify. Since the platform and technology used is different from a WordPress site, good knowledge of Shopify features and customization is needed.\n\n### A Good Track Record\nA good track record can be a very broad term. What I specifically mean by it is whether that designer has a good record of meeting his client’s expectations. This is not something that you can learn by interviewing the designer, but their past clients. Get some feedback and learn what kind of experience the prior clients have had with them.\n\n### A Diverse Portfolio\nA good Shopify designer must have a diverse and impressive portfolio. Your Shopify website is important and you should not give it in the hands of an amateur. A strong portfolio lets you check what kind of websites the designer has created and how well they match the design expectations that you have for your own e-commerce site. Through the portfolio, you can check out the style of the designer’s work, check the quality of their work across multiple and know that the designer can deliver in a timely manner.\n\n### Good Communication Skills\nDuring the entire Shopify web design process, it is important that the designer maintains open communication with you to ensure you both are on the same page. They should be able to express their vision as clearly as possible. Also, exchange of ideas and information is a critical component of any web design process.\n\n### Basic SEO Knowledge\nSearch Engine Optimization is very important for an e-commerce site as it helps increase the visibility of the site in search engines. It helps your website get traffic and customers as well. If the designer has SEO knowledge, it can be implemented while creating a website. Load time of the site can be reduced to give visitors a positive experience. Images can be compressed to make sure the site is not too heavy. Use of videos and animations can be limited as well to reduce load time.\n\n### Have a Proactive Approach\nA proactive web designer is one that identifies a challenge early on and addresses it rather than waiting for things to go from bad to worse. This is a positive approach that can truly save important time for you and let your team figure out just what the issue is and what is the best way to overcome it. A proactive approach is one the most desirable qualities for anyone in the field of web designing and development.\n\n### Expertise in Responsive Designs\nThe very first demand that clients make from web designers these days is to ensure that their website is responsive. This means that the website will function equally well on all devices, no matter the screen size and resolution. Since approximately 50% of online shoppers use their mobile devices to go online, it is important for your Shopify website to be responsive, hence experience and knowledge of creating responsive websites is an important quality.\n\nClap Creative offers experienced and certified Shopify web designers\n\nClap Creative has a team of well experienced and certified Shopify web designers that have a proven record of creating attractive and interactive Shopify websites. We create responsive designs that make your online store run perfectly on all devices. Our deep understanding of SEO principles helps us create websites that are optimized for search engines. To know more about our Shopify web design services, contact us today.",
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      "body": "✅  @janettclinton, I gave you an upvote on your post! **Please give me a follow** and I will give you a follow in return and possible future votes!<br><br>Thank you in advance!",
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      "body": "Think of all the effort you put into bringing visitors on to your website. You do all kinds of promotional activities to bring relevant traffic to your site. How would you feel if these visitors instead of taking the desired action, simply exit the site in less than a minute? If you take a good look at your website analytics, some of you may realize that it is already happening to you.\n\nThere can be many reasons why the traffic on your website bounces. However, one reason that cannot be ignored is your website’s design. That is why it is important to think of user experience while designing your new website. Even if you have an old website, it is never too late to update your design to make your site user-friendly.\n\nSome of the top ways you can improve your website’s user experience are –\n\n### Make It Responsive\n\nThis is a tip you would have read before in many of our prior blog posts. However, I cannot emphasize enough on its importance. A responsive website performs perfectly on each and every device, no matter the screen size. Since a large number of website users today choose their smartphones to access websites, a responsive site will always have an edge over the alternative.\n\n### Simplicity Is Key\n\nOvercomplicated designs and layouts are out. Visitors today respond more to simple designs. Try to make your site like clean and clutter free. If you are creating a new website, ask your web design company to focus on simple menu and navigation so that your visitors do not get overly confused. The information on your website should be grouped together for ease of access. These should be white spaces that give a clean appearance. Your website’s content strategy also has to be streamlined for the logical availability of information.\n\n### A/B Testing with Landing Pages\n\nSometimes you cannot experiment with your main website. That is where landing pages come in handy. You can create two variations of a landing page and then drive traffic to both of them. You can obtain concrete data on visitor response from these landing pages. You can study the analytics report to see which page has a higher bounce rate and on which page customers spend more time. Once you figure out which page your visitors are responding better to, and which elements of the page appeal to them more, it can be incorporated into the main website.\n\n### Usage of Long Form Content\n\nUsers always appreciate in-depth information about any subject. Whether they are informative articles, how-to guides, DIY tips, and resources etc. If we talk about Google’s search engine algorithm, it loves long content and ranks such content higher. So, it is clear that using long content on your website will not only help your visitors but you as well.\n\n### The Human Touch\n\nArtificial Intelligence (AI) is the next big thing in technology these days. One example of this technology is bots. Bots are being used by companies for automated responses to chat queries or social media queries. However, there are times when the human touch is needed by your visitors. Although this point is not part of the website design, a human being responding to the chat queries of visitors will have a better impact on the minds of the customers and provide better customer service.\n\nThese above methods once implemented properly with the help of a good [web design company](https://www.clapcreative.com/?utm_source=steemit) like Clap Creative will ensure more engagement by your visitors and reduced bounce rate. We create attractive and responsive web design services that help you make the most of your website. Get a free quote from us today.",
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      "body": "Last year had witnessed some of the major updates in website designing whether be it open composition of loosely suspended elements fleeing off-screen or asymmetrical layouts or dynamic compositions with large amounts of intersectional diagonal lines or geometric typefaces to name a few.\n\nAnd now, we have a new year ahead of us with lots of promises and a bright future for web designing along with some major web development companies competing for the top spot. Among them is WordPress, a leading platform, which provides an open source CMS (Content Management Service) based platform to its clients which runs on PHP and MySQL and is free to use.\n\n<a href=\"https://www.clapcreative.com/?utm_source=steemit\">WordPress web design services</a> are constantly updating itself ever since its birth in 2003 to fit its user’s needs and are currently powering 29% of the total sites present on the internet with almost half of the top 100 blogs including The Next Web, TechCrunch, CNN Political Ticker etc. running on its platform.\n\nWordPress 5.0\nSince its last release of 4.0 in 2014, WordPress had been working hard on its latest version for the past 3 years i.e. WordPress 5.0 which will be released this year. 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WordPress <a href=\"http://diywebdevelopment.blogspot.com/2018/05/what-qualities-to-lookout-for-while.html/?utm_source=steemit\">website design</a> as of now fully supports virtual reality devices such as Google Cardboard and Oculus Rift with 360 videos and images. This year we will hopefully see more of these themes with built-in features for VR gadgets.\n\nWebsite push notifications\nPush notifications deliver information from a software application to a computing device without a specific request from the client. With web push notifications getting popular these days, WordPress will have to find clever and interesting ways to integrate the prompt into their design.\n\nMicrointeractions\nMicrointeractions, as the name suggests, are small interactions added to elements of a website to enhance user experience. It is a relatively new term but also one of the hottest upcoming trend of 2018. A fine example would be Medium which introduced the ability to leave ‘claps’ for articles one likes.\n\nAnimated elements\nAnimation has been an ever-growing popular trend since its introduction in web design 2 years back. Using animations to your website can bring life to formerly rigid lifeless pages. In 2018, we can expect some new tweaks in this trend with employment of more complex animation design techniques to enhance user engagement.\n\nCinematographs\nCinematography is the art of creating the illusion of motion images that are played back at a rapid speed and projected on the screen. The popularity graph of this motion-picture photography is continuously going upward and in 2018 too, we will see a noticeable bend towards this trend.\n\nMobile design approach\nLast year mobile traffic beat out desktop computers and turned out to be the main internet device worldwide. 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      "body": "<html>\n<p><strong>How would you describe a face given an opportunity?</strong></p>\n<p>Is your answer something resembling, “let us recognize and identify people”?Well, it’s true. But a face does much more than that, let’s find out-</p>\n<ul>\n  <li>Faces help in identifying the <strong>person’s ethnicity</strong>.</li>\n  <li>Faces show the person’s <strong>genetic inheritance</strong>.</li>\n  <li>Apart from identity, faces reveal <strong>gender and age</strong> as well.</li>\n  <li>Faces portray a <strong>variety of emotions</strong> such as anger, distress etc.</li>\n</ul>\n<p>And that’s why human faces are considered very powerful. Whenever we see a face, we are automatically drawn towards that person or feel empathy. And what happens when we don’t see one? Like a headless mannequin outside a clothing store? We subconsciously substitute ourselves for the mannequin due to the lack of human in it. That’s the power of human face.That’s ok, but what incorporating human faces in web designing has anything to do with transforming UX or user experience? Let’s find that out too-</p>\n<p><strong>The First</strong> <strong>Impression is the Last Impression</strong></p>\n<p>First impression always plays an important role in deciding whether or not we like that person. Something similar works for digital products. The worse a product’s image can do is to create a negative impression.So, how to ensure positive first impression? By using a human face. Humans have a tendency to notice other human faces whenever they open a webpage way before than any other content irrespective of how beautiful it is.</p>\n<p><strong>Carefully Navigating the Line of Vision</strong></p>\n<p>Apart from grabbing the user’s attention, human faces do an excellent job of navigating their vision of sight in a particular direction. <a href=\"https://www.ncbi.nlm.nih.gov/pubmed/22512343\"><strong>Studies also support</strong></a> this fact by claiming that the orientation of attention mediated by gaze is highly automatic.Navigating your user’s line of vision through human faces prompts them to perform the desired action by focusing on the content of your site without even being aware of it.</p>\n<p><strong>Striking the Emotional Cord</strong></p>\n<p>Communication on an emotional level starts with the phrase ‘a picture is worth a thousand words.’ One great thing about emotional expressions such as smiling, scowling, crying etc. is that they defy cultural barriers and are universally understood.Conveying emotions by using an emotional expression on the human face through web design is not only possible but highly effective as well. That is simply because users tend to feel similar emotions as expressed by images they are viewing.</p>\n<p><strong>Engaging the User Experience</strong></p>\n<p>Corporate branding with a bunch of logos and an unchanging color scheme does very little to engage the user. Most of the time they seem impersonal.Including some human faces to your corporate branding can help break the ice. As we have learned earlier, faces whether your own or a stranger’s has the potential to be very captivating. These faces, most importantly, can add the much-needed life and energy that your boring site might be lacking.</p>\n<p><strong>Setting a Positive Environment</strong></p>\n<p>‘Two is always considered better than one’, this saying has never been truer than implementing human faces in web designing. Just imagine, if a single face can accomplish this much, what a group of human faces will do to your web design?Just by portraying happiness through more than one humans on your webpage will create a very powerful impact on your users by setting an environment of positivity which every user would like to be part of.</p>\n<p><strong>Building Faith</strong></p>\n<p>There are only a handful of strategies that work faster than incorporating a human face in your web designs when it comes to building trust with your users and as we are already well aware, trust is the key to maintaining a loyal customer base.This is one of the major reasons why the faces of celebrities and other famous personalities are so often used in advertising and web development Los Angeles and elsewhere. Public figures promoting a brand will only help to make the product much more desirable to the target audience.</p>\n<p><strong>Visually Appealing</strong></p>\n<p>Visual appeal is simply what meets the eye and here a significant amount of product’s success can be directly attributed to the visual appeal. One can always use human face to improve aesthetic aspects of his web design. The theory behind it is that whenever people have a choice, they prefer an attractive choice over an ugly one.</p>\n<h3><strong>Conclusion</strong></h3>\n<p>The main idea that works behind using human faces in web design is that people just love to see other people, they all want to be part of something. 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      "body": "<html>\n<p>&nbsp;So, finally, you have created your e-commerce webstore and set-up your social media profile. Now what? No audience seems to be flocking to your site with cash in hand as you might have expected. In fact, creating your website and social media presence is only the first and most probably the easiest step towards driving traffic to your store.</p>\n<p>The rest is a long and tiring journey that can take ages to complete, extracting a large chunk out of your investments along the way.</p>\n<p>Just kidding…</p>\n<p>But it isn’t piece of cake either, simply knowing where to start while creating a winning digital marketing strategy for ecommerce can get pretty tricky in itself and the only thing harder than marketing your e-commerce store effectively is trying to do it with outdated ineffective techniques.</p>\n<p>One thing to understand here is, when it comes to ecommerce marketing tactics, there are good ways and there are better ways. There are also bad ways that should be avoided at all costs. Don’t worry, here we will try to cover every possible tactic to help you along your journey to success. Let’s get started.</p>\n<p><strong>Craft your Content as Best as You can</strong></p>\n<p>As high-quality content entices users to continue clicking, reading and exploring, therefore creating and distributing content that is entertaining, informative and helpful to potential customers help build positive associations with your brand. Its various benefits include-</p>\n<ul>\n  <li>Content adds value to your brand</li>\n  <li>Helps you know your customers through feedback</li>\n  <li>Establishes your brand as an authority</li>\n  <li>Helps build a loyal customer base</li>\n</ul>\n<p>Always remember, a well written, appealing content that is error-free, structured and reader-friendly demonstrates your business’s competence.</p>\n<p><strong>Never Underestimate the Power of Influencers</strong></p>\n<p>I assume you are familiar with the saying, ‘it’s not what you know but who you know that counts’. That maxim is the age-old secret for marketers trying to build awareness and loyalty for their products and services. It also safeguards your website from cynicism associated with traditional marketing and advertising methods.</p>\n<p>Since you can back your product or services with glowing reviews from influential bloggers or with stellar celebrity endorsement, the chances of people making a purchase increase tenfold as they are often seen as genuine and authentic. Targeting influencers also let you reach out to their loyal followers or audiences.</p>\n<p><strong>Use KPIs to your Advantage</strong></p>\n<p>Establishing KPI or Key Performance Indicators should perhaps be the most important stage for your digital marketing strategy as it helps in setting strategic goals and ensures those goals remain aligned with the company’s interests. Some of the most important KPIs for digital marketing include-</p>\n<ul>\n  <li>Number of unique site visitors</li>\n  <li>CTR or Click Through Rate</li>\n  <li>Return visits to websites</li>\n  <li>CLV or Customer Lifetime Value</li>\n  <li>Total Revenue</li>\n  <li>ROI or Return On Investment</li>\n  <li>Total conversions</li>\n  <li>CPA or Cost Per Acquisition</li>\n</ul>\n<p><strong>Ditch the dot-com Domain Name</strong></p>\n<p>As the dot-com domain is getting more and more crowded these days due to the influx of online businesses with their long and confusing URLs, it only seems viable to carve out your own digital nook by ditching the dot-com domain and going for something that’s more in compliance with what you do such as dot-me (.me), dot-lifestyle (.lifestyle), dot-boutique (.boutique) etc. It’s also a great way of telling the world who you are and what you do.</p>\n<p><strong>Abstain from Two/Three-word Key Phrases</strong></p>\n<p>The problem with going for two or three-word key ranking phrases is that they are highly competitive since they tend to have high search volumes and because everybody wants a piece of the action. Unless and until, you have months to spare on it, going after key phrases that you may not stand a chance of ranking is a futile effort.For e.g. it’s useless to rank for the term&nbsp; ‘web development’ because you are a web development company as you will never be able to crack the competition among giants fighting for it. Instead, narrow it down using ‘<a href=\"https://www.clapcreative.com/services/los-angeles-ecommerce-development/?utm_source=steemit\"><strong>ecommerce web development</strong></a>’ or even better, providing a location such as ‘ecommerce web development Los Angeles’. it will ultimately bring more targeted and organic traffic to your site compared to ‘web development’.</p>\n<p><strong>Unleash the Power of SEO</strong></p>\n<p>SEO or <a href=\"https://www.clapcreative.com/services/los-angeles-internet-marketing-seo/?utm_source=steemit\"><strong>Search Engine Optimization</strong></a> is the process of improving the visibility of your website through search engines. SEO is single-handedly one of the biggest factor responsible for the success of your e-commerce store, apart from generating traffic, it also enables you to turn this driving traffic into potential customers or subscribers.Below are mentioned some such tips to improve your SEO rankings (apart from the ones mentioned above)</p>\n<ol>\n  <li>Avoid duplicity while publishing content as you can get penalized by search engines.</li>\n  <li>Do not forget to add product reviews.</li>\n  <li>Instead of copy-pasting manufacturer’s product descriptions, create a unique and search engine friendly description for each product.</li>\n  <li>Optimizing product images by adding related keywords into the ALT tags of every image.</li>\n  <li>Keep product content only a link away from your homepage in order to make it easy for users to find products.</li>\n  <li>Create unique meta-descriptions for every webpage</li>\n</ol>\n<p><strong>Getting Started</strong></p>\n<p>If earlier you were clueless about where to begin, now you have learned some creative and uniquely practical tactics to drive traffic to your webstore. Always remember, you should never take ecommerce marketing lightly as your sales and the overall success of your company depends on it.&nbsp;</p>\n</html>",
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